{"id":23154,"date":"2019-07-26T21:58:24","date_gmt":"2019-07-26T13:58:24","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=23154"},"modified":"2019-07-26T21:58:27","modified_gmt":"2019-07-26T13:58:27","slug":"%e4%ba%a7%e5%93%81%e8%bf%90%e8%90%a5%e9%83%bd%e5%9c%a8%e8%ae%b2%e7%9a%84%e7%94%a8%e6%88%b7%e6%80%9d%e7%bb%b4%e5%88%b0%e5%ba%95%e6%80%8e%e4%b9%88%e7%94%a8","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/product\/23154.html","title":{"rendered":"\u4ea7\u54c1\u8fd0\u8425\u90fd\u5728\u8bb2\u7684\u201c\u7528\u6237\u601d\u7ef4\u201d\u5230\u5e95\u600e\u4e48\u7528"},"content":{"rendered":"\n<p>          <\/p>\n\n\n\n<p>\u5982\u4eca\u4e92\u8054\u7f51\u65f6\u4ee3\uff0c<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e7%94%a8%e6%88%b7%e6%80%9d%e7%bb%b4\" title=\"\u7528\u6237\u601d\u7ef4\" target=\"_blank\">\u7528\u6237\u601d\u7ef4<\/a><\/span>\u56db\u4e2a\u5b57\u662f\u4f01\u4e1a\u7ecf\u5e38\u6302\u5728\u5634\u8fb9\u7684\uff0c\u4e5f\u662f\u4ea7\u54c1\u7ecf\u7406\u548c\u8fd0\u8425\u7ecf\u5e38\u4f1a\u8bb2\u7684\u4e00\u79cd\u601d\u7ef4\u65b9\u5f0f\uff0c\u4f46\u771f\u6b63\u80fd\u628a\u7528\u6237\u601d\u7ef4\u7528\u597d\u5f88\u96be\u3002<\/p>\n\n\n\n<p>\u5b9e\u9645\u4e0a\uff0c\u5f88\u591a\u4ea7\u54c1\uff0c\u4f9d\u65e7\u57fa\u4e8e\u5f00\u53d1\u8005\u81ea\u5df1\u7684\u559c\u597d\u548c\u5224\u65ad\u6765\u7814\u53d1\u3002\u4ea7\u54c1\u9762\u4e16\u540e\uff0c\u672c\u4ee5\u4e3a\u8003\u8651\u5168\u9762\uff0c\u51c6\u5907\u5145\u5206\uff0c\u51dd\u805a\u4e86\u8bf8\u591a\u5fc3\u8840\uff0c\u5374\u4e0d\u6599\u7528\u6237\u6839\u672c\u4e0d\u4e70\u8d26\u3002<\/p>\n\n\n\n<p>\u7528\u6237\u601d\u7ef4\u4e0d\u662f\u7b80\u5355\u8fce\u5408\u7528\u6237\u559c\u597d\uff0c\u4e5f\u5e76\u975e\u7275\u7740\u7528\u6237\u9f3b\u5b50\u8d70\u3002\u800c\u662f\u63d0\u4f9b\u7528\u6237\u771f\u6b63\u9700\u6c42\u7684\u4ea7\u54c1\u3002\u4ee5\u7528\u6237\u601d\u7ef4\u53bb\u6253\u78e8\u4ea7\u54c1\uff0c\u624d\u80fd\u4fdd\u8bc1\u4ea7\u54c1\u6bd4\u7528\u6237\u60f3\u7684\u8fd8\u5468\u5230\u3002\u4ece\u800c\u8425\u9020\u826f\u597d\u7684\u53e3\u7891\u8d62\u5f97\u54c1\u724c\u8d5e\u8a89\u3002<\/p>\n\n\n\n<p>\u4eca\u5929\uff0c\u6211\u6765\u8ddf\u5927\u5bb6\u5206\u4eab\u4e09\u4e2a\u95ee\u9898\uff1a\u7528\u6237\u601d\u7ef4\u5230\u5e95\u662f\u4ec0\u4e48\uff1f\u7528\u6237\u601d\u7ef4\u7684\u963b\u788d\u662f\u4ec0\u4e48\uff1f\u6211\u4eec\u5982\u4f55\u8fd0\u7528\u7528\u6237\u601d\u7ef4\u5462\uff1f<\/p>\n\n\n\n<p style=\"text-align:center\"><strong>\u4f55\u4e3a\u7528\u6237\u601d\u7ef4\uff1f<\/strong><\/p>\n\n\n\n<p>1963\u5e74\uff0c\u8457\u540d\u8425\u9500\u5b66\u5927\u5e08\u2014\u2014\u6770\u7f57\u59c6\u00b7\u9ea6\u5361\u9521\u6559\u6388\u5728\u4ed6\u7684\u8457\u4f5c\u300a\u57fa\u7840\u8425\u9500\u5b66\u300b\u4e2d\uff0c\u63d0\u51fa\u5212\u65f6\u4ee3\u76844P\u7406\u8bba\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4ea7\u54c1\uff08Product\uff09<\/li><li>\u6e20\u9053\uff08Place\uff09<\/li><li>\u4ef7\u683c\uff08Price\uff09<\/li><li>\u4fc3\u9500\uff08Promotion\uff09<\/li><\/ul>\n\n\n\n<p>\u6b64\u540e30\u5e74\uff0c4P\u7406\u8bba\u4e00\u76f4\u88ab\u5949\u4e3a\u7ecf\u5178\uff0c\u76f4\u52301990\u5e74\uff0c\u7f57\u4f2f\u7279\u00b7\u52b3\u7279\u670b\u6559\u6388\u6307\u51fa4P\u662f\u4ece\u4f01\u4e1a\u89d2\u5ea6\u8003\u8651\u7684\uff0c\u4e8e\u662f\u63d0\u51fa\u4ee5\u987e\u5ba2\u4e3a\u4e2d\u5fc3\u7684\u8457\u540d4C\u7406\u8bba\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u987e\u5ba2(Consumer)<\/li><li>\u6210\u672c(Cost)<\/li><li>\u4fbf\u5229(Convenience)<\/li><li>\u6c9f\u901a(Communication)<\/li><\/ul>\n\n\n\n<p>\u5173\u4e8e\u4e3a\u4f55\u4ee5\u987e\u5ba2\u4e3a\u4e2d\u5fc3\u7684\u95ee\u9898\uff0c\u52b3\u7279\u670b\u6559\u6388\u8fd9\u6837\u89e3\u91ca\uff1a<\/p>\n\n\n\n<ul 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style=\"text-align:center\"><strong>\u638c\u63e1\u7528\u6237\u601d\u7ef4\u5e76\u4e0d\u7b80\u5355<\/strong><\/p>\n\n\n\n<p>\u867d\u8bf4\u7528\u6237\u601d\u7ef4\u662f\u6211\u4eec\u9700\u8981\u5b66\u4e60\u7684\uff0c\u4f46\u662f\u60f3\u62e5\u6709\u7528\u6237\u601d\u7ef4\u662f\u4e00\u4ef6\u5f88\u96be\u7684\u4e8b\u60c5\u3002\u56e0\u4e3a\u5b83\u4f1a\u53d7\u5230\u5404\u79cd\u5404\u6837\u7684\u963b\u788d\uff0c\u7ecf\u8fc7\u5206\u6790\uff0c\u6211\u4eec\u5f52\u7eb3\u4e86\u4ee5\u4e0b\u51e0\u70b9\u539f\u56e0\uff1a<\/p>\n\n\n\n<p><strong>\uff081\uff09\u77e5\u8bc6\u7684\u8bc5\u5492<\/strong><\/p>\n\n\n\n<p>\u77e5\u8bc6\u7684\u8bc5\u5492\uff08The Curse of Knowledge\uff09\uff0c\u5373\uff1a\u6211\u4eec\u4e00\u65e6\u77e5\u9053\u4e86\u67d0\u4e8b\uff0c\u5c31\u65e0\u6cd5\u60f3\u8c61\u8fd9\u4ef6\u4e8b\u5728\u672a\u77e5\u8005\u773c\u4e2d\u7684\u6837\u5b50\u3002<\/p>\n\n\n\n<p>\u5f53\u6211\u4eec\u628a\u81ea\u5df1\u77e5\u9053\u7684\u77e5\u8bc6\u89e3\u91ca\u7ed9\u522b\u4eba\u7684\u65f6\u5019\uff0c\u56e0\u4e3a\u4fe1\u606f\u7684\u4e0d\u5bf9\u7b49\uff0c\u6211\u4eec\u5f88\u96be\u628a\u81ea\u5df1\u77e5\u9053\u7684\u5b8c\u5b8c\u5168\u5168\u7ed9\u5bf9\u65b9\u89e3\u91ca\u6e05\u695a\u3002\u76f8\u5f53\u4e8e\uff0c\u6211\u4eec\u7684\u77e5\u8bc6\u201c\u8bc5\u5492\u201d\u4e86\u6211\u4eec\u3002<\/p>\n\n\n\n<p>\u7b80\u5355\u7684\u8bf4\uff0c\u5c31\u662f\u4f60\u4e0d\u660e\u767d\u4e3a\u4ec0\u4e48\uff0c\u4f60\u8ba4\u4e3a\u7406\u6240\u5f53\u7136\u7684\u4e8b\u60c5\uff0c\u522b\u4eba\u5374\u65e0\u6cd5\u7406\u89e3\u3002<\/p>\n\n\n\n<p>\u57281990\u5e74\u7684\u65f6\u5019\uff0c\u65af\u5766\u798f\u5927\u5b66\u6709\u4e00\u4e2a\u5fc3\u7406\u5b66\u7684\u535a\u58eb\u751f\uff0c\u4ed6\u7684\u535a\u58eb\u8bba\u6587\u505a\u4e86\u8fd9\u6837\u4e00\u4e2a\u5b9e\u9a8c\uff1a\u628a\u88ab\u8bd5\u5206\u6210\u4e24\u7ec4\uff08A\u7ec4\u548cB\u7ec4\uff09\uff0c\u7ed9A\u7ec4\u7684\u5b66\u751f\u4e00\u4e2a\u6e05\u5355\uff0c\u5355\u5b50\u4e0a\u5217\u51fa\u4e86\u4e00\u4e9b\u5927\u5bb6\u8033\u719f\u80fd\u8be6\u7684\u513f\u6b4c\u7684\u540d\u5b57\u3002<\/p>\n\n\n\n<p>A\u7ec4\u5b66\u751f\u8981\u505a\u7684\u4e8b\u60c5\u5c31\u662f\uff0c\u62cd\u684c\u5b50\uff0c\u5728\u684c\u5b50\u4e0a\u628a\u8fd9\u4e2a\u8282\u594f\u7ed9\u6253\u51fa\u6765\uff0c\u7136\u540e\u8ba9B\u7ec4\u7684\u88ab\u8bd5\u53bb\u731c\uff0c\u5bf9\u65b9\u6572\u6253\u7684\u8282\u594f\u5230\u5e95\u662f\u4ec0\u4e48\u6b4c\uff1f\u5bf9\u4e8eB\u7ec4\u7684\u88ab\u8bd5\u6765\u8bf4\uff0c\u8fd9\u4e2a\u731c\u7684\u8fc7\u7a0b\u5e76\u4e0d\u5bb9\u6613\uff0c\u6700\u540e120\u9996\u6b4c\uff0cB\u7ec4\u4ec5\u731c\u51fa\u4e863\u9996\u3002<\/p>\n\n\n\n<p>\u4ece\u6982\u7387\u4e0a\u6765\u8bf4\uff0c\u53ea\u67092.5%\u3002\u6709\u8da3\u7684\u662f\uff0cA\u7ec4\u7684\u5b66\u751f\u8ba4\u4e3aB\u7ec4\u80fd\u731c\u4e2d\u4e00\u534a\uff0c\u4e5f\u5c31\u662f50%\u3002<\/p>\n\n\n\n<p>\u9884\u4f30\u4e0e\u5b9e\u9645\u60c5\u51b5\u5dee\u8ddd\u5982\u6b64\u4e4b\u5927\uff0c\u539f\u56e0\u5728\u4e8e\uff0c\u51fb\u8282\u8005\u6572\u51fb\u8282\u62cd\u65f6\uff0c\u8111\u4e2d\u96be\u514d\u540c\u65f6\u54cd\u8d77\u6b4c\u66f2\u7684\u65cb\u5f8b\u3002\u800c\u542c\u731c\u8005\u611f\u53d7\u4e0d\u5230\u4efb\u4f55\u65cb\u5f8b\u4fe1\u606f\uff0c\u4ed6\u4eec\u53ea\u542c\u5230\u4e86\u4e00\u4e32\u4e0d\u8fde\u8d2f\u7684\u6572\u51fb\u58f0\uff0c\u5c31\u50cf\u770b\u5230\u542c\u5230\u6ef4\u6ef4\u7b54\u7b54\u7684\u6469\u65af\u7535\u7801\u4e00\u6837\uff0c\u4e1d\u6beb\u4e0d\u77e5\u9053\u90a3\u662f\u4ec0\u4e48\u3002<\/p>\n\n\n\n<p>\u6b63\u662f\u77e5\u8bc6\u8bc5\u5492\u7684\u5e7f\u6cdb\u5b58\u5728\uff0c\u4f7f\u5f97\u4ea7\u54c1\u7684\u8bbe\u8ba1\u8005\u3001\u6d3b\u52a8\u7684\u7ec4\u7ec7\u8005\u5f88\u96be\u8bbe\u8eab\u5904\u5730\u5730\u53bb\u8bbe\u60f3\u7528\u6237\u662f\u5982\u4f55\u7406\u89e3\u548c\u4f7f\u7528\u4ea7\u54c1\u7684\u3002<\/p>\n\n\n\n<p>\u56e0\u4e3a\u4ed6\u4eec\u5bf9\u4e8e\u4ea7\u54c1\u7684\u7ec6\u8282\u592a\u4e86\u89e3\u4e86\uff0c\u6240\u4ee5\u4e0d\u4f1a\u5b58\u5728\u7406\u89e3\u504f\u5dee\u548c\u4f7f\u7528\u4e0a\u7684\u9519\u8bef\u3002\u4f46\u7528\u6237\u4e0d\u662f\u8fd9\u6837\u7684\uff0c\u7528\u6237\u5e76\u4e0d\u4e86\u89e3\u8fd9\u4e9b\u4fe1\u606f\uff0c\u6240\u4ee5\u5bfc\u81f4\u4e86\u4fe1\u606f\u4e0d\u5bf9\u79f0\uff0c\u5f15\u53d1\u5f88\u591a\u95ee\u9898\u3002<\/p>\n\n\n\n<p><strong>\uff082\uff09\u4eba\u6027\u7684\u5f71\u54cd<\/strong><\/p>\n\n\n\n<p>\u6211\u4eec\u8981\u6df1\u523b\u5730\u8ba4\u8bc6\u5230\uff0c\u4eba\u666e\u904d\u662f\u7f3a\u4e4f\u8010\u6027\u7684\u3002<\/p>\n\n\n\n<p>\u8fd9\u662f\u56e0\u4e3a\uff0c\u6bcf\u4e2a\u4eba\u6bcf\u5929\u63a5\u89e6\u5230\u7684\u4fe1\u606f\u548c\u4ea7\u54c1\u6210\u5343\u4e0a\u4e07\uff0c\u6240\u4ee5\u4e0d\u53ef\u80fd\u5bf9\u6bcf\u4e00\u4e2a\u90fd\u4ed4\u7ec6\u89c2\u5bdf\u3001\u53cd\u590d\u7814\u7a76\u3002\u8981\u4e0d\u7136\uff0c\u8fd8\u6ca1\u5e72\u6b63\u4e8b\uff0c\u7cbe\u529b\u5df2\u7ecf\u6d88\u8017\u6b86\u5c3d\u4e86\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\uff0c\u5bf9\u4e8e\u8857\u8fb9\u5c0f\u996d\u9986\uff0c\u5982\u679c\u8def\u8fc7\u7684\u65f6\u5019\u4e0d\u80fd\u4e86\u89e3\u5230\u8fd9\u5bb6\u5e97\u662f\u5356\u4ec0\u4e48\u7684\uff0c\u90a3\u4e48\u5927\u5bb6\u53ea\u4f1a\u628a\u4f60\u5ffd\u7565\u3002\u6781\u5c11\u6709\u4eba\u4f1a\u8fdb\u53bb\u8be2\u95ee\uff0c\u9664\u975e\u9047\u5230\u201c\u524d\u4e0d\u7740\u6751\u540e\u4e0d\u7740\u5e97\u201d\u7684\u7279\u6b8a\u60c5\u51b5\u3002<\/p>\n\n\n\n<p>\u4e0e\u4e4b\u7c7b\u4f3c\uff0c\u5f53\u4eba\u4eec\u8def\u8fc7\u5e7f\u544a\u724c\u65f6\uff0c\u5982\u679c\u4ed6\u4e00\u773c\u626b\u8fc7\u53bb\u6ca1\u770b\u6e05\uff0c\u4e5f\u662f\u4e0d\u4f1a\u9a7b\u8db3\u4ed4\u7ec6\u7aef\u8be6\u3001\u770b\u4e2a\u7a76\u7adf\u7684\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e00\u70b9\uff0c\u4e4b\u524d\u7684\u6587\u7ae0\u4e5f\u4ecb\u7ecd\u8fc7\uff1a\u300a50%\u7684\u6d41\u91cf\u88ab\u76f4\u63a5\u8170\u65a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\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u4e00\u5473\u53bb\u6ee1\u8db3\u7528\u6237\u7684\u9700\u8981\uff0c\u800c\u4e0d\u662f\u57fa\u4e8e\u7528\u6237\u9700\u6c42\u5206\u6790\uff0c\u90a3\u4e48\u89e3\u51b3\u65b9\u6848\u5c06\u4f1a\u6b62\u6b65\u4e8e\u6ee1\u8db3\u7528\u6237\u6d45\u5c42\u9700\u6c42\uff0c\u4f01\u4e1a\u4e5f\u4f1a\u9677\u5165\u51b3\u7b56\u56f0\u5883\u3002<\/p>\n\n\n\n<p>\u6bd4\u5982\uff0c\u67ef\u8fbe\u66fe\u7ecf\u662f\u4e16\u754c\u80f6\u5377\u754c\u7684\u9f99\u5934\uff0c\u5c3d\u7ba1\u6700\u5148\u628a\u6570\u7801\u76f8\u673a\u63a8\u5411\u5e02\u573a\uff0c\u5374\u4e00\u76f4\u56f0\u6270\u4e8e\u7528\u6237\u662f\u8981\u80f6\u5377\u8fd8\u662f\u6570\u7801\u6280\u672f\u8fd9\u4e00\u201c\u9700\u8981\u201d\u7684\u95ee\u9898\uff0c\u800c\u6ca1\u6709\u4ece\u201c\u9700\u6c42\u201d\u7684\u89d2\u5ea6\u8003\u8651\u7528\u6237\u4e3a\u4ec0\u4e48\u9700\u8981\u201c\u67ef\u8fbe\u65f6\u523b\u201d\uff08\u67ef\u8fbe\u7684\u613f\u666f\u662f\u5e2e\u52a9\u522b\u4eba\u8bb0\u5f55\u81ea\u5df1\u7684\u4eba\u751f\u7ecf\u5386\uff0c\u8ba9\u77ed\u6682\u7684\u65f6\u5149\u7559\u4e0b\u6c38\u4e45\u7684\u8bb0\u5fc6\uff0c\u65e0\u8bba\u662f\u75db\u82e6\u7684\u8fd8\u662f\u5feb\u4e50\u7684\u3002\uff09<\/p>\n\n\n\n<p>\u5982\u679c\u67ef\u8fbe\u80fd\u591f\u4e0d\u65ad\u5bfb\u627e\u7528\u6237\u7684\u771f\u6b63\u9700\u6c42\uff0c\u4e5f\u8bb8\u4e0d\u4f1a\u8fd9\u4e48\u5feb\u8d70\u5411\u8870\u8d25\u3002 <\/p>\n\n\n\n<p>\u540c\u65f6\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u5728\u540c\u4e00\u9700\u8981\uff08\u662f\u4ec0\u4e48\uff09\u80cc\u540e\uff0c\u53ef\u80fd\u6709\u591a\u4e2a\u9700\u6c42\uff08\u4e3a\u4ec0\u4e48\uff09\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u4f01\u4e1a\u80fd\u591f\u6d1e\u5bdf\u548c\u6316\u6398\u591a\u5c42\u6b21\u7684\u9700\u6c42\uff0c\u5c31\u53ef\u4ee5\u5c06\u4ea7\u54c1\u91cd\u65b0\u5b9a\u4f4d\uff0c\u751a\u81f3\u907f\u514d\u5728\u98a0\u8986\u521b\u65b0\u6765\u4e34\u65f6\u88ab\u98a0\u8986\u3002<\/p>\n\n\n\n<p>\u4f8b\u5982\uff0c\u7528\u6237\u4e70\u81ea\u884c\u8f66\u65e2\u53ef\u4ee5\u662f\u4f5c\u4e3a\u4ee3\u6b65\u5de5\u5177\uff0c\u4e5f\u53ef\u4ee5\u662f\u4e3a\u4e86\u953b\u70bc\u8eab\u4f53\u3002\u5982\u679c\u81ea\u884c\u8f66\u4f01\u4e1a\u5b9a\u4f4d\u5728\u6ee1\u8db3\u7528\u6237\u5065\u8eab\u9700\u6c42\uff0c\u5219\u53ef\u80fd\u5438\u5f15\u6f5c\u5728\u7684\u9ad8\u7aef\u7528\u6237\u9700\u6c42\uff0c\u907f\u514d\u88ab\u5176\u4ed6\u66f4\u6709\u6548\u7387\u7684\u4ee3\u6b65\u5de5\u5177\u6240\u98a0\u8986\u3002 <\/p>\n\n\n\n<p style=\"text-align:center\"><strong>\u6316\u6398\u7528\u6237\u771f\u5b9e\u9700\u6c42\u7684\u65b9\u6cd5<\/strong><\/p>\n\n\n\n<p><strong>\uff081\uff095WHY\u5206\u6790\u6cd5<\/strong><\/p>\n\n\n\n<p>\u6240\u8c135why\u5206\u6790\u6cd5\uff0c\u53c8\u79f0\u201c5\u95ee\u6cd5\u201d\uff0c\u4e5f\u5c31\u662f\u5bf9\u4e00\u4e2a\u95ee\u9898\u70b9\u8fde\u7eed\u4ee55\u4e2a\u201c\u4e3a\u4ec0\u4e48\u201d\u6765\u81ea\u95ee\uff0c\u4ee5\u8ffd\u7a76\u5176\u6839\u672c\u539f\u56e0\u3002<\/p>\n\n\n\n<p>\u867d\u4e3a5\u4e2a\u4e3a\u4ec0\u4e48\uff0c\u4f46\u4f7f\u7528\u65f6\u4e0d\u9650\u5b9a\u53ea\u505a\u201c5\u6b21\u4e3a\u4ec0\u4e48\u7684\u63a2\u8ba8\u201d\uff0c\u4e3b\u8981\u662f\u5fc5\u987b\u627e\u5230\u6839\u672c\u539f\u56e0\u4e3a\u6b62\uff0c\u6709\u65f6\u53ef\u80fd\u53ea\u89813\u6b21\uff0c\u6709\u65f6\u4e5f\u8bb8\u898110\u6b21\uff0c\u5982\u53e4\u8bdd\u6240\u8a00\uff1a\u6253\u7834\u7802\u9505\u95ee\u5230\u5e95\u3002<\/p>\n\n\n\n<p>5why\u6cd5\u7684\u5173\u952e\u6240\u5728\uff1a\u9f13\u52b1\u89e3\u51b3\u95ee\u9898\u7684\u4eba\u8981\u52aa\u529b\u907f\u5f00\u4e3b\u89c2\u6216\u81ea\u8d1f\u7684\u5047\u8bbe\u548c\u903b\u8f91\u9677\u9631\uff0c\u4ece\u7ed3\u679c\u7740\u624b\uff0c\u6cbf\u7740\u56e0\u679c\u5173\u7cfb\u94fe\u6761\uff0c\u987a\u85e4\u6478\u74dc\uff0c\u76f4\u81f3\u627e\u51fa\u539f\u6709\u95ee\u9898\u7684\u6839\u672c\u539f\u56e0<\/p>\n\n\n\n<p>\u8fd9\u79cd\u65b9\u6cd5\u6700\u521d\u662f\u7531\u4e30\u7530\u4f50\u5409\u63d0\u51fa\u7684\uff0c\u7528\u6765\u63a2\u6c42\u95ee\u9898\u7684\u6839\u672c\u539f\u56e0\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e2a\u65b9\u6cd5\u5728\u4e30\u7530\u516c\u53f8\u4e3b\u8981\u7528\u4e8e\u8bc6\u522b\u751f\u4ea7\u73b0\u573a\u51fa\u73b0\u7684\u95ee\u9898\uff0c\u901a\u8fc7\u201c\u6570\u636e\u201d\u548c\u201c\u4e8b\u5b9e\u201d\u7684\u4e86\u89e3\uff0c\u4e0d\u65ad\u8ffd\u95ee\u6210\u56e0\uff0c\u627e\u5230\u89e3\u51b3\u95ee\u9898\u7684\u6839\u672c\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u89c1\u62db\u62c6\u62db\uff0c\u5728\u95ee\u9898\u8868\u9762\u505a\u7740\u91cd\u590d\u7684\u5de5\u4f5c\u3002<\/p>\n\n\n\n<p>\u4e30\u7530\u6c7d\u8f66\u516c\u53f8\u524d\u526f\u793e\u957f\u5927\u91ce\u8010\u4e00\u66fe\u4e3e\u4e86\u4e00\u4e2a\u4f8b\u5b50\u6765\u627e\u51fa\u505c\u673a\u7684\u771f\u6b63\u539f\u56e0\uff1a<\/p>\n\n\n\n<p>\u201c\u4e3a\u4ec0\u4e48\u673a\u5668\u505c\u4e86\uff1f\u201d<br>\u201c\u56e0\u4e3a\u8d85\u8d1f\u8377\u4fdd\u9669\u4e1d\u65ad\u4e86\u3002\u201d<br><\/p>\n\n\n\n<p>\u201c\u4e3a\u4ec0\u4e48\u8d85\u8d1f\u8377\u4e86\u5462\uff1f\u201d<br>\u201c\u56e0\u4e3a\u8f74\u627f\u90e8\u5206\u7684\u6da6\u6ed1\u4e0d\u591f\u3002\u201d<br><\/p>\n\n\n\n<p>\u201c\u4e3a\u4ec0\u4e48\u6da6\u6ed1\u4e0d\u591f\uff1f\u201d<br>\u201c\u56e0\u4e3a\u6da6\u6ed1\u6cf5\u5438\u4e0d\u4e0a\u6cb9\u6765\u3002<br><\/p>\n\n\n\n<p>\u201c\u4e3a\u4ec0\u4e48\u5438\u4e0d\u4e0a\u6cb9\u6765\u5462\uff1f\u201d<br>\u201c\u56e0\u4e3a\u6cb9\u6cf5\u8f74\u78e8\u635f\u677e\u52a8\u4e86\u3002\u201d<br><\/p>\n\n\n\n<p>\u201c\u4e3a\u4ec0\u4e48\u78e8\u635f\u4e86\u5462\uff1f\u201d<br>\u201c\u56e0\u4e3a\u6ca1\u6709\u5b89\u88c5\u8fc7\u6ee4\u5668\uff0c\u6df7\u8fdb\u4e86\u94c1\u5c51\u3002\u201d<\/p>\n\n\n\n<p>\u53cd\u590d\u8ffd\u95ee\u4e0a\u8ff0\u4e94\u4e2a\u201c\u4e3a\u4ec0\u4e48\u201d\u5c31\u4f1a\u53d1\u73b0\u9700\u8981\u5b89\u88c5\u8fc7\u6ee4\u5668\u3002\u5982\u679c\u201c\u4e3a\u4ec0\u4e48\u201d\u6ca1\u6709\u95ee\u5230\u5e95\uff0c\u6362\u4e0a\u4fdd\u9669\u4e1d\u6216\u8005\u6362\u4e0a\u6cb9\u6cf5\u8f74\u5c31\u4e86\u4e8b\uff0c\u90a3\u4e48\uff0c\u51e0\u4e2a\u6708\u4ee5\u540e\u5c31\u4f1a\u518d\u6b21\u53d1\u751f\u540c\u6837\u7684\u6545\u969c\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"484\" height=\"180\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5fae\u4fe1\u56fe\u7247_20190726215442.jpg\" alt=\"\" class=\"wp-image-23155\"\/><\/figure><\/div>\n\n\n\n<p>\u81ea\u95ee\u81ea\u7b54\u8fd9\u4e2a\u4e94\u4e2a\u201c\u4e3a\u4ec0\u4e48\u201d\uff0c\u5c31\u53ef\u4ee5\u67e5\u660e\u4e8b\u60c5\u7684\u56e0\u679c\u5173\u7cfb\u6216\u8005\u9690\u85cf\u5728\u80cc\u540e\u7684\u201c\u771f\u6b63\u7684\u539f\u56e0\u201d\u3002<\/p>\n\n\n\n<p>\u5c31\u4ea7\u54c1\u800c\u8a00\uff0c\u65e2\u8981\u91cd\u89c6\u201c\u6570\u636e\u201d\uff0c\u66f4\u8981\u6700\u91cd\u89c6\u201c\u4e8b\u5b9e\u3002\u4e00\u65e6\u53d1\u751f\u95ee\u9898\uff0c\u5982\u679c\u539f\u56e0\u8ffd\u67e5\u4e0d\u5f7b\u5e95\uff0c\u89e3\u51b3\u529e\u6cd5\u4e5f\u5c31\u4e0d\u4f1a\u594f\u6548\u3002\u56e0\u6b64\uff0c\u6211\u5c31\u53cd\u590d\u63d0\u51fa\u4e94\u4e2a\u201c\u4e3a\u4ec0\u4e48\u201d\u3002<\/p>\n\n\n\n<p><strong>\uff082\uff09\u4e09\u89d2\u6d4b\u91cf\u65b9\u6cd5<\/strong><\/p>\n\n\n\n<p>\u5f53\u5df2\u77e5\u4e00\u4e2a\u8fb9\u957f\u53ca\u4e24\u4e2a\u89c2\u6d4b\u89d2\u5ea6\u65f6\uff0c\u89c2\u6d4b\u76ee\u6807\u70b9\u53ef\u4ee5\u88ab\u6807\u5b9a\u4e3a\u4e00\u4e2a\u4e09\u89d2\u5f62\u7684\u7b2c\u4e09\u4e2a\u70b9\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u7528\u6237\u4e0d\u80fd\u5f88\u5ba2\u89c2\u5730\u9648\u8ff0\u81ea\u8eab\u9700\u6c42\uff0c\u90a3\u4e48\u4f01\u4e1a\u53ef\u4ee5\u501f\u52a9\u7b2c\u4e09\u65b9\u6765\u66f4\u516c\u6b63\u51c6\u786e\u5730\u4e86\u89e3\u7528\u6237\u9700\u6c42\uff0c\u5e76\u5bfb\u6c42\u76f8\u5e94\u7684\u89e3\u51b3\u65b9\u6848\u3002<\/p>\n\n\n\n<p>\u6bd4\u5982\u8bf4\uff0c\u8fd1\u5e74\u6765\u6210\u957f\u8fc5\u731b\u7684\u8de8\u5883\u7535\u5546\u201c<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/mcn\/xiaohongshu\" target=\"_blank\" title=\"\u5c0f\u7ea2\u4e66\">\u5c0f\u7ea2\u4e66<\/a><\/span>\u201d\u901a\u8fc7\u6df1\u5165\u7814\u7a76\u53d1\u73b0\u5176\u4e3b\u8981\u5ba2\u6237\u7fa4\u4f53\u662f\u6bd4\u8f83\u7231\u8d2d\u7269\uff0c\u800c\u5e76\u975e\u662f\u7279\u522b\u559c\u7231\u8d2d\u7269\u7684\u5973\u6027\u7528\u6237\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"652\" height=\"350\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5fae\u4fe1\u56fe\u7247_20190726215503.jpg\" alt=\"\" class=\"wp-image-23156\"\/><\/figure><\/div>\n\n\n\n<p>\u8fd9\u4e2a\u6bd4\u8f83\u7231\u8d2d\u7269\u7684\u5973\u6027\u7528\u6237\u7fa4\u5f80\u5f80\u6709\u8d2d\u7269\u7684\u610f\u613f\uff0c\u4f46\u5e76\u6ca1\u6709\u8db3\u591f\u7684\u65f6\u95f4\u6216\u80fd\u529b\u53bb\u8bc6\u522b\u8981\u4e70\u54ea\u4e9b\u5177\u4f53\u54c1\u724c\u7cfb\u5217\u7684\u4ea7\u54c1\uff0c\u5979\u4eec\u7684\u9700\u6c42\u5f80\u5f80\u662f\u9700\u8981\u901a\u8fc7\u793e\u533a\u4e2d\u7684KOL\uff08\u5373\u7279\u522b\u7231\u8d2d\u7269\u7684\u7528\u6237\uff09\u6765\u8868\u8fbe\u51fa\u6765\u3002<\/p>\n\n\n\n<p>\u6839\u636e\u8fd9\u4e2a\u7279\u70b9\uff0c\u5c0f\u7ea2\u4e66\u901a\u8fc7\u4f5c\u4e3a\u7b2c\u4e09\u65b9\u7684\u610f\u89c1\u9886\u8896\u548c\u591a\u7ef4\u5ea6\u793e\u533a\u6570\u636e\u7b5b\u9009\u597d\u4ea7\u54c1\uff0c\u8fdb\u800c\u5bf9\u7528\u6237\u8fdb\u884c\u4e2a\u6027\u5316\u63a8\u8350\u3002<\/p>\n\n\n\n<p><strong>\uff083\uff09\u79fb\u60c5\u6cd5<\/strong><\/p>\n\n\n\n<p>\u5982\u679c\u4f60\u7684\u7528\u6237\u65e0\u6cd5\u5f88\u597d\u5730\u5c06\u81ea\u8eab\u9700\u6c42\u8868\u8fbe\u51fa\u6765\u600e\u4e48\u529e\uff1f<\/p>\n\n\n\n<p>\u8fd9\u5c31\u9700\u8981\u4f01\u4e1a\u7ec6\u81f4\u89c2\u5bdf\uff0c\u8fdb\u884c\u6362\u4f4d\u601d\u8003\uff0c\u5265\u8327\u62bd\u4e1d\u5730\u6316\u6398\u7528\u6237\u9700\u6c42\u3002 \u4ece\u5fc3\u7406\u5b66\u7684\u89d2\u5ea6\u51fa\u53d1\uff0c\u79fb\u60c5\u6cd5\u7406\u8bba\u8ba4\u4e3a\u4eba\u7684\u7f8e\u611f\u662f\u4e00\u79cd\u5fc3\u7406\u9519\u89c9\uff0c\u4e00\u79cd\u5728\u5ba2\u89c2\u4e8b\u7269\u4e2d\u770b\u5230\u81ea\u6211\u7684\u9519\u89c9\u3002<\/p>\n\n\n\n<p>\u5b83\u8ba4\u4e3a\uff0c\u4ea7\u751f\u7f8e\u611f\u7684\u6839\u672c\u539f\u56e0\u5728\u4e8e\u201c\u79fb\u60c5\u201d\u3002\u6240\u8c13\u201c\u79fb\u60c5\u201d\uff0c\u5c31\u662f\u6211\u4eec\u7684\u60c5\u611f\u201c\u5916\u5c04\u201d\u5230\u4e8b\u7269\u8eab\u4e0a\u53bb\uff0c\u4f7f\u611f\u60c5\u53d8\u6210\u4e8b\u7269\u7684\u5c5e\u6027\uff0c\u8fbe\u5230\u7269\u6211\u540c\u4e00\u7684\u5883\u754c\u3002<\/p>\n\n\n\n<p>\u4e5f\u5c31\u662f\u628a\u6211\u4eec\u4eba\u7684\u611f\u89c9\u3001\u60c5\u611f\u3001\u610f\u5fd7\u7b49\u79fb\u7f6e\u5230\u5916\u5728\u4e8e\u6211\u4eec\u7684\u4e8b\u7269\u91cc\u53bb\uff0c\u4f7f\u539f\u672c\u6ca1\u6709\u751f\u547d\u7684\u4e1c\u897f\u4eff\u4f5b\u6709\u4e86\u611f\u89c9\u3001\u601d\u60f3\u3001\u60c5\u611f\u3001\u610f\u5fd7\u548c\u6d3b\u52a8\uff0c\u4ea7\u751f\u7269\u6211\u540c\u4e00\u7684\u5883\u754c\u3002<\/p>\n\n\n\n<p>\u201c\u79fb\u60c5\u8bf4\u201d\u8ba4\u4e3a\uff0c\u53ea\u6709\u5728\u8fd9\u79cd\u5883\u754c\u4e2d\uff0c\u4eba\u624d\u4f1a\u611f\u5230\u8fd9\u79cd\u4e8b\u7269\u662f\u7f8e\u7684\u3002<\/p>\n\n\n\n<p>KeepAPP\u7684\u521b\u59cb\u4eba\u738b\u5b81\uff0c\u5c31\u662f\u901a\u8fc7\u5176\u81ea\u8eab\u7684\u7626\u8eab\u7ecf\u5386\u548c\u9700\u6c42\u5f00\u53d1\u4e86APP\uff0c\u5728\u4ea7\u54c1\u5f00\u53d1\u4e2d\uff0c\u4e00\u76f4\u575a\u6301\u8fd9\u79cd\u79fb\u60c5\u7684\u65b9\u6cd5\u6765\u6ee1\u8db3\u7528\u6237\u5728\u5065\u8eab\u65b9\u9762\u7684\u7ec6\u817b\u9700\u6c42\uff0c \u4ece\u201c\u81ea\u5f8b\u7ed9\u6211\u81ea\u7531\u201d\u7684slogan\u4e2d\u5c31\u53ef\u89c1\u4e00\u6591\uff0cKeep\u4e5f\u5728\u4e0d\u5230300\u5929\u7684\u65f6\u95f4\u62e5\u6709\u4e861000\u4e07\u7684\u7528\u6237\u3002 <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"620\" height=\"349\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5fae\u4fe1\u56fe\u7247_20190726215544.jpg\" alt=\"\" class=\"wp-image-23157\"\/><\/figure><\/div>\n\n\n\n<p><strong>\uff084\uff09\u6eaf\u56e0\u6cd5<\/strong><\/p>\n\n\n\n<p>\u6eaf\u56e0\u6cd5\u662f\u4ece\u89c2\u5bdf\u5230\u7684\u5ba2\u89c2\u73b0\u8c61\u51fa\u53d1\uff0c\u5bf9\u6982\u62ec\u51fa\u7684\u7ed3\u8bba\u8fdb\u884c\u89e3\u91ca\uff0c\u4e3a\u7ed3\u679c\u9700\u6c42\u89e3\u91ca\u6027\u539f\u56e0\u7684\u4e30\u5bcc\u53d1\u5c55\u7406\u8bba\uff0c\u63d0\u51fa\u65b0\u7684\u547d\u9898\u548c\u5047\u8bf4\uff0c\u662f\u589e\u52a0\u7406\u8bba\u77e5\u8bc6\u5b58\u91cf\u7684\u6709\u6548\u65b9\u6cd5\u3002<\/p>\n\n\n\n<p>\u7b80\u5355\u6765\u8bf4\uff0c\u5c31\u662f\u4ece\u89c2\u5bdf\u5230\u7684\u73b0\u8c61\u51fa\u53d1\uff0c\u901a\u8fc7\u751f\u6210\u5047\u8bbe\uff0c\u4e3a\u6240\u89c2\u5bdf\u7684\u73b0\u8c61\u505a\u51fa\u6700\u4f73\u8be0\u91ca\u3002<\/p>\n\n\n\n<p>\u6bd4\u5982\uff0c \u9ea6\u5f53\u52b3\u7ecf\u8fc7\u8ba4\u771f\u89c2\u5bdf\u7528\u6237\uff0c\u60ca\u5947\u5730\u53d1\u73b0\uff1a\u8d2d\u4e70\u5976\u6614\u7684\u7528\u6237\uff0c\u5927\u591a\u662f\u5728\u65e9\u4e0a8\u70b9\u524d\uff0c\u800c\u5176\u539f\u56e0\u662f\u4e3a\u6253\u53d1\u65e9\u4e0a\u5f00\u8f66\u4e0a\u73ed\u7684\u65e0\u804a\u65f6\u95f4\u3002<\/p>\n\n\n\n<p>\u7136\u800c\u7531\u4e8e\u8fd9\u4e9b\u884c\u4e3a\u52a8\u56e0\u5341\u5206\u9690\u79d8\uff0c\u6240\u4ee5\u7528\u6237\u81ea\u8eab\u4e0d\u4f1a\u523b\u610f\u5730\u53bb\u5206\u6790\u9700\u6c42\u771f\u76f8\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5fae\u4fe1\u56fe\u7247_20190726215601.jpg\" alt=\"\" class=\"wp-image-23158\" width=\"438\" height=\"262\"\/><\/figure><\/div>\n\n\n\n<p>\u610f\u8bc6\u5230\u8fd9\u4e00\u70b9\u540e\uff0c\u9ea6\u5f53\u52b3\u8ba9\u5976\u6614\u53d8\u5f97\u66f4\u6d53\u7a20\u4e9b\uff0c\u8fd9\u6837\u65e2\u53ef\u4ee5\u66f4\u597d\u5730\u5e2e\u7528\u6237\u586b\u9971\u809a\u5b50\uff0c\u53c8\u53ef\u4ee5\u8ba9\u7528\u6237\u5438\u5976\u6614\u7684\u65f6\u95f4\u66f4\u957f\u3002<\/p>\n\n\n\n<p>\u5957\u7528\u6eaf\u56e0\u6cd5\uff0c\u9ea6\u5f53\u52b3\u9996\u5148\u89c2\u5bdf\u5230\u7528\u6237\u7684\u884c\u4e3a\uff08\u5728\u65e9\u6668\u5f00\u8f66\u4e0a\u73ed\u7684\u8def\u4e0a\u559d\u5976\u6614\uff09\uff0c \u518d\u63a8\u51fa\u7528\u6237\u884c\u4e3a\u7684\u539f\u56e0 \uff08\u4e0a\u73ed\u5f00\u8f66\u6bd4\u8f83\u65e0\u804a\uff09\uff0c\u4ece\u800c\u63a2\u6c42\u7528\u6237\u9700\u6c42\u7684\u6df1\u5c42\u6b21\u539f\u56e0\u3002 <\/p>\n\n\n\n<p><strong>\uff085\uff09\u5f15\u9886\u6cd5<\/strong><\/p>\n\n\n\n<p>\u4ea8\u5229\u2022\u798f\u7279\u66fe\u8bf4\u8fc7\uff1a \u201c\u5982\u679c\u4f60\u95ee\u4f60\u7684\u987e\u5ba2\u9700\u8981\u4ec0\u4e48\uff0c\u4ed6\u4eec\u4f1a\u8bf4\u9700\u8981\u4e00\u8f86\u66f4\u5feb\u7684\u9a6c\u8f66\u3002<\/p>\n\n\n\n<p>\u56e0\u4e3a\u5728\u770b\u5230\u6c7d\u8f66\u4e4b\u524d\uff0c\u6ca1\u4eba\u77e5\u9053\u81ea\u5df1\u9700\u8981\u4e00\u8f86\u6c7d\u8f66\u3002\u201d\u7528\u6237\u8fdc\u975e\u5148\u77e5\u5148\u89c9\uff0c\u4f01\u4e1a\u5f80\u5f80\u987b\u8df3\u51fa\u65f6\u95f4\u7684\u5c40\u9650\uff0c\u5f15\u9886\u7528\u6237\u9700\u6c42\u3002 <\/p>\n\n\n\n<p>\u201c\u7acb\u8db3\u672a\u6765\uff0c\u521b\u9020\u672a\u6765\u201d\u4e0d\u5355\u5355\u662f\u79d1\u5e7b\u5c0f\u8bf4\u4e2d\u7684\u60c5\u8282\uff0c\u4e5f\u662f\u5f88\u591a\u65b0\u521b\u4f01\u4e1a\u7684\u5ea7\u53f3\u94ed\u3002<\/p>\n\n\n\n<p>\u8d8a\u6765\u8d8a\u591a\u7684\u9ad8\u79d1\u6280\u4f01\u4e1a\u5c1d\u8bd5\u5728\u672a\u6765\u5b66\u5bb6\u7684\u5e2e\u52a9\u4e0b\u8df3\u51fa\u7528\u6237\u601d\u7ef4\u7684\u5c40\u9650\uff0c\u4ece\u800c\u66f4\u597d\u5730\u9884\u77e5\u5e76\u5f15\u9886\u7528\u6237\u672a\u6765\u7684\u9700\u6c42\u3002<\/p>\n\n\n\n<p>\u6bd4\u5982\uff0c\u82f1\u7279\u5c14\u7684\u672a\u6765\u5b66\u5bb6 Brain David Johnson \u5728\u63a5\u53d7\u300a\u798f\u5e03\u65af\u300b\u6742\u5fd7\u91c7\u8bbf\u65f6\u8868\u793a\uff1a\u201c\u6211\u7684\u5de5\u4f5c\u662f\u5f80\u540e\u770b 10 \u5e74\u300115 \u5e74\uff0c\u7136\u540e\u62ff\u51fa\u4e00\u4e2a\u4eba\u4e0e\u8ba1\u7b97\u673a\u4e92\u52a8\u7684\u65b9\u6848\u201d\u3002<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/\u5fae\u4fe1\u56fe\u7247_20190726215733.jpg\" alt=\"\" class=\"wp-image-23159\" width=\"418\" height=\"270\"\/><\/figure><\/div>\n\n\n\n<p 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