{"id":20774,"date":"2019-05-16T17:05:19","date_gmt":"2019-05-16T09:05:19","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=20774"},"modified":"2019-05-16T17:05:21","modified_gmt":"2019-05-16T09:05:21","slug":"%e5%b0%8f%e7%ba%a2%e4%b9%a6%e6%96%b0%e8%a7%84%ef%bc%8c%e6%9c%80%e5%ba%94%e8%af%a5%e5%85%b3%e6%b3%a8%e7%9a%84%e9%97%ae%e9%a2%98","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/mcn\/xiaohongshu\/20774.html","title":{"rendered":"\u5c0f\u7ea2\u4e66\u65b0\u89c4\uff0c\u6700\u5e94\u8be5\u5173\u6ce8\u7684\u95ee\u9898"},"content":{"rendered":"\n<p>           <\/p>\n\n\n\n<p><span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e5%b0%8f%e7%ba%a2%e4%b9%a6%e6%96%b0%e8%a7%84\" title=\"\u5c0f\u7ea2\u4e66\u65b0\u89c4\" target=\"_blank\">\u5c0f\u7ea2\u4e66\u65b0\u89c4<\/a><\/span>\u5df2\u88ab\u4e89\u8bba\u6570\u65e5\uff0c\u4eca\u5929\uff0c<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/mcn\/xiaohongshu\" target=\"_blank\" 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style=\"text-align:center\"><strong>2<\/strong><\/p>\n\n\n\n<p><strong>\u56de\u5e94\u5546\u4e1a\u5e7f\u544a\u4ef7\u503c\uff1a<\/strong><br><\/p>\n\n\n\n<p><strong>\u5546\u4e1a\u6216\u975e\u5546\u4e1a\u7b2c\u4e00\u8981\u7d20\u662f\u771f\u5b9e\uff0c\u5c0f\u7ea2\u4e66\u7684\u521d\u8877\u662f\u7ef4\u62a4\u5185\u5bb9\u7684\u771f\u5b9e\u6027<\/strong><\/p>\n\n\n\n<p><strong>\u5f90\u8fbe\u5185\uff1a\u5e73\u53f0\u662f\u57fa\u4e8e\u4ec0\u4e48\u6765\u5224\u65ad\u6211\u5206\u4eab\u7684\u5185\u5bb9\u5230\u5e95\u662f\u4e0d\u662f\u5546\u4e1a\u5e7f\u544a\uff1f\u56e0\u4e3a\u6709\u535a\u4e3b\u5c31\u8bf4\uff0c\u5c0f\u7ea2\u4e66\u4ece\u4e00\u5f00\u59cb\u5c31\u662f\u9f13\u52b1\u5927\u5bb6\u6765\u5206\u4eab\u597d\u7684\u8d2d\u7269\u4f53\u9a8c\u3001\u6d88\u8d39\u4f53\u9a8c\uff0c\u6211\u786e\u5b9e\u662f\u89c9\u5f97\u8fd9\u4e2a\u4e1c\u897f\u597d\uff0c\u4e3b\u52a8\u6765\u5206\u4eab\u539f\u521b\u5185\u5bb9\uff0c\u4f60\u5374\u5224\u5b9a\u6211\u662f\u5e7f\u544a\u8f6f\u6587\uff0c\u800c\u4e14\u8fd8\u8bf4\u6211\u662f\u79c1\u4e0b\u63a5\u5355\uff0c\u8981\u5904\u7f5a\u6211\uff0c\u6211\u89c9\u5f97\u5f88\u51a4\u6789\u554a\u3002<\/strong><\/p>\n\n\n\n<p><strong>\u77bf\u82b3\uff1a<\/strong>\u6709\u4e24\u4e2a\u8bcd\u53eb\u201c\u6d41\u91cf\u4e0d\u591f\u201d\u548c\u201c\u9650\u6d41\u201d\u3002\u5982\u679c\u662f\u8fdd\u89c4\uff0c\u6211\u4eec\u4f1a\u660e\u786e\u544a\u77e5\uff0c\u8fd9\u6761\u7b14\u8bb0\u4f60\u8fdd\u89c4\u4e86\u3002<\/p>\n\n\n\n<p>\u6211\u4eec\u7684\u5206\u53d1\u903b\u8f91\u662f\u5bf9\u597d\u5185\u5bb9\u66f4\u591a\u66dd\u5149\uff0c\u6211\u81ea\u5df1\u770b\u5230\u7684\u5185\u5bb9\u53ef\u80fd\u5f88\u591a\u7b14\u8bb0\u5e76\u6ca1\u6709\u5f97\u5230\u5f88\u591a\u7684\u6d41\u91cf\uff0c\u4f46\u5e76\u4e0d\u662f\u8fdd\u89c4\u3002\u6709\u4e9b\u53ef\u80fd\u548c\u8bdd\u9898\u5185\u5bb9\u7b49\u56e0\u7d20\u6709\u5173\uff0c\u5927\u5bb6\u53ef\u4ee5\u4ece\u4e0d\u540c\u7ef4\u5ea6\u53bb\u7406\u89e3\u8fd9\u4e2a\u4e8b\u60c5\u3002<\/p>\n\n\n\n<p>\u5c0f\u7ea2\u4e66\u5949\u884c\u7684\u662f<strong>\u201c\u5bf9\u7528\u6237\u6709\u7528\u7684\u7b14\u8bb0\u88ab\u66f4\u591a\u4eba\u770b\u5230\u201d\uff0c\u8fd9\u662f\u6211\u4eec\u7b97\u6cd5\u80cc\u540e\u7684\u4ef7\u503c\u89c2\u3002<\/strong><\/p>\n\n\n\n<p><strong>\u6240\u4ee5\u5728\u5c0f\u7ea2\u4e66\u770b\u6765\uff0c\u4e00\u4e2a\u5546\u4e1a\u5e7f\u544a\u53ea\u8981\u662f\u80fd\u591f\u7b26\u5408\u7528\u6237\u9700\u6c42\u7684\u7b14\u8bb0\uff0c\u54ea\u6015\u662f\u5e7f\u544a\u4e5f\u662f\u6709\u4ef7\u503c\u7684\uff1f<\/strong><\/p>\n\n\n\n<p><strong>\u77bf\u82b3\uff1a<\/strong>\u5728\u6211\u5fc3\u91cc\uff0c\u5e7f\u544a\u672c\u8eab\u4e5f\u662f\u627f\u8f7d\u4fe1\u606f\u4ef7\u503c\u3002\u5c0f\u7ea2\u4e66\u672a\u6765\u5e0c\u671b\u5f15\u5bfc\u7684\u662f\uff0c\u8ba9\u8fd9\u4e9b\u6709\u4ef7\u503c\u7684\u4fe1\u606f\u88ab\u66f4\u597d\u5730\u5206\u53d1\u3002<\/p>\n\n\n\n<p>\u6211\u4eec\u5e76\u4e0d\u662f\u8c08\u5e7f\u544a\u8272\u53d8\uff0c\u4e3a\u4ec0\u4e48\u5927\u5bb6\u613f\u610f\u6765\u5230\u8fd9\u91cc\uff0c\u6211\u4eec\u88ab\u79f0\u4e3a\u79cd\u8349\u793e\u533a\uff0c\u8fd9\u662f\u5e73\u53f0\u7684\u9b45\u529b\u6240\u5728\u3002<\/p>\n\n\n\n<p>\u6211\u4eec\u5bf9\u4e8e\u63a8\u5e7f\u9891\u7387\u662f\u6709\u89c4\u5b9a\u7684\uff0c\u4e5f\u662f\u4e3a\u4e86\u793e\u533a\u6c1b\u56f4\u3002\u5176\u5b9e\u4e5f\u662f\u6709\u4e00\u4e9b\u54c1\u724c\u5408\u4f5c\u4eba\u56e0\u4e3a\u5e7f\u544a\u83b7\u5f97\u4e86\u5927\u91cf\u7684\u66dd\u5149\uff0c\u4e4b\u540e\u4e5f\u5f97\u5230\u4e86\u66f4\u591a\u7684\u7c89\u4e1d\u548c\u63a8\u5e7f\u673a\u4f1a\u3002\u6211\u4eec\u6c38\u8fdc\u662f\u5f15\u5bfc\u7528\u6237\uff0c\u63d0\u4f9b\u66f4\u591a\u7684\u7528\u6237\u4ef7\u503c\u3002<\/p>\n\n\n\n<p><strong>\u5305\u5305\uff1a<\/strong>\u4e0d\u7ba1\u662f\u5546\u4e1a\u7b14\u8bb0\u8fd8\u662f\u975e\u5546\u4e1a\u7b14\u8bb0\uff0c\u7b2c\u4e00\u8981\u7d20\u662f\u771f\u5b9e\uff0c\u6211\u4eec\u7684\u521d\u8877\u662f\u7ef4\u62a4\u5185\u5bb9\u7684\u771f\u5b9e\u6027\u3002\u5bf9\u4e8e\u65b0\u7684\u54c1\u724c\u5408\u4f5c\u4eba\u6263\u8d39\u51c6\u5219\uff0c\u5176\u5b9e\u662f\u4ee3\u8868\u4e86\u5c0f\u7ea2\u4e66\u7684\u4ef7\u503c\u89c2\uff0c\u610f\u5473\u7740\u575a\u51b3\u4e0d\u53ef\u4ee5\u79c1\u4e0b\u63a5\u5355\u4e0d\u6807\u6ce8\u5e7f\u544a\u3001\u4e0d\u53ef\u4ee5\u865a\u5047\u5237\u6570\u636e\u3002<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>3<\/strong><\/p>\n\n\n\n<p><strong>\u56de\u5e94\u5c0f\u7ea2\u4e66\u535a\u4e3b\u9650\u6d41\uff1a<\/strong><br><\/p>\n\n\n\n<p><strong>\u4e0d\u5b58\u5728\u523b\u610f\u8fd0\u4f5c\uff0c\u54c1\u724c\u5408\u4f5c\u4eba\u7684\u7a97\u53e3\u6c38\u8fdc\u662f\u6253\u5f00\u7684<\/strong><\/p>\n\n\n\n<p><strong>\u6211\u8fd8\u542c\u5230\u4e00\u4e9b\u535a\u4e3b\u7684\u58f0\u97f3\uff0c\u5728\u5c0f\u7ea2\u4e66\u51fa\u53f0\u8fd9\u4e2a\u54c1\u724c\u5408\u4f5c\u4eba\u6307\u6807\u524d\u8fd9\u6bb5\u65f6\u95f4\uff0c\u611f\u89c9\u81ea\u5df1\u88ab\u6709\u610f\u9650\u6d41\u4e86\uff0c\u5bfc\u81f4\u4ed6\u4eec\u6ca1\u8fbe\u6807\uff0c\u662f\u6709\u8fd9\u79cd\u60c5\u51b5\u5417\uff1f<\/strong><\/p>\n\n\n\n<p><strong>\u5305\u5305\uff1a<\/strong>\u5e76\u4e0d\u5b58\u5728\u523b\u610f\u7684\u8fd0\u4f5c\uff0c\u66dd\u5149\u91cf\u90fd\u662f\u57fa\u4e8e\u7528\u6237\u5bf9\u7b14\u8bb0\u7684\u6b63\u5411\u53cd\u9988\uff0c\u5728\u5206\u53d1\u903b\u8f91\u4e2d\u8fd0\u8f6c\u3001\u7528\u6237\u7684\u559c\u597d\u7b49\u539f\u56e0\u5f71\u54cd\u3002<\/p>\n\n\n\n<p><strong>\u5bf9\u4e8e\u73b0\u5728\u786e\u5b9e\u8fd8\u6ca1\u8fbe\u5230\u54c1\u724c\u5408\u4f5c\u4eba\u6307\u6807\uff0c\u8fd8\u5904\u4e8e\u6210\u957f\u671f\u7684\u5c0f\u7ea2\u85af\u535a\u4e3b\u4eec\uff0c\u5e73\u53f0\u6709\u4ec0\u4e48\u53ef\u4ee5\u5e2e\u52a9\u8d4b\u80fd\u4ed6\u4eec\u6210\u957f\u7684\u65b9\u6cd5\u5417\uff1f<\/strong><\/p>\n\n\n\n<p><strong>\u5305\u5305\uff1a<\/strong>\u8fd9\u4e2a\u7533\u8bf7\u7684\u7a97\u53e3\u6c38\u8fdc\u662f\u6253\u5f00\u7684\uff0c\u73b0\u5728\u8fd8\u4e0d\u5230\u63a5\u4e0b\u6765\u5c31\u7533\u8bf7\u4e0d\u4e86\u7684\u8fd9\u79cd\u60c5\u51b5\uff0c\u4e5f\u4e0d\u610f\u5473\u7740\u4f60\u73b0\u5728\u662f\u54c1\u724c\u5408\u4f5c\u4eba\u63a5\u4e0b\u6765\u80fd\u591f\u53bb\u4e71\u5199\u4e1c\u897f\u3002<\/p>\n\n\n\n<p>\u6211\u4eec\u6bcf\u4e2a\u6708\u90fd\u4f1a\u518d\u53bb\u5ba1\u6838\u4e00\u4e0b\u4f60\u7684\u6570\u636e\u662f\u5426\u8fbe\u6807\u3002\u6211\u4eec\u4ece\u6570\u636e\u7684\u89d2\u5ea6\u51fa\u53d1\u505a\u4e86\u5927\u91cf\u7684\u8c03\u7814\u548c\u7814\u7a76\uff0c\u80fd\u8fbe\u5230\u8fd9\u4e24\u4e2a\u6570\u636e\u7ef4\u5ea6\u7684\u535a\u4e3b\u6b63\u5728\u4ea7\u51fa\u597d\u7684\u5185\u5bb9\uff0c\u521b\u9020\u597d\u7684\u7528\u6237\u4ef7\u503c\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"1024\" height=\"694\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5fae\u4fe1\u56fe\u7247_20190516170100-1024x694.jpg\" alt=\"\" class=\"wp-image-20776\"\/><figcaption> \u5c0f\u7ea2\u4e66\u521b\u59cb\u4eba\u77bf\u82b3\u3001\u6bdb\u6587\u8d85 <\/figcaption><\/figure><\/div>\n\n\n\n<p><strong>\u56de\u5e94\u5b98\u65b9MCN\u673a\u6784\uff1a<\/strong><\/p>\n\n\n\n<p><strong>\u5bf9\u6cd3\u6587\u6ca1\u6709\u4efb\u4f55\u6d41\u91cf\u503e\u659c\uff0c\u9f13\u52b1MCN\u673a\u6784\u767e\u82b1\u9f50\u653e<\/strong><\/p>\n\n\n\n<p><strong>\u6cd3\u6587\u662f\u5c0f\u7ea2\u4e66\u5b98\u65b9\u7684MCN\u673a\u6784\uff0c\u90a3\u522b\u7684MCN\u673a\u6784\u96be\u514d\u5c31\u4f1a\u6709\u62c5\u5fc3\uff0c\u6211\u4eec\u662f\u4e0d\u662f\u966a\u592a\u5b50\u8bfb\u4e66\u554a\uff1f<\/strong><\/p>\n\n\n\n<p><strong>\u5305\u5305\uff1a<\/strong>\u6cd3\u6587MCN\u7684\u5b58\u5728\u662f\u4e3a\u4e86\u7ed9\u6210\u957f\u5230\u4e00\u5b9a\u9636\u6bb5\u7684\u4e2a\u4eba\u535a\u4e3b\u4e00\u4e2a\u5408\u6cd5\u3001\u5408\u89c4\u7684\u6e20\u9053\uff0c\u4e2a\u4eba\u535a\u4e3b\u7b7e\u7ea6\u6cd3\u6587\u5728\u8bd5\u8fd0\u8425\u671f\u95f4\u662f\u4e0d\u6536\u8d39\u3002<\/p>\n\n\n\n<p>\u6cd3\u6587\u548c\u5176\u5b83MCN\u673a\u6784\u662f\u4e00\u6837\u7684\uff0c\u5b83\u7ed9\u6ca1\u6709\u7b7e\u7ea6MCN\u7684\u535a\u4e3b\u63d0\u4f9b\u4e86\u6210\u4e3a\u54c1\u724c\u5408\u4f5c\u4eba\u3001\u5b9e\u73b0\u5546\u4e1a\u4ef7\u503c\u7684\u53ef\u80fd\u3002\u535a\u4e3b\u4efb\u4f55\u65f6\u5019\u5411\u7b7e\u7ea6\u5176\u5b83MCN\uff0c\u90fd\u662fOK\u7684\u3002<\/p>\n\n\n\n<p>\u6cd3\u6587\u5728\u7ba1\u7406\u6a21\u5f0f\u4e0a\u5c31\u662f\u91cd\u5de5\u5177\u3001\u8f7b\u8fd0\u8425\uff0c\u6211\u4eec\u5bf9\u4e8e\u6cd3\u6587\u6ca1\u6709\u4efb\u4f55\u6d41\u91cf\u503e\u659c\uff0c\u662f\u4e00\u4e2a\u670d\u52a1\u5e73\u53f0\u3002<\/p>\n\n\n\n<p>\u5176\u5b9e\u6211\u4eec\u9f13\u52b1MCN\u673a\u6784\u767e\u82b1\u9f50\u653e\uff0c\u5e0c\u671bMCN\u673a\u6784\u80fd\u591f\u8d4b\u4e88\u8fbe\u4eba\u4e00\u4e9b\u4e1c\u897f\uff0c\u53ea\u662f\u5728\u63a5\u4e0b\u6765\u6211\u4eec\u4f1a\u6c9f\u901a\u66f4\u9891\u7e41\uff0c\u7ed9\u4e88\u66f4\u591a\u7684\u4ea7\u54c1\u6d4b\u8bd5\u673a\u4f1a\u3002<\/p>\n\n\n\n<p><strong>\u4f3c\u4e4e\u73b0\u5728\u5728\u5c0f\u7ea2\u4e66\u5e73\u53f0\u4e0a\uff0c\u4e00\u4e9b\u6ca1\u6709\u7b7e\u7ea6\u7684\u4e2a\u4eba\u535a\u4e3b\u4f1a\u8df3\u51fa\u63d0\u793a\uff0c\u8ba9\u4ed6\u4eec\u57286\u670810\u65e5\u4e4b\u524d\u5b8c\u6210MCN\u673a\u6784\u7b7e\u7ea6\uff0c\u90a3\u4e2a\u63d0\u793a\u4e2d\u53ea\u6709\u6cd3\u6587\uff1f<\/strong><\/p>\n\n\n\n<p><strong>\u5305\u5305\uff1a<\/strong>\u516c\u5e03\u673a\u6784\u540d\u5355\u540e\uff0c\u6211\u4eec\u8fd8\u5728\u505a\u7684\u4e00\u4ef6\u4e8b\u60c5\uff0c\u5c31\u662f\u63d0\u9192\u673a\u6784\u548c\u8fbe\u4eba\u7b7e\u8ba2\uff0c\u6211\u4eec\u4e5f\u4f1a\u4ece\u5e93\u91cc\u627e\u4e00\u4e9b\u9ed8\u8ba4\u6ca1\u6709\u7b7e\u7ea6\u7684\u535a\u4e3b\u53d1\u5e03\u6d88\u606f\u3002\u63a5\u4e0b\u6765\u5728\u9009\u62e9\u7684\u9875\u9762\uff0c\u5927\u5bb6\u5c31\u80fd\u591f\u770b\u5230\u5176\u4ed6MCN\u673a\u6784\u4e86\u3002<\/p>\n\n\n\n<p>\u4f60\u53ef\u4ee5\u9009\u62e9\u7b7e\u7ea6\u6cd3\u6587\uff0c\u4e5f\u53ef\u4ee5\u9009\u62e9\u7b7e\u4efb\u4f55\u4e00\u4e2a\u673a\u6784\u3002<\/p>\n\n\n\n<p><strong>MCN\u673a\u6784\u91cc\u73b0\u5728\u516c\u5e03\u4e8610\u5bb6\u6df1\u5ea6\u5408\u4f5c\uff0c\u53e6\u5916\u8fd8\u6709\u4e00\u6279\u8003\u6838\u671f\u7684\uff0c\u90a3\u5c0f\u7ea2\u4e66\u4f5c\u4e3a\u5e73\u53f0\uff0c\u5bf9\u8fd9\u4e9bMCN\u4f1a\u6709\u54ea\u4e9b\u5177\u4f53\u7684\u8d4b\u80fd\u65b9\u5f0f\uff1f<\/strong><\/p>\n\n\n\n<p><strong>\u5305\u5305\uff1a<\/strong>\u4ea7\u54c1\u548c\u6280\u672f\u4e0a\u7684\u652f\u6301\uff0c\u5efa\u7acb\u66f4\u597d\u7684\u4ea4\u6d89\uff0c\u5bf9\u5408\u4f5c\u4f19\u4f34\u6211\u4eec\u53ef\u4ee5\u66f4\u5feb\u5730\u542c\u5230\u5927\u5bb6\u7684\u58f0\u97f3\uff0c\u5e0c\u671b\u5411\u66f4\u591a\u66f4\u6210\u719f\u7684\u54c1\u724c\u53bb\u5b66\u4e60\u3002<\/p>\n\n\n\n<p><strong>\u4f1a\u4e0d\u4f1a\u4ecb\u5165\u5230MCN\u4e4b\u95f4\u7684\u7ade\u4e89\u7ba1\u7406\uff0c\u6bd4\u5982\uff0c\u6076\u610f\u62a2\u4eba\u7ba1\u4e0d\u7ba1\uff1f<\/strong><\/p>\n\n\n\n<p>\u5305\u5305\uff1a\u6211\u4eec\u4f1a\u548c\u6cd5\u52a1\u6c9f\u901a\uff0c\u4f1a\u8d77\u5230\u76d1\u7ba1\u548c\u76d1\u7763\u7684\u4f5c\u7528\u3002<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>5<\/strong><\/p>\n\n\n\n<p><strong>\u56de\u5e94\u62bd\u6210\u4f63\u91d1\uff1a<br><\/strong><\/p>\n\n\n\n<p><strong>\u76ee\u524d\u4e0d\u5411MCN\u548c\u54c1\u724c\u5408\u4f5c\u4eba\u62bd\u6210\u4f63\u91d1\uff0c\u8fd9\u4e0d\u662f\u5c0f\u7ea2\u4e66\u6700\u91cd\u8981\u7684<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/model\" 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