{"id":106266,"date":"2023-09-27T18:01:05","date_gmt":"2023-09-27T10:01:05","guid":{"rendered":"https:\/\/www.growthhk.cn\/cgo\/model\/106266.html"},"modified":"2023-09-27T18:01:05","modified_gmt":"2023-09-27T10:01:05","slug":"freemium-vs-free-trail%ef%bc%8c%e5%95%86%e4%b8%9a%e5%a2%9e%e9%95%bf%e5%93%aa%e5%ae%b6%e5%bc%ba%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/model\/106266.html","title":{"rendered":"Freemium VS Free Trail\uff0c\u5546\u4e1a\u589e\u957f\u54ea\u5bb6\u5f3a\uff1f"},"content":{"rendered":"<p>\u4e92\u8054\u7f51\u884c\u4e1a\u53d1\u5c55\u4e4b\u521d\uff0c\u56e0\u4e3a\u8fb9\u9645\u6210\u672c\u4f4e\uff0c\u5e38\u4ee5\u514d\u8d39\u95fb\u540d\uff0c\u8d54\u672c\u8d5a\u5406\u559d\u3002\u7ecf\u5386\u4e8c\u5341\u51e0\u5e74\u7684\u6d6e\u6c89\uff0c\u5728\u9ad8\u589e\u957f\u964d\u901f\u540e\uff0c<strong>\u300c\u5148\u514d\u8d39\u540e\u4ed8\u8d39\u300d<\/strong>\u6210\u4e3a\u4e00\u79cd\u66f4\u4f18\u8d28\u7684\u5546\u4e1a\u89e3\u51b3\u65b9\u6848\u3002<\/p>\n<p>\u5982\uff1a\u6708\u6d3b\u8fc7\u4ebf\u3001\u8425\u6536\u6301\u7eed\u589e\u957f\u7684\u591a\u90bb\u56fd\u5b66\u4e60\u5e73\u53f0\uff1b\u97f3\u4e50\u6d41\u5a92\u4f53\u5de8\u5934 Spotify\uff1b\u53f2\u4e0a\u589e\u957f\u6700\u5feb\u7684 SaaS \u5de5\u5177 Slack\uff0c\u90fd\u91c7\u7528\u4e86\u8be5\u65b9\u6848\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/09\/028d4e94-578c-11ee-b776-00163e0b5ff3.jpg\" width=\"1080\" height=\"720\" data-action=\"zoom\" \/><\/p>\n<p>\u5728\u51b3\u5b9a\u4ea7\u54c1<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/model\" title=\"\u5546\u4e1a\u6a21\u5f0f\">\u5546\u4e1a\u6a21\u5f0f<\/a><\/span>\u65f6\uff0c\u4f60\u503e\u5411\u4e8e\u514d\u8d39\u589e\u503c\u6a21\u5f0f\uff08Freemium\uff09\u8fd8\u662f\u514d\u8d39\u8bd5\u7528\u6a21\u5f0f\uff08Free Trial\uff09\uff1f<\/p>\n<p>\u672c\u6587\u5c06<strong>\u63a2\u8ba8 Freemium \u548c Free Trail \u6a21\u5f0f\u7684\u5229\u5f0a\u3001\u51b3\u7b56\u4f9d\u636e\u3001\u6210\u529f\u6848\u4f8b\uff08\u589e\u52a0 AIGC \u4ea7\u54c1\u4f8b\u4e3e\uff09<\/strong>\uff0c\u5e2e\u52a9\u4f60\u4e86\u89e3\u5e76\u9009\u62e9\u9002\u5408\u4f60\u7684\u4ea7\u54c1\u6a21\u5f0f\u3002\u65e0\u8bba\u4f60\u662f\u521b\u4e1a\u8005\u3001\u4ea7\u54c1\u7ecf\u7406\u8fd8\u662f\u5e02\u573a\u8425\u9500\u4eba\u5458\uff0c\u90fd\u53ef\u83b7\u5f97\u6709\u4ef7\u503c\u7684\u5e72\u8d27\u3002<\/p>\n<div class=\"js-star yyp--fancyPost star--show\" data-id=\"45\" data-name=\"\u4ea7\u54c1\u7ecf\u7406\u5230\u5e95\u8be5\u4e0d\u8be5\u9009\u62e9\u505aB\u7aef\uff1f\" data-course=\"90\u5929B\u7aef\" data-ad-id=\"3001\"><\/div>\n<p>\u8bdd\u4e0d\u591a\u8bf4\uff0c\u76f4\u63a5\u8fdb\u5165\u6b63\u6587\u90e8\u5206\uff0cEnjoy\uff1a<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/09\/09d5cdfc-578c-11ee-b776-00163e0b5ff3.png\" width=\"935\" height=\"445\" data-action=\"zoom\" \/><\/p>\n<h2 id=\"toc-1\" class=\"jltoc--item\">\u4e00\u3001\u4ec0\u4e48\u662f Freemium\uff08\u514d\u8d39\u589e\u503c\uff09<\/h2>\n<p>Freemium \u6700\u65e9\u7531 AVC \u7684 Fred Wilson \u5728 2006 \u5e74\u63d0\u51fa, \u6307\u7684\u662f<strong>\u7528\u514d\u8d39\u670d\u52a1\u5438\u5f15\u7528\u6237<\/strong>\uff0c\u7136\u540e<strong>\u901a\u8fc7\u589e\u503c\u670d\u52a1<\/strong>\uff0c\u5c06\u90e8\u5206\u514d\u8d39\u7528\u6237<strong>\u8f6c\u5316\u4e3a\u6536\u8d39<\/strong>\u7528\u6237\uff0c\u5b9e\u73b0\u53d8\u73b0\u3002<\/p>\n<p>Freemium \u6a21\u5f0f\u4e00\u822c 90-95% \u7684\u5185\u5bb9\u514d\u8d39\uff0c5-10% \u7684\u5185\u5bb9\u6536\u8d39\u3002\u5faa\u7740\u300c\u4e8c\u516b\u5b9a\u5f8b\u300d\u7684\u56e0\u7d20\uff0c\u4e00\u5c0f\u90e8\u5206\u5bf9\u4ef7\u683c\u4e0d\u654f\u611f\u7684\u9ad8\u7aef\u7528\u6237\u4e3a\u670d\u52a1\u63d0\u4f9b\u8005\u5e26\u6765\u5927\u90e8\u5206\u6536\u5165\u3002<\/p>\n<p>\u4e92\u8054\u7f51\u4f01\u4e1a\u5c3d\u7ba1\u524d\u671f\u6295\u5165\u6210\u672c\u5f88\u9ad8\uff0c\u4f46\u5176\u670d\u52a1\u8425\u9500\u6210\u672c\u51e0\u4e4e\u4e3a\u96f6\uff0c\u56e0\u6b64\u901a\u8fc7\u6536\u8d39\u670d\u52a1\u83b7\u5f97\u7684\u76c8\u5229\u80fd\u5f88\u5feb\u5f25\u8865\u5176\u5bf9\u514d\u8d39\u670d\u52a1\uff0c\u4ee5\u53ca\u83b7\u5f97\u65b0\u7528\u6237\u7684\u6295\u5165\u3002<\/p>\n<p>\u5728 Freemium \u6a21\u5f0f\u4e0b\uff0c\u4f01\u4e1a\u901a\u5e38\u4f1a\u91c7\u53d6\u4ee5\u4e0b\u7b56\u7565\u6765\u5b9e\u73b0<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e5%95%86%e4%b8%9a%e5%a2%9e%e9%95%bf\" title=\"\u5546\u4e1a\u589e\u957f\" target=\"_blank\">\u5546\u4e1a\u589e\u957f<\/a><\/span>\uff1a<\/p>\n<ul>\n<li>\u514d\u8d39\u7248\u672c\u7684\u5438\u5f15\u529b\uff1a\u5438\u5f15\u7528\u6237\u5c1d\u8bd5\u5e76\u4f7f\u7528\u4ea7\u54c1\u3002\u5b83\u5e94\u8be5\u63d0\u4f9b\u57fa\u672c\u7684\u6838\u5fc3\u529f\u80fd\uff0c\u4f7f\u7528\u6237\u80fd\u591f\u4f53\u9a8c\u4ea7\u54c1\u7684\u4ef7\u503c\uff0c\u5e76\u5efa\u7acb\u5bf9\u4ea7\u54c1\u7684\u5174\u8da3\u548c\u4fe1\u4efb\u3002<\/li>\n<li>\u4ed8\u8d39\u7248\u672c\u7684\u9644\u52a0\u4ef7\u503c\uff1a\u63d0\u4f9b\u989d\u5916\u7684\u529f\u80fd\u3001\u9ad8\u7ea7\u670d\u52a1\u3001\u66f4\u597d\u7684\u6027\u80fd\u6216\u5176\u4ed6\u589e\u503c\u7279\u6027\uff0c\u4ee5\u5438\u5f15\u90a3\u4e9b\u5bf9\u4ea7\u54c1\u66f4\u9ad8\u7ea7\u529f\u80fd\u611f\u5174\u8da3\u7684\u7528\u6237\u3002<\/li>\n<li>\u7528\u6237\u8f6c\u5316\u548c\u7559\u5b58\uff1a\u8bbe\u8ba1\u6fc0\u52b1\u4f53\u7cfb\u3001\u63d0\u4f9b\u826f\u597d\u7684\u7528\u6237\u4f53\u9a8c\u3001\u79ef\u6781\u7684\u5ba2\u6237\u652f\u6301\u548c\u6301\u7eed\u7684\u4ea7\u54c1\u6539\u8fdb\u4e5f\u662f\u63d0\u9ad8\u7528\u6237\u7559\u5b58\u548c\u8f6c\u5316\u7387\u7684\u5173\u952e\u56e0\u7d20\u3002<\/li>\n<\/ul>\n<p>\u5982\uff1a\u591a\u90bb\u56fd\u8bed\u8a00\u5b66\u4e60\u5e73\u53f0\uff0c\u514d\u8d39\u7528\u6237\u53ef\u4f7f\u7528\u5b66\u4e60\u6559\u7a0b\uff0c\u4f46\u66f4\u591a\u589e\u503c\u670d\u52a1\u9700\u8981\u8d2d\u4e70\u4f1a\u5458\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/09\/38862430-578c-11ee-b6b1-00163e0b5ff3.png\" data-action=\"zoom\" \/><\/p>\n<h3>Freemium \u6a21\u5f0f\u7684\u4f18\u52bf\u548c\u52a3\u52bf<\/h3>\n<p><strong>1\uff09\u4f18\u52bf<\/strong><\/p>\n<ul>\n<li><strong>\u5438\u5f15\u5927\u91cf\u7528\u6237\uff1a<\/strong>\u514d\u8d39\u7248\u672c\u80fd\u591f\u5438\u5f15\u66f4\u591a\u7528\u6237\u5c1d\u8bd5\u4ea7\u54c1\uff0c\u5efa\u7acb\u5e9e\u5927\u7684\u7528\u6237\u7fa4\u4f53\uff0c\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\u548c\u5e02\u573a\u4efd\u989d\u3002<\/li>\n<li><strong>\u7528\u6237\u8bd5\u7528\u548c\u8ba4\u77e5\uff1a<\/strong>\u514d\u8d39\u7248\u672c\u5141\u8bb8\u7528\u6237\u5728\u6ca1\u6709\u4efb\u4f55\u98ce\u9669\u7684\u60c5\u51b5\u4e0b\u8bd5\u7528\u4ea7\u54c1\uff0c\u4ece\u800c\u589e\u52a0\u4ed6\u4eec\u5bf9\u4ea7\u54c1\u7684\u8ba4\u77e5\u548c\u7406\u89e3\u3002<\/li>\n<li><strong>\u964d\u4f4e\u5e02\u573a\u51c6\u5165\u95e8\u69db\uff1a<\/strong>\u514d\u8d39\u7248\u672c\u53ef\u4ee5\u964d\u4f4e\u7528\u6237\u5bf9\u4ea7\u54c1\u7684\u8d2d\u4e70\u95e8\u69db\uff0c\u5438\u5f15\u66f4\u591a\u6f5c\u5728\u7528\u6237\u8fdb\u5165\u5e02\u573a\u3002<\/li>\n<\/ul>\n<p><strong>2\uff09\u52a3\u52bf<\/strong><\/p>\n<ul>\n<li><strong>\u76c8\u5229\u538b\u529b\uff1a<\/strong>Freemium \u6a21\u5f0f\u9700\u8981\u4f9d\u9760\u4ed8\u8d39\u7528\u6237\u6765\u652f\u6491\u76c8\u5229\uff0c\u56e0\u6b64\u516c\u53f8\u9700\u8981\u786e\u4fdd\u4ed8\u8d39\u7528\u6237\u8db3\u591f\u591a\uff0c\u4ee5\u8986\u76d6\u514d\u8d39\u7528\u6237\u7684\u6210\u672c\u548c\u5229\u6da6\u3002<\/li>\n<li><strong>\u8f6c\u5316\u7387\u4f4e\uff1a<\/strong>\u7531\u4e8e\u514d\u8d39\u7248\u672c\u7684\u5b58\u5728\uff0c\u7528\u6237\u53ef\u80fd\u66f4\u503e\u5411\u4e8e\u4f7f\u7528\u514d\u8d39\u529f\u80fd\uff0c\u800c\u4e0d\u613f\u610f\u5347\u7ea7\u5230\u4ed8\u8d39\u7248\u672c\uff0c\u5bfc\u81f4\u8f6c\u5316\u7387\u76f8\u5bf9\u8f83\u4f4e\u3002<\/li>\n<li><strong>\u7528\u6237\u6ee5\u7528\u548c\u8d44\u6e90\u6d88\u8017\uff1a<\/strong>\u4e00\u4e9b\u7528\u6237\u53ef\u80fd\u4f1a\u6ee5\u7528\u514d\u8d39\u529f\u80fd\uff0c\u5360\u7528\u516c\u53f8\u7684\u8d44\u6e90\uff0c\u800c\u65e0\u610f\u613f\u5347\u7ea7\u4e3a\u4ed8\u8d39\u7528\u6237\u3002<\/li>\n<\/ul>\n<h2 id=\"toc-2\" class=\"jltoc--item\">\u4e8c\u3001\u4ec0\u4e48\u662f Free Trial\uff08\u514d\u8d39\u8bd5\u7528\uff09<\/h2>\n<p>Free Trail \u5e38\u89c1\u4e8eSaaS \u4ea7\u54c1\uff0c\u662f\u6307\u5141\u8bb8\u7528\u6237<strong>\u5728\u6709\u9650\u7684\u65f6\u95f4\u5185\u514d\u8d39\u8bd5\u7528\u5176\u4ea7\u54c1\u6216\u670d\u52a1<\/strong>\u3002\u8be5\u6a21\u5f0f\u7684\u76ee\u6807\u662f\u901a\u8fc7\u63d0\u4f9b\u8bd5\u7528\u4f53\u9a8c\u6765\u5438\u5f15\u7528\u6237\uff0c\u5e76\u5e0c\u671b\u5728\u8bd5\u7528\u671f\u7ed3\u675f\u65f6\u5c06\u4ed6\u4eec\u8f6c\u5316\u4e3a\u4ed8\u8d39\u7528\u6237\u3002<\/p>\n<p>\u5728\u5b9e\u65bd Free Trail \u6a21\u5f0f\u65f6\uff0c\u516c\u53f8\u901a\u5e38\u4f1a\u91c7\u53d6\u4ee5\u4e0b\u65b9\u6cd5\uff1a<\/p>\n<ul>\n<li>\u8bd5\u7528\u671f\u9650\u5236\uff1a\u516c\u53f8\u8bbe\u5b9a\u4e00\u4e2a\u6709\u9650\u7684\u8bd5\u7528\u671f\uff0c\u901a\u5e38\u662f\u51e0\u5929\u5230\u51e0\u5468\u4e0d\u7b49\uff0c\u8ba9\u7528\u6237\u53ef\u4ee5\u514d\u8d39\u4f7f\u7528\u4ea7\u54c1\u6216\u670d\u52a1\u3002\u8bd5\u7528\u671f\u7ed3\u675f\u540e\uff0c\u7528\u6237\u9700\u8981\u4ed8\u8d39\u624d\u80fd\u7ee7\u7eed\u4f7f\u7528\u3002<\/li>\n<li>\u8bd5\u7528\u529f\u80fd\u548c\u9650\u5236\uff1a\u4e3a\u4e86\u5438\u5f15\u7528\u6237\u5e76\u5c55\u793a\u4ea7\u54c1\u7684\u4ef7\u503c\uff0c\u516c\u53f8\u901a\u5e38\u4f1a\u63d0\u4f9b\u5b8c\u6574\u7684\u529f\u80fd\u548c\u670d\u52a1\uff0c\u8ba9\u7528\u6237\u80fd\u591f\u5168\u9762\u4f53\u9a8c\u4ea7\u54c1\u7684\u6f5c\u529b\u3002\u7136\u800c\uff0c\u4e3a\u4e86\u9632\u6b62\u6ee5\u7528\u548c\u6ee1\u8db3\u8f6c\u5316\u76ee\u6807\uff0c\u53ef\u80fd\u4f1a\u5728\u8bd5\u7528\u671f\u5185\u8bbe\u7f6e\u4e00\u4e9b\u9650\u5236\uff0c\u4f8b\u5982\u8bbf\u95ee\u6b21\u6570\u3001\u529f\u80fd\u9650\u5236\u6216\u6570\u636e\u5b58\u50a8\u9650\u5236\u3002<\/li>\n<li>\u8f6c\u5316\u7b56\u7565\uff1a\u5728\u8bd5\u7528\u671f\u7ed3\u675f\u524d\uff0c\u516c\u53f8\u9700\u8981\u8bbe\u8ba1\u6709\u6548\u7684\u8f6c\u5316\u7b56\u7565\uff0c\u4ee5\u9f13\u52b1\u8bd5\u7528\u7528\u6237\u5347\u7ea7\u4e3a\u4ed8\u8d39\u7528\u6237\u3002\u8fd9\u53ef\u80fd\u5305\u62ec\u63d0\u4f9b\u4f18\u60e0\u6298\u6263\u3001\u4e2a\u6027\u5316\u63a8\u8350\u3001\u5b9a\u5236\u5316\u65b9\u6848\u6216\u4e13\u5c5e\u670d\u52a1\u7b49\uff0c\u4ee5\u589e\u52a0\u7528\u6237\u7684\u8f6c\u5316\u610f\u613f\u3002<\/li>\n<\/ul>\n<p>\u5982\uff1a\u7f51\u6613\u4e91\u5546 SaaS \u5e73\u53f0\uff0c\u7528\u6237\u53ef\u7533\u8bf7\u9650\u65f6 7 \u5929\u514d\u8d39\u8bd5\u7528\uff0c\u53ef\u8bd5\u7528\u5e73\u53f0\u5927\u90e8\u5206\u6838\u5fc3\u529f\u80fd\uff0c\u8bd5\u7528\u671f\u7ed3\u675f\u540e\u5219\u9700\u4ed8\u8d39\u624d\u53ef\u7ee7\u7eed\u4f7f\u7528\u529f\u80fd\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/09\/72280988-578c-11ee-a5b9-00163e0b5ff3.png\" data-action=\"zoom\" \/><\/p>\n<h3>Free Trail \u6a21\u5f0f\u7684\u4f18\u52bf\u548c\u52a3\u52bf<\/h3>\n<p><strong>1\uff09\u4f18\u52bf<\/strong><\/p>\n<ul>\n<li><strong>\u589e\u52a0\u8f6c\u5316\u7387\uff1a<\/strong>\u901a\u8fc7\u63d0\u4f9b\u8bd5\u7528\u4f53\u9a8c\uff0c\u7528\u6237\u53ef\u4ee5\u66f4\u597d\u5730\u4e86\u89e3\u4ea7\u54c1\u7684\u4ef7\u503c\u548c\u9002\u7528\u6027\uff0c\u4ece\u800c\u589e\u52a0\u4ed6\u4eec\u5347\u7ea7\u4e3a\u4ed8\u8d39\u7528\u6237\u7684\u610f\u613f\u548c\u53ef\u80fd\u6027\u3002<\/li>\n<li><strong>\u51cf\u5c11\u6ee5\u7528\u884c\u4e3a\uff1a<\/strong>\u7531\u4e8e\u8bd5\u7528\u671f\u7684\u9650\u5236\uff0c\u7528\u6237\u65e0\u6cd5\u957f\u671f\u514d\u8d39\u4f7f\u7528\u4ea7\u54c1\uff0c\u51cf\u5c11\u4e86\u6ee5\u7528\u514d\u8d39\u529f\u80fd\u7684\u53ef\u80fd\u6027\u3002<\/li>\n<li><strong>\u63d0\u4f9b\u771f\u5b9e\u4f53\u9a8c\uff1a<\/strong>\u7528\u6237\u53ef\u4ee5\u5728\u5b9e\u9645\u4f7f\u7528\u4ea7\u54c1\u7684\u60c5\u5883\u4e0b\u8bc4\u4f30\u5176\u529f\u80fd\u548c\u6027\u80fd\uff0c\u4ece\u800c\u66f4\u51c6\u786e\u5730\u5224\u65ad\u4ea7\u54c1\u662f\u5426\u7b26\u5408\u4ed6\u4eec\u7684\u9700\u6c42\u3002<\/li>\n<\/ul>\n<p><strong>2\uff09\u52a3\u52bf<\/strong><\/p>\n<ul>\n<li><strong>\u7528\u6237\u6570\u91cf\u9650\u5236\uff1a<\/strong>\u7531\u4e8e\u8bd5\u7528\u671f\u7684\u9650\u5236\uff0cFree Trail \u6a21\u5f0f\u53ef\u80fd\u65e0\u6cd5\u5438\u5f15\u5230\u5927\u91cf\u7528\u6237\uff0c\u76f8\u5bf9\u4e8e Freemium \u6a21\u5f0f\u6765\u8bf4\uff0c\u7528\u6237\u6570\u91cf\u53ef\u80fd\u8f83\u5c11\u3002<\/li>\n<li><strong>\u9ad8\u8425\u9500\u6210\u672c\uff1a<\/strong>\u4e3a\u4e86\u5438\u5f15\u7528\u6237\u8fdb\u884c\u8bd5\u7528\uff0c\u516c\u53f8\u9700\u8981\u6295\u5165\u8f83\u9ad8\u7684\u8425\u9500\u6210\u672c\uff0c\u5305\u62ec\u5e7f\u544a\u5ba3\u4f20\u3001\u8bd5\u7528\u63a8\u5e7f\u548c\u8f6c\u5316\u7b56\u7565\u7b49\u3002<\/li>\n<li><strong>\u8bc4\u4f30\u65f6\u95f4\u6709\u9650\uff1a<\/strong>\u7531\u4e8e\u8bd5\u7528\u671f\u7684\u9650\u5236\uff0c\u7528\u6237\u53ef\u80fd\u65e0\u6cd5\u5145\u5206\u8bc4\u4f30\u4ea7\u54c1\u7684\u957f\u671f\u4ef7\u503c\u548c\u5b9e\u9645\u6548\u679c\uff0c\u53ef\u80fd\u4f1a\u5728\u8bd5\u7528\u671f\u7ed3\u675f\u524d\u505a\u51fa\u51b3\u7b56\u3002<\/li>\n<\/ul>\n<h2 id=\"toc-3\" class=\"jltoc--item\">\u4e09\u3001\u5546\u4e1a\u589e\u957f\u54ea\u5bb6\u5f3a<\/h2>\n<h3>1. \u533a\u522b\uff1a\u4e24\u79cd\u589e\u957f\u6a21\u5f0f\u5404\u6709\u5343\u79cb<\/h3>\n<p>Freemium \u548c Free Trail \u867d\u7136\u90fd\u4ee5 free \u4e3a\u91cd\u70b9\uff0c\u4f46\u5728<strong>\u4ea7\u54c1\u8bbe\u8ba1\u4e0a<\/strong>\uff08\u8bd5\u7528\u671f\u3001\u4ed8\u8d39\u548c\u529f\u80fd\u9650\u5236\uff09\u3001<strong>\u5546\u4e1a\u6838\u5fc3\u6307\u6807\u4e0a<\/strong>\uff08\u6ce8\u518c\u7387\u3001\u4ed8\u8d39\u8f6c\u5316\u7387\uff09\u4ecd\u5b58\u5728\u533a\u522b\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/09\/948b0584-578c-11ee-b4cb-00163e0b5ff3.png\" width=\"1132\" height=\"630\" data-action=\"zoom\" \/><\/p>\n<ul>\n<li>\u8bd5\u7528\u671f\u8bbe\u7f6e\u591a\u4e45\uff1f<\/li>\n<li>\u514d\u8d39\u4e0e\u4ed8\u8d39\u529f\u80fd\u6743\u9650\u8303\u56f4\u600e\u4e48\u754c\u5b9a\uff1f<\/li>\n<li>\u5982\u4f55\u8bbe\u7f6e\u4ed8\u8d39\u4ef7\u683c\uff1f<\/li>\n<li>\u6ce8\u518c\u7387\u8fd8\u662f\u4ed8\u8d39\u8f6c\u5316\u54ea\u4e2a\u5bf9\u5546\u4e1a\u4ef7\u503c\u6700\u5927\u5316\uff1f<\/li>\n<\/ul>\n<p>\u8fd9\u4e9b\u66f4\u7ec6\u81f4\u7684\u95ee\u9898\uff0c\u6ca1\u6709\u6807\u51c6\u7b54\u6848\uff0c<strong>\u4f46\u53ef\u4ee5\u5728\u589e\u957f\u5b9e\u9a8c\u4e2d\u9010\u6b65\u8c03\u4f18<\/strong>\u3002\u6bd5\u7adf\u589e\u957f\u4e0d\u662f\u4e00\u8e74\u800c\u5c31\uff0c\u800c\u662f\u4e0d\u65ad\u8c03\u6574\u3001\u6253\u78e8\u6bcf\u4e00\u4e2a\u73af\u8282\uff0c\u8ba9\u98de\u8f6e\u8f6c\u8d77\u6765\u3002<\/p>\n<h3>2. \u51b3\u7b56\uff1a\u4e0d\u540c\u884c\u4e1a\u548c\u4ea7\u54c1\u7c7b\u578b\u600e\u4e48\u9009<\/h3>\n<p>\u5728\u51b3\u5b9a\u4ea7\u54c1\u5546\u4e1a\u6a21\u5f0f\u65f6\uff0c\u4f60\u503e\u5411\u4e8e\u514d\u8d39\u589e\u503c\u6a21\u5f0f\uff08Freemium\uff09\u8fd8\u662f\u514d\u8d39\u8bd5\u7528\u6a21\u5f0f\uff08Free Trial\uff09\uff1f<\/p>\n<p>\u4e0d\u59a8\u901a\u8fc7<strong>\u884c\u4e1a\u3001\u4ea7\u54c1\u7c7b\u578b\u3001\u5e02\u573a\u7b56\u7565<\/strong>\u6765\u505a\u5224\u65ad\uff0c\u53ef\u80fd\u4f1a\u8ba9\u4f60\u7684\u9009\u62e9\u66f4\u5bb9\u6613\u4e9b\u3002<\/p>\n<p>\u884c\u4e1a\u7279\u70b9\u548c\u4ea7\u54c1\u7c7b\u578b\u7b80\u5355\u6613\u61c2\uff0c\u8fd9\u91cc\u8fdb\u4e00\u6b65\u89e3\u91ca\u4e0b<strong>\u300c\u5e02\u573a\u7b56\u7565\u300d<\/strong>\u9a71\u52a8\u51b3\u7b56\uff1a<\/p>\n<ul>\n<li>\u5982\u679c\u4f60\u7684\u4ea7\u54c1\u505a\u5f97\u6bd4\u5e02\u573a\u4e0a\u7684\u7ade\u54c1\u597d\u5f97\u591a\uff0c\u800c\u4e14\u6536\u8d39\u660e\u663e\u4f4e\u4e8e\u4ed6\u4eec\u3002\u90a3\u4e48\u91c7\u7528\u514d\u8d39\u8bd5\u7528\uff08Free Trial\uff09\u548c\u514d\u8d39\u589e\u503c\uff08Freemium\uff09\u8fd9\u4e24\u79cd\u6a21\u5f0f\u90fd\u53ef\u4ee5\uff0c\u56e0\u4e3a\u5b83\u4eec\u65e2\u662f\u83b7\u5ba2\u6a21\u5f0f\u53c8\u662f\u6210\u672c\u6548\u76ca\u3002\u5982\uff1aNetflix\u3002<\/li>\n<li>\u5982\u679c\u4f60\u7684\u4ea7\u54c1\u6bd4\u7ade\u4e89\u5bf9\u624b\u505a\u5f97\u66f4\u597d\uff0c\u89e3\u51b3\u4e86\u67d0\u4e2a\u5782\u76f4\u5316\u3001\u4e13\u4e1a\u5316\u3001\u8001\u5927\u96be\u7684\u95ee\u9898\uff0c\u5f53\u7136\u6536\u8d39\u8981\u591a\u5f97\u591a\u3002\u90a3\u4e48\uff0c\u4f60\u53ef\u4ee5\u91c7\u7528\u514d\u8d39\u8bd5\u7528\uff08Free Trial\uff09\u3002\u5982\uff1aSaaS \u5782\u7c7b\u4ea7\u54c1\u3002\u7531\u4e8e\u5e02\u573a\u89c4\u6a21\u7684\u9650\u5236\u548c\u4ea7\u54c1\u7684\u4e13\u4e1a\u6027\u548c\u590d\u6742\u6027\uff0c\u514d\u8d39\u589e\u503c\u6a21\u5f0f\uff08Freemium\uff09\u5f88\u53ef\u80fd\u65e0\u6cd5\u5728\u8fd9\u79cd\u7b56\u7565\u4e0b\u53d1\u6325\u4f5c\u7528\u3002<\/li>\n<li>\u5982\u679c\u4f60\u7684\u4ea7\u54c1\u6ca1\u6709\u6bd4\u7ade\u54c1\u505a\u7684\u66f4\u597d\uff0c\u6709\u4e9b\u7455\u75b5\uff0c\u4f46\u7b80\u5355\u6613\u7528\uff0c\u540c\u65f6\u6536\u8d39\u4e5f\u76f8\u5bf9\u5ec9\u4ef7\u3002\u90a3\u4e48\u91c7\u7528\u514d\u8d39\u589e\u503c\u6a21\u5f0f\uff08Freemium\uff09\u662f\u66f4\u5408\u9002\u7684\uff0c\u964d\u4f4e\u95e8\u69db\uff0c\u5feb\u901f\u83b7\u5ba2\u3002\u5982\uff1aCanva\u3002<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/09\/b2c3c590-578c-11ee-b4cb-00163e0b5ff3.png\" width=\"1092\" height=\"625\" data-action=\"zoom\" \/><\/p>\n<h3>3. \u6848\u4f8b\uff1a\u7ad9\u5728\u5de8\u4eba\u7684\u80a9\u8180\u4e0a<\/h3>\n<p><strong>1\uff09<\/strong><strong>Spotify\u2014\u2014 \u5168\u7403\u6700\u5927\u97f3\u4e50\u6d41\u5a92\u4f53\u5e73\u53f0<\/strong><\/p>\n<p>Spotify \u662f\u4e00\u5bb6\u6d41\u5a92\u4f53\u97f3\u4e50\u5e73\u53f0\uff0c\u91c7\u7528 Freemium \u6a21\u5f0f\u3002\u5b83\u63d0\u4f9b\u4e86\u514d\u8d39\u7684\u97f3\u4e50\u6d41\u5a92\u4f53\u670d\u52a1\uff0c\u5141\u8bb8\u7528\u6237\u5728\u5e7f\u544a\u7684\u966a\u4f34\u4e0b\u65e0\u9650\u5236\u5730\u8bbf\u95ee\u97f3\u4e50\u5e93\u3002\u8fd9\u4f7f\u5f97 Spotify \u80fd\u591f\u5438\u5f15\u5927\u91cf\u7528\u6237\uff0c\u5e76\u5efa\u7acb\u8d77\u5f3a\u5927\u7684\u793e\u533a\u6548\u5e94\u3002\u540c\u65f6\uff0cSpotify \u8fd8\u63d0\u4f9b\u4ed8\u8d39\u7248\u672c\uff0c\u79f0\u4e3a Spotify Premium\uff0c\u5176\u4e2d\u7528\u6237\u53ef\u4ee5\u4eab\u53d7\u65e0\u5e7f\u544a\u3001\u79bb\u7ebf\u64ad\u653e\u548c\u9ad8\u97f3\u8d28\u7b49\u9ad8\u7ea7\u529f\u80fd\u3002<\/p>\n<ul>\n<li><strong>\u7528\u6237\u6570\u91cf\uff1a<\/strong>\u622a\u81f32021\u5e74\u7b2c\u4e8c\u5b63\u5ea6\uff0cSpotify\u62e5\u6709\u8d85\u8fc7 3.65 \u4ebf\u6d3b\u8dc3\u7528\u6237\u3002<\/li>\n<li><strong>\u4ed8\u8d39\u7528\u6237\u6bd4\u4f8b\uff1a<\/strong>\u636e\u62a5\u544a\uff0c\u7ea6 30% \u7684 Spotify \u6d3b\u8dc3\u7528\u6237\u662f\u4ed8\u8d39\u7528\u6237\uff0c\u5373Spotify Premium \u7528\u6237\u3002<\/li>\n<li><strong>\u6536\u5165\uff1a<\/strong>2021 \u5e74\u7b2c\u4e8c\u5b63\u5ea6\uff0cSpotify \u7684\u603b\u6536\u5165\u8fbe\u5230 22.7 \u4ebf\u6b27\u5143\uff0c\u5176\u4e2d\u5e7f\u544a\u6536\u5165\u4ec5\u5360 13%\u3002<\/li>\n<li><strong>\u7528\u6237\u589e\u957f\uff1a<\/strong>2022 \u5e74\u7b2c\u4e00\u5b63\u5ea6\uff0cSpotify\u5168\u7403\u6708\u6d3b\u8dc3\u7528\u6237 (MAU) \u8fbe\u5230 4.22\u4ebf\uff0c\u73af\u6bd4\u589e\u957f1600\u4e07\u3002<\/li>\n<\/ul>\n<p><strong>2\uff09Microsoft Office 365 \u2014\u2014 \u6301\u7eed 12 \u5e74\u7684\u529e\u516c\u5de5\u5177\u9886\u5934\u7f8a<\/strong><\/p>\n<p>Microsoft Office 365 \u662f\u4e00\u5957\u4e91\u7aef\u529e\u516c\u5957\u4ef6\uff0c\u91c7\u7528 Free Trail \u6a21\u5f0f\u3002\u5b83\u63d0\u4f9b\u4e86\u4e00\u4e2a 30 \u5929\u7684\u514d\u8d39\u8bd5\u7528\u671f\uff0c\u7528\u6237\u53ef\u4ee5\u514d\u8d39\u4f53\u9a8c\u5b8c\u6574\u7684 Office \u5e94\u7528\u7a0b\u5e8f\u548c\u4e91\u670d\u52a1\u3002\u5728\u8bd5\u7528\u671f\u7ed3\u675f\u540e\uff0c\u7528\u6237\u9700\u8981\u8d2d\u4e70\u8ba2\u9605\u8ba1\u5212\u624d\u80fd\u7ee7\u7eed\u4f7f\u7528\u3002<\/p>\n<ul>\n<li><strong>\u7528\u6237\u6570\u91cf\uff1a<\/strong>2021 \u5e74\uff0cMicrosoft Office 365 \u62e5\u6709\u8d85\u8fc7 3.9 \u4ebf\u4e2a\u5546\u4e1a\u548c\u4e2a\u4eba\u8ba2\u9605\u7528\u6237\u3002<\/li>\n<li><strong>\u4ed8\u8d39\u7528\u6237\u6bd4\u4f8b\uff1a<\/strong>\u5168\u7403 PC 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ChatGPT\u3001Midjourney \u4e3a\u4ee3\u8868\u7684 AIGC \u4ea7\u54c1\u6a2a\u7a7a\u51fa\u4e16\uff0c\u5728\u5168\u7403\u6380\u8d77\u65b0\u4e00\u8f6e\u7684 AI \u6280\u672f\u53d8\u9769\u65b0\u6d6a\u6f6e\uff0c\u4e5f\u7ed9\u521b\u4e1a\u8005\u91cd\u65b0\u6ce8\u5165\u5f3a\u5fc3\u5242\uff1a\u964d\u4f4e\u6280\u672f\u5f00\u53d1\u548c\u8fd0\u8425\u6210\u672c\uff0c\u6ee1\u8db3\u5ba2\u6237\u4e2a\u6027\u5316\u9700\u6c42\u3002<\/p>\n<p>\u5728 AIGC \u6d6a\u6f6e\u5e2d\u5377\u5168\u7403\u7684\u8fc7\u7a0b\u4e2d\uff0c\u6211\u4eec\u4e0d\u96be\u53d1\u73b0\uff0c\u5927\u91cf\u4ea7\u54c1\u4e5f\u91c7\u7528Freemium \u548c Free Trail \u6a21\u5f0f\uff0c\u5e26\u6765\u98a0\u8986\u6027\u589e\u957f\u3002<\/p>\n<p><strong>Freemium\uff1aChatGPT\u00a0<\/strong>\u662f OpenAI \u5f00\u53d1\u7684\u4e00\u79cd\u5927\u578b\u8bed\u8a00\u6a21\u578b\uff0c\u4ec5\u7528 2 \u4e2a\u6708\u65f6\u95f4\uff0c\u6d3b\u8dc3\u7528\u6237\u6570\u5c31\u51b2\u7834\u4e86 1 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Trail\uff0c\u98a0\u8986\u578b\u589e\u957f\u5411\u5de6\uff0c\u5dee\u5f02\u578b\u589e\u957f\u5411\u53f3\u3002<\/strong><\/p>\n<p>Freemium\u6a21\u5f0f\u9002\u7528\u4e8e\u901a\u8fc7\u5efa\u7acb\u5e9e\u5927\u7528\u6237\u7fa4\u4f53\u6765\u5b9e\u73b0\u7f51\u7edc\u6548\u5e94\u7684\u884c\u4e1a\uff0c\u800cFree Trail\u6a21\u5f0f\u5219\u9002\u7528\u4e8e\u9700\u8981\u7528\u6237\u6709\u8db3\u591f\u65f6\u95f4\u6765\u8bc4\u4f30\u4ea7\u54c1\u4ef7\u503c\u7684\u884c\u4e1a\u3002<\/p>\n<p>\u9664\u4e86<strong>\u884c\u4e1a\u7c7b\u578b<\/strong>\uff0c\u5728\u9009\u62e9\u9002\u5408\u7684\u5546\u4e1a\u6a21\u5f0f\u65f6\uff0c\u4f01\u4e1a\u8fd8\u9700\u8981\u7efc\u5408\u8003\u8651<strong>\u4ea7\u54c1\u7279\u70b9\u3001\u76ee\u6807\u7528\u6237\u3001\u5e02\u573a\u7ade\u4e89\u548c\u76c8\u5229\u6a21\u5f0f<\/strong>\u7b49\u56e0\u7d20\u3002<\/p>\n<p>\u65e0\u8bba\u9009\u62e9\u54ea\u79cd\u6a21\u5f0f\uff0c\u4f01\u4e1a\u90fd\u9700\u8981<strong>\u786e\u4fdd\u514d\u8d39\u7248\u672c\u6216\u8bd5\u7528\u671f\u63d0\u4f9b\u8db3\u591f\u5438\u5f15\u4eba\u7684\u529f\u80fd<\/strong>\uff0c\u540c\u65f6<strong>\u5728\u4ed8\u8d39\u7248\u672c\u4e2d\u63d0\u4f9b\u66f4\u9ad8\u7ea7\u7684\u529f\u80fd\u548c\u589e\u503c\u670d\u52a1<\/strong>\uff0c\u540c\u65f6\u505a\u597d\u8fc7\u6e21\u671f\u5f15\u5bfc\uff0c\u4ee5\u5438\u5f15\u7528\u6237\u987a\u6ed1\u5347\u7ea7\u4e3a\u4ed8\u8d39\u7528\u6237\u3002<\/p>\n<p>\u4ee5\u4e0a\uff0c\u5c31\u662f\u300cFreemium VS Free Trail \u5546\u4e1a\u589e\u957f\u5206\u6790\u300d\u7684\u5185\u5bb9\uff0c\u53c2\u8003\u6765\u6e90\u4e8e\u7528\u6237\u589e\u957f\u5de5\u4f5c\u5b9e\u8df5 &amp; 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