{"id":27007,"date":"2019-12-26T17:09:52","date_gmt":"2019-12-26T09:09:52","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=27007"},"modified":"2021-07-07T11:18:13","modified_gmt":"2021-07-07T03:18:13","slug":"%e8%bf%90%e8%90%a5%e7%ac%94%e8%ae%b0-%e5%a2%9e%e9%95%bf%e9%bb%91%e5%ae%a2%e5%9f%ba%e6%9c%ac%e6%a6%82%e5%bf%b5pmf%e5%92%8cmvp","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/quan\/27007.html","title":{"rendered":"\u8fd0\u8425\u7b14\u8bb0 | \u589e\u957f\u9ed1\u5ba2\u57fa\u672c\u6982\u5ff5PMF\u548cMVP"},"content":{"rendered":"\n<p>\u6700\u8fd1\u8bfb\u4e86\u51e0\u672c\u5173\u4e8e<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e5%a2%9e%e9%95%bf%e9%bb%91%e5%ae%a2\" title=\"\u589e\u957f\u9ed1\u5ba2\" target=\"_blank\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\u7684\u4e66\uff0c\u4e5f\u505a\u4e86\u4e00\u4e9b\u8bfb\u4e66\u7b14\u8bb0\u3002\u8fd9\u51e0\u672c\u4e66\u662f<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u300a\u5f15\u7206\u7528\u6237\u589e\u957f\u300b<\/li><li>\u300a\u589e\u957f\u601d\u7ef4\u300b<\/li><li>\u300a\u7845\u8c37<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/\" target=\"_blank\" title=\"\u589e\u957f\u9ed1\u5ba2\">\u589e\u957f\u9ed1\u5ba2<\/a><\/span>\u5b9e\u6218\u7b14\u8bb0\u300b<\/li><li>\u300a\u7528\u6237\u589e\u957f\u65b9\u6cd5\u8bba\u300b<\/li><li>\u300a\u589e\u957f\u9ed1\u5ba2\uff08\u8303\u51b0 \u8457\uff09\u300b<\/li><li>\u300a\u589e\u957f\u9ed1\u5ba2\uff08\u8096\u6069\u00b7\u57c3\u5229\u65af&nbsp;\u5e03\u6717\u8457\uff09\u300b<\/li><\/ul>\n\n\n\n<p>\u8fd9\u51e0\u672c\u4e66\u6574\u4f53\u6765\u8bf4\u90fd\u5199\u7684\u4e0d\u9519\uff0c\u5982\u679c\u628a\u4e00\u672c\u8bfb\u4e66\u7b14\u8bb0\u653e\u51fa\u6765\u6587\u5b57\u975e\u5e38\u591a\uff0c\u56e0\u4e3a\u8fd9\u51e0\u672c\u4e66\u7684\u5e72\u8d27\u5bc6\u5ea6\u975e\u5e38\u5927\uff0c\u4e8e\u662f\u6211\u51b3\u5b9a\u6a2a\u5411\u62c6\u89e3\u5f00\u6765\uff0c\u628a\u8fd9\u4e9b\u4e66\u8bb2\u5230\u7684\u5171\u540c\u70b9\u603b\u7ed3\u51fa\u6765\uff0c\u5404\u4f4d\u4f5c\u8005\u601d\u60f3\u78b0\u649e\uff0c\u5230\u5e95\u80fd\u51fa\u73b0\u4ec0\u4e48\u706b\u82b1\u3002\u53e6\u5916\u8fd8\u6709\u53c2\u8003\u4e09\u8282\u8bfe\u300a\u589e\u957f\u9ed1\u5ba2\u9ad8\u9636\u300b\uff0c\u6881\u5b81\u300a\u589e\u957f\u601d\u7ef4\u4e09\u5341\u8bb2\u300b\u7b49\u8bfe\u7a0b\u3002<\/p>\n\n\n\n<p>\u8fd9\u7bc7\u662f\u7b2c\u4e00\u7bc7\uff0c\u5148\u4ecb\u7ecd\u51e0\u4e2a\u57fa\u672c\u6982\u5ff5\uff0c\u7136\u540e\u6211\u4f1a\u5c3d\u91cf\u591a\u7528\u56fe\u793a\u6765\u8868\u8fbe\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>\u4ea7\u54c1\u4e0e\u5e02\u573a\u5339\u914d\uff0c<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/pmf\" title=\"PMF\" target=\"_blank\">PMF<\/a><\/span><\/li><li>\u6700\u5c0f\u53ef\u884c\u6027\u4ea7\u54c1\uff0c<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/mvp\" title=\"MVP\" target=\"_blank\">MVP<\/a><\/span><\/li><li>AAARR<\/li><li><span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/OMTM\" target=\"_blank\" title=\"\u5317\u6781\u661f\u6307\u6807\">\u5317\u6781\u661f\u6307\u6807<\/a><\/span><\/li><\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/PMF\" target=\"_blank\" title=\"PMF\">PMF<\/a><\/span>\uff0c\u4ea7\u54c1\u4e0e\u5e02\u573a\u5339\u914d<\/h2>\n\n\n\n<p>\u5148\u6765\u7b2c\u4e00\u90e8\u5206\uff0c\u4ec0\u4e48\u662f<a href=\"https:\/\/www.growthhk.cn\/tag\/PMF\" data-type=\"URL\" data-id=\"https:\/\/www.growthhk.cn\/tag\/PMF\" target=\"_blank\" rel=\"noreferrer noopener\">PMF<\/a>\uff0c\u82f1\u6587\u7ffb\u8bd1\u5373Product\/Market Fit\u3002\u300a\u9996\u5e2d\u589e\u957f\u5b98\u300b\u6709\u4e00\u5f20\u56fe\u5f88\u597d\u7684\u89e3\u91ca\uff1a<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1080\" height=\"656\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/07\/f1c8da8c284c4486b9fce262ad100f16.jpg\" alt=\"\" class=\"wp-image-42491\"\/><\/figure><\/div>\n\n\n\n<p>PMF\u8bb2\u7684\u662f\u63a2\u5bfb\u4ea7\u54c1\u4e0e\u5e02\u573a\u7684\u5b8c\u7f8e\u5951\u5408\uff0c\u5927\u524d\u63d0\uff1a\u5e02\u573a\u613f\u610f\u63a5\u7eb3\u8fd9\u6b3e\u4ea7\u54c1\uff0c\u521b\u4e1a\u5931\u8d25\u7684\u6700\u4e3b\u8981\u56e0\u7d20\u4e2d\uff0c\u201c\u6ca1\u6709\u5e02\u573a\u9700\u6c42\u201d\u5360\u6bd442%\u3002\u5bf9\u4e8e\u4e00\u4e2a\u65b0\u6982\u5ff5\uff0c\u4e0d\u4ec5\u8981\u77e5\u9053\uff0cwhat\uff0c\u66f4\u8981\u77e5\u9053\uff0cwhy\uff0c\u548chow\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u3010what\u3011\u627e\u5230PMF<\/strong><ul><li>\u4ea7\u54c1\u5e02\u573a\u5951\u5408\u5ea6\uff1a\u901a\u8fc7\u7528\u6237\u8bbf\u8c08\uff0c\u786e\u8ba4\u662f\u4e0d\u662f\u627e\u5230\u4e86\u4e00\u4e2a\u503c\u5f97\u89e3\u51b3\u7684\u95ee\u9898\uff0c\u4ee5\u53ca\u5e94\u8be5\u5982\u4f55\u89e3\u51b3\uff1f<\/li><li>\u6700\u5c0f\u53ef\u884c\u6027\u4ea7\u54c1MVP\uff1a\u6784\u5efaMVP\uff0c\u901a\u8fc7MVP\u7684\u7528\u6237\u8c03\u7814\u548c\u6570\u636e\u53cd\u9988\uff0c\u9a8c\u8bc1\u4ea7\u54c1\u662f\u5426\u88ab\u7528\u6237\u6240\u9700\u8981<\/li><li>\u7528\u6237\u8c03\u7814\u3001\u6570\u636e\u53cd\u9988\uff1a\u901a\u8fc7\u7528\u6237\u53cd\u9988\u548c\u6570\u636e\u53cd\u9988\u4e0d\u65ad\u4f18\u5316\u4ea7\u54c1\uff0c\u76f4\u5230\u8fbe\u5230PMF<\/li><li>PMF\uff1a\u4ea7\u54c1\u5e02\u573a\u5951\u5408<br>\u5373\u7528\u6237\u9700\u8981\u4f60\u7684\u4ea7\u54c1\uff0c\u5e76\u4e14\u518d\u8f83\u957f\u65f6\u95f4\u5185\u91cd\u590d\u4f7f\u7528\u5b83<\/li><\/ul><\/li><li><strong>\u3010why\u3011\u4ee5PMF\u8bc4\u4f30\u589e\u957f\u53ef\u884c\u6027<\/strong><\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>PMF\u4e4b\u524d\uff1a\u63a2\u7d22\u3001\u8f6c\u578b<br>\u5173\u952e\u95ee\u9898\uff1a\u6211\u4eec\u662f\u4e0d\u662f\u521b\u9020\u4e86\u4e00\u4e2a\u4eba\u4eec\u9700\u8981\u7684\u4ea7\u54c1\uff1f<\/li><li>PMF\u4e4b\u540e\uff1a\u6269\u5f20\u3001\u4f18\u5316<br>\u5173\u952e\u95ee\u9898\uff1a\u6211\u5982\u4f55\u5f00\u59cb\u52a0\u901f\u589e\u957f\uff1f<\/li><li>#\u65b0\u4e0a\u7ebf\u4ea7\u54c1\u7684\u589e\u957f\u63a8\u8fdb\u987a\u5e8f\u2014RARRA#<br>AARRR\u6a21\u578b\u5e7f\u6cdb\u9002\u7528\u4e8e\u5404\u884c\u4e1a\uff0c\u4f46\u6839\u636e\u5e02\u573a\u5468\u671f\u3001\u4ea7\u54c1\u9636\u6bb5\u3001\u4ea7\u54c1\u54c1\u7c7b\u7684\u4e0d\u540c\uff0c\u589e\u957f\u7684\u91cd\u70b9\u4e5f\u6709\u6240\u4e0d\u540c<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u3010how\u3011\u5982\u4f55\u5224\u65ad\u662f\u5426\u8fbe\u5230PMF<\/strong><ul><li>\u5b9a\u6027\uff1a\u5bf9\u4f7f\u7528\u4ea7\u54c1\u4e00\u6bb5\u65f6\u95f4\u8fdb\u884c\u8c03\u7814\uff0c\u53d1\u73b0\u8d85\u8fc740%\u7684\u7528\u6237\u5bf9\u4e0d\u80fd\u7ee7\u7eed\u4f7f\u7528\u4ea7\u54c1\u611f\u5230\u5931\u671b<\/li><li>\u5b9a\u91cf\uff1a\u6709\u4e86\u4e00\u5b9a\u6570\u636e\u79ef\u7d2f\u540e\uff0c\u7ed8\u5236\u7559\u5b58\u66f2\u7ebf\u3002\u53d1\u73b0\u7559\u5b58\u66f2\u7ebf\u9010\u6e10\u53d8\u5e73\uff0c\u8bf4\u660e\u90e8\u5206\u65b0\u7528\u6237\u4e00\u6bb5\u65f6\u95f4\u540e\u4ecd\u6301\u7eed\u4f7f\u7528\u4ea7\u54c1<\/li><li>\u65e0\u9700\u4ed8\u8d39\u63a8\uff0c\u4ea7\u54c1\u5c31\u6709\u5929\u7136\u989d\u589e\u957f<\/li><li>\u7528\u6237\u4f1a\u81ea\u5df1\u53e3\u53e3\u76f8\u4f20<\/li><li>\u6838\u5fc3\u7528\u6237\u7559\u5b58\u7387\u548c\u4f7f\u7528\u7387\u9ad8<\/li><li>\u5ba2\u670d\u548c\u670d\u52a1\u5668\u5f00\u59cb\u4e0d\u591f\u7528<\/li><li>\u76f4\u89c2\u8868\u73b0<\/li><li>\u6570\u636e\u8868\u73b0<\/li><\/ul><\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u51e0\u4e2a\u6ce8\u610f\u4e8b\u9879\uff1a<\/strong><strong><\/strong><ul><li>\u8fbe\u6210PMF\u4e4b\u524d\uff0c\u8fc7\u65e9\u7684\u8fdb\u884c\u63a8\u5e7f\u548c\u8fc7\u591a\u7684\u4f18\u5316\u90fd\u662f\u4e0d\u5fc5\u8981\u7684<\/li><li>\u5728\u8fbe\u6210PMF\u4e4b\u524d\u4ece\u4e00\u5c0f\u90e8\u5206\u65e9\u671f\u7528\u6237\u90a3\u91cc\u83b7\u5f97\u53cd\u9988\uff0c\u5e76\u4ee5\u6700\u4f4e\u6210\u672c\u6301\u7eed\u6539\u8fdb\u4ea7\u54c1<\/li><li>\u6bcf\u6b21\u8fed\u4ee3\u4e0d\u4e00\u5b9a\u5c3d\u5584\u5c3d\u7f8e<\/li><li>\u8c03\u6574\u7684\u8fc7\u7a0b\u4e5f\u53ef\u80fd\u635f\u5931\u4e00\u4e9b\u65e7\u7248\u672c\u7684\u62e5\u62a4\u8005\uff08\u7528\u6237\u7fa4\u4e5f\u8981\u6210\u957f\uff09<\/li><li>\u65e9\u671f\u5f71\u54cd\u8303\u56f4\u6709\u9650\uff0c\u7528\u6237\u4e5f\u6ca1\u4f60\u60f3\u7684\u90a3\u6837\u91cd\u89c6\u4f60<\/li><li>\u4e92\u8054\u7f51\u662f\u5feb\u901f\u8bd5\u9519\u548c\u6536\u96c6\u4fe1\u606f\u7684\u5e73\u53f0\uff0c\u4e5f\u662f\u4e00\u4e2a\u516c\u6b63\u7684\u4ef2\u88c1\u8005\uff0c\u6c38\u8fdc\u80fd\u53cd\u6620\u5ba2\u89c2\u7684\u5e02\u573a\u52a8\u5411\u6240\u4ee5\uff0c\u9a8c\u8bc1PMF\u8d8a\u5feb\u8d8a\u597d\u3002<\/li><\/ul><\/li><li><strong>\u4e09\u79cd\u7c7b\u578b<\/strong><ul><li>\u7b2c\u4e00\u79cdPMF\uff0c\u662f\u7528\u66f4\u597d\u7684\u4ea7\u54c1\u4f53\u9a8c\u6765\u6ee1\u8db3\u4e00\u4e2a\u5df2\u6709\u7684\u5e02\u573a<\/li><li>\u7b2c\u4e8c\u79cdPMF\uff0c\u662f\u7528\u4e00\u4e2a\u4ea7\u54c1\u6765\u6ee1\u8db3\u4e00\u4e2a\u5df2\u7ecf\u5b58\u5728\u4f46\u90e8\u5206\u9700\u6c42\u672a\u88ab\u6ee1\u8db3\u7684\u5e02\u573a<\/li><li>\u7b2c\u4e09\u79cdPMF\uff0c\u662f\u7528\u4e00\u4e2a\u4ea7\u54c1\u6765\u521b\u9020\u51fa\u4e00\u4e2a\u65b0\u7684\u5e02\u573a<\/li><\/ul><\/li><\/ul>\n\n\n\n<p>\u4e3a\u4ec0\u4e48\u8981\u628aPMF\u5206\u6210\u4e09\u7c7b\uff1f\u56e0\u4e3a\u5b9a\u4e49\u597d\u4e86\u4ea7\u54c1\u6240\u5c5e\u7684PMF\uff0c\u624d\u80fd\u660e\u767d\u5e94\u8be5\u628a\u7126\u70b9\u653e\u5728\u54ea\u91cc<\/p>\n\n\n\n<p>\u7b2c\u4e00\u79cd\u60c5\u51b5\u6d89\u53ca\u7684\u4ea7\u54c1\uff0c\u9700\u8981\u6709\u975e\u5e38\u4f18\u79c0\u7684\u7528\u6237\u4f53\u9a8c\u548c\u6bd4\u8f83\u91cd\u7684\u8425\u9500\u63a8\u5e7f\u6295\u5165\uff0c\u4ee5\u6b64\u62a2\u5360\u5e02\u573a\u4efd\u989d\uff1b<\/p>\n\n\n\n<p>\u7b2c\u4e8c\u79cd\u60c5\u51b5\u6d89\u53ca\u7684\u4ea7\u54c1\uff0c\u9700\u8981\u4fdd\u8bc1\u5b83\u80fd\u591f\u5728\u53d1\u5c55\u8fc7\u7a0b\u4e2d\u4ecd\u7136\u670d\u52a1\u4e8e\u6838\u5fc3\u7528\u6237\uff0c\u4f46\u5728\u8425\u9500\u63a8\u5e7f\u65b9\u9762\u5b83\u9700\u8981\u66f4\u7cbe\u7ec6\u7684\u7b56\u7565\uff0c\u56e0\u4e3a\u65b0\u7528\u6237\u5f80\u5f80\u88ab\u63a8\u8350\u548c\u6298\u6263\u8fd9\u7c7b\u63a8\u5e7f\u6d3b\u52a8\u5438\u5f15\u6765\uff1b<\/p>\n\n\n\n<p>\u7b2c\u4e09\u79cd\u60c5\u51b5\u6d89\u53ca\u7684\u4ea7\u54c1\u9762\u4e34\u7684\u72ec\u7279\u6311\u6218\u5728\u4e8e\uff0c\u5b83\u4e0d\u4f46\u8981\u63d0\u4f9b\u4e00\u79cd\u6709\u4ef7\u503c\u7684\u7528\u6237\u4f53\u9a8c\uff0c\u8fd8\u8981\u9996\u5148\u8bf4\u670d\u7528\u6237\u53bb\u4f53\u9a8c\u5b83\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>#\u3010\u6848\u4f8b\u3011\u65f6\u95f4\u7ba1\u7406\u4ea7\u54c1\u671d\u5915\u65e5\u5386\u5982\u4f55\u627e\u5230PMF#<\/strong><\/li><\/ul>\n\n\n\n<p>\u6700\u540e\uff1a\u6ca1\u6709PMF\u5c31\u505a\u589e\u957f\uff0c\u540e\u679c\u5f88\u4e25\u91cd<\/p>\n\n\n\n<p>\u4e00\u4e2a\u5b8c\u6574\u7684\u5546\u4e1a\u9879\u76ee\u90fd\u9700\u8981\u7ecf\u5386\u4ee5\u4e0b\u4e09\u4e2a\u9636\u6bb5\uff1a\u8fd9\u4e09\u4e2a\u9636\u6bb5\u7684\u987a\u5e8f\u4e0d\u53ef\u4ee5\u98a0\u5012\uff0c\u4e00\u5b9a\u662f\u4e00\u6b65\u4e00\u6b65\u6765\u7684\uff0c\u800c\u8fd9\u4e09\u4e2a\u9636\u6bb5\u4e5f\u5404\u81ea\u6709\u4ed6\u4eec\u7684\u8282\u594f<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\uff081\uff09\u79cd\u5b50\u671f\uff0c\u4ece\u9879\u76ee\u7684\u60f3\u6cd5\u8bde\u751f\uff0c\u5230\u8fd9\u4e2a\u9879\u76ee\u88ab\u8bc1\u660e\u53ef\u4ee5\u5b58\u5728\uff0c\u662f\u4ece0\u52301\u7684\u9636\u6bb5<\/li><li>\uff082\uff09\u6210\u5f62\u671f\uff0c\u9879\u76ee\u4ece1\u523010\u7684\u9636\u6bb5<\/li><li>\uff083\uff09\u6210\u957f\u671f\uff0c\u9879\u76ee\u4ece10\u5230100\u7684\u9636\u6bb5<\/li><\/ul>\n\n\n\n<p>PMF\u89e3\u51b3\u7684\u662f\u4ece0\u52301\u79cd\u5b50\u671f\u9636\u6bb5\u7684\u95ee\u9898\uff0c\u5b83\u4f1a\u786e\u5b9a\u4ea7\u54c1\u662f\u5426\u9002\u5408\u5e02\u573a\u3002\u597d\u4ea7\u54c1\u662f\u589e\u957f\u7684\u524d\u63d0<\/p>\n\n\n\n<p>\u589e\u957f\u601d\u7ef4\u4e0d\u662f\u7528\u6765\u89e3\u51b3\u9879\u76ee\u4ece0\u52301\u9636\u6bb5\u7684\u95ee\u9898\uff0c\u662f\u4ece\u6210\u5f62\u671f\u548c\u6210\u957f\u671f\u5165\u624b\uff0c\u89e3\u51b3\u516c\u53f8\u5982\u4f55\u5feb\u901f\u6210\u957f\u4ee5\u53ca\u5927\u89c4\u6a21\u83b7\u5ba2\u7684\u95ee\u9898\uff0c\u4e24\u4e2a\u9636\u6bb5\u7684\u7b56\u7565\u3001\u4fa7\u91cd\u6709\u6240\u4e0d\u540c<\/p>\n\n\n\n<p>PMF\u53ef\u4ee5\u901a\u8fc7MVP\uff08Minimal Viable Product\uff0c\u6700\u5c0f\u5316\u53ef\u884c\u6027\u4ea7\u54c1\uff09\u6765\u6d4b\u8bd5\uff0cMVP\u5373\u901a\u8fc7\u4e00\u4e2a\u6700\u5c0f\u5316\u7684\u3001\u53ef\u4ee5\u6ee1\u8db3\u6838\u5fc3\u9700\u6c42\u7684\u4ea7\u54c1\u6765\u6d4b\u8bd5\u5e02\u573a\u7684\u53cd\u5e94\u3002\u8fd9\u4e5f\u662f\u4e0b\u4e00\u4e2a\u8981\u8bb2\u7684\u6982\u5ff5\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">MVP\uff08\u6700\u5c0f\u5316\u53ef\u884c\u6027\u4ea7\u54c1\uff09<\/h2>\n\n\n\n<p>\u6211\u4eec\u4ece\u6784\u5efa\uff0c\u5f00\u53d1\u5e76\u9a8c\u8bc1\uff0c\u6d4b\u8bd5\u51e0\u4e2a\u6b65\u9aa4\u6765\u9610\u8ff0\u3002\u6700\u5c11\u65f6\u95f4\u548c\u8d44\u6e90\u5f00\u53d1\u4e00\u4e2amvp\uff0c\u7528\u4e8e\u6536\u96c6\u7528\u6237\u6570\u636e\u3002<strong>\u6784\u5efa\u4f60\u7684MVP<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5b9a\u4e49\u4ea7\u54c1\u7684\u9996\u8981\u76ee\u6807<\/li><li>\u5b9a\u4e49\u4ea7\u54c1\u7684\u7528\u6237\u6d41<\/li><li>\u6839\u636e\u7528\u6237\u6d41\u7684\u6bcf\u4e2a\u9636\u6bb5\u7f57\u5217\u4ea7\u54c1\u529f\u80fd<\/li><li>\u5bf9\u529f\u80fd\u8fdb\u884c\u4f18\u5148\u7ea7\u6392\u5e8f<\/li><li>\u6784\u5efa\u6700\u7ec8\u529f\u80fd\u96c6\u5408<\/li><\/ul>\n\n\n\n<p><strong>\u5f00\u53d1\u5e76\u9a8c\u8bc1MVP<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5f00\u53d1MVP<ul><li>\u7528\u7b2c\u4e09\u65b9\u5de5\u5177\uff08\u4e0a\u7ebf\u4e86\uff09\u642d\u5efa\u7f51\u7ad9<\/li><li>\u7528\u5fae\u4fe1\u516c\u4f17\u53f7daji\u6309\uff08\u8f93\u51fa\/\u8f93\u5165\uff09\u7c7b\u670d\u52a1<\/li><li>\u7528\u81ea\u52a8\u5316APP\u751f\u6210\u5de5\u5177<\/li><li>\u7528\u5fae\u4fe1\u516c\u4f17\u53f7\u81ea\u52a8\u751f\u6210\u5c0f\u7a0b\u5e8f<\/li><li>\u8bf7\u8ddf\u4f60\u5173\u7cfb\u597d\u7684\u7a0b\u5e8f\u733f\u5403\u996d\/\u5356\u840c<\/li><\/ul><\/li><li>\u9a8c\u8bc1MVP<ul><li><strong>\u5173\u952e\u6307\u6807\u7684\u89c2\u6d4b<\/strong><\/li><\/ul><ul><li>\u8df3\u51fa\u7387\u3001\u505c\u7559\u65f6\u957f\u3001\u6bcf\u6b21\u8bbf\u95ee\u9875\u9762\u6570\u3001\u56de\u8bbf\u9891\u7387\u3001\u5ba2\u6237\u751f\u547d\u5468\u671f\u4ef7\u503c\u7b49<\/li><li>\u5e38\u89c1\u5173\u952e\u6307\u6807\u91cf\u5316\u6807\u51c6<ul><li>30%\u6b21\u65e5\u7559\u5b58<\/li><li>\u65b0\u589eDAU\u8d85\u8fc7100<\/li><li>\u8fbe\u523010\u4e07\u7528\u6237\u91cf<\/li><li>\u6bcf\u5468\u4f7f\u7528\u5929\u6570\u8d85\u8fc73\u5929<\/li><\/ul><\/li><\/ul><\/li><li>Saas\u4ea7\u54c1\u6807\u51c6<ul><li>5%\u4ed8\u8d39\u8f6c\u5316\u7387<\/li><li>LTV\uff08\u7528\u6237\u751f\u547d\u5468\u671f\u4ef7\u503c\uff09\/CAC\uff08\u83b7\u53d6\u6210\u672c\uff09&gt;3<\/li><li>\u6708\u6d41\u5931\u7387&lt;2%<\/li><li>\u6708\u9500\u552e\u6d41\u6c34\u8fbe\u523010\u4e07\u5143<\/li><li>\u7528\u6237\u83b7\u53d6\u6210\u672c\u7684\u56de\u672c\u65f6\u95f4&lt;12\u4e2a\u6708<\/li><\/ul><\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Sean Ellis\u6d4b\u8bd5<\/strong><ul><li>\u544a\u8bc9\u73b0\u5728\u7684\u7528\u6237\uff1a\u4f60\u4eec\u4eca\u540e\u65e0\u6cd5\u518d\u4f7f\u7528\u8fd9\u4e2a\u4ea7\u54c1\u4e86<\/li><li>\u5982\u679c40%\u7684\u4eba\u5bf9\u6b64\u8868\u793a\u201c\u975e\u5e38\u5931\u671b\u201d&gt;&gt;&gt;P\/MF<\/li><li>\u6ce8\u610f\u4e8b\u9879<ul><li>\u65b9\u6cd5\uff1a\u5bf9\u7528\u6237\u8fdb\u884c\u95ee\u5377\u8c03\u67e5\uff08\u533f\u540d\uff09<\/li><li>\u81f3\u5c11\u9700\u898140-50\u4e2a\u56de\u590d\u6765\u5224\u65ad<\/li><li>\u5e94\u8be5\u628a\u95ee\u5377\u53d1\u7ed9\u8fd9\u6837\u7684\u7528\u6237<ul><li>\u4f53\u9a8c\u8fc7\u4ea7\u54c1\u6838\u5fc3\u529f\u80fd\u7684<\/li><li>\u81f3\u5c11\u4f7f\u7528\u8fc72\u6b21\u7684<\/li><li>\u8fc7\u53bb\u4e24\u5468\u5185\u4f7f\u7528\u8fc7\u7684<\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>MVP\u7684\u56db\u5927\u6a21\u5757<\/strong><ul><li>\u53cd\u9988\u6e20\u9053\uff1a\u7528\u6237\u5e0c\u671b\u9047\u89c1\u95ee\u9898\u7684\u90a3\u4e00\u523b\u5c3d\u5feb\u7684\u5c06\u81ea\u5df1\u7684\u7591\u60d1\u3001\u60ca\u8be7\u548c\u6124\u61d1\u4f20\u9012\u7ed9\u5f00\u53d1\u56e2\u961f<\/li><li>\u5b98\u65b9\u516c\u544a<ul><li>\u7fa4\u4f53\u516c\u544a<\/li><li>\u5355\u4f53\u5b9a\u5411\u6d88\u606f<\/li><\/ul><\/li><li>\u4f7f\u7528\u884c\u4e3a\u7edf\u8ba1<\/li><li>\u81ea\u52a8\u5347\u7ea7\uff1aH5\u4e5f\u8bb8\u66f4\u597d<ul><li>\u817e\u8baf\u5fae\u4fe1\u6709\u4e00\u5957\u52a8\u6001\u8fd0\u8425\u5b8c\u6574\u65b9\u6cd5\u8bba\uff0c\u8bbe\u8ba1\u6709\u5927\u91cf\u540e\u53f0\u5f00\u5173\uff0c\u6bcf\u6b21\u5b8c\u6210\u65b0\u529f\u80fd\u65f6\uff0c\u603b\u662f\u5148\u8ba9\u4e00\u5c0f\u90e8\u5206\u7528\u6237\u5148\u4f7f\u7528\uff0c\u5f85\u6548\u679c\u597d\u518d\u653e\u5927\u53d7\u4f17\u8303\u56f4\uff0c\u6548\u679c\u4e0d\u597d\u5219\u6298\u53e0\u751a\u81f3\u5220\u9664<ul><li>\u6bd4\u5982\u8fd9\u4e24\u5929\u7684\u5fae\u4fe1\u670b\u53cb\u5708\u8868\u60c5\u3002<\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul>\n\n\n\n<p>MVP\u8fd9\u4e2a\u6982\u5ff5\u6700\u65e9\u51fa\u73b0\u4e8e\u300a\u7cbe\u76ca\u521b\u4e1a\u300b\u8fd9\u672c\u4e66\u91cc\uff0c\u8fd9\u672c\u4e66\u91cc\u8bb2\u5230\uff1a\u65b0\u521b\u4f01\u4e1a\u7684\u53d1\u5c55\u6a21\u5f0f\uff1a\u201c\u5f00\u53d1\u2014\u6d4b\u91cf\u2014\u8ba4\u77e5\u201d\u5faa\u73af\uff0c\u5c3d\u53ef\u80fd\u7f29\u77ed\u5faa\u73af\u7684\u603b\u65f6\u95f4\u3002<\/p>\n\n\n\n<p>\u6b65\u9aa4<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>\u5728\u201c\u4ef7\u503c\u5047\u8bbe\u201d\u548c\u201c\u589e\u957f\u5047\u8bbe\u201d\u7b49\u5047\u8bbe\u540e<\/li><li>\u8fdb\u884cMVP\u8fdb\u884c\u6d4b\u8bd5<ul><li>MVP\uff1a\uff08minimum viable product\uff09\u6700\u5c0f\u53ef\u884c\u6027\u4ea7\u54c1\uff0c\u82b1\u8d39\u6700\u77ed\u7684\u5f00\u53d1\u65f6\u95f4\uff0c\u6700\u5c0f\u7684\u529b\u6c14\uff0c\u7ecf\u5386\u4e00\u6b21\u5b8c\u6574\u7684\u5f00\u53d1\u5468\u671f\u3002<\/li><\/ul><\/li><li>\u901a\u8fc7\u201c\u521b\u65b0\u6838\u7b97\u201d\u7684\u5b9a\u6027\u65b9\u6cd5\uff0c\u8ba9\u6211\u4eec\u5efa\u7acb\u201c\u9636\u6bb5\u6027\u8ba4\u77e5\u76ee\u6807\u201d\uff0c\u5224\u65ad\u51fa\u8c03\u6574\u5f15\u64ce\u7684\u52aa\u529b\u662f\u5426\u594f\u6548<\/li><li>\u8f6c\u578b\uff1a\u5982\u679c\u7ecf\u8fc7\u4e00\u6574\u4e2a\u5faa\u73af\u540e\uff0c\u53d1\u73b0\u4e86\u6700\u521d\u5047\u8bbe\u662f\u9519\u8bef\u7684\uff0c\u5c31\u9700\u8981\u8c03\u6574\u6218\u7565\u3002\u7136\u540e\u518d\u6b21\u505a\u51fa\u5047\u8bbe\uff0c\u6295\u5165\u5230\u65b0\u4e00\u8f6e\u5faa\u73af\u6a21\u578b\u3002<\/li><\/ol>\n\n\n\n<p>\u4eca\u5929\u63d0\u51fa\u7684PMF\u548c<a href=\"https:\/\/www.growthhk.cn\/tag\/mvp\" data-type=\"URL\" data-id=\"https:\/\/www.growthhk.cn\/tag\/mvp\" target=\"_blank\" rel=\"noreferrer noopener\">MVP<\/a>\u90fd\u662f\u5728\u4ea7\u54c1\u65e9\u671f\u9636\u6bb5\uff0c\u4e0d\u4ec5\u4ec5\u9002\u5408\u521b\u4e1a\u65f6\u5019\uff0c\u5728\u6bcf\u53d1\u5e03\u4e00\u4e2a\u65b0\u7248\u672c\u65f6\uff0c\u8fdb\u884c\u7070\u5ea6\u4fa7\u5f0f\u5c31\u662f\u8fd9\u4e2a\u539f\u7406\uff0c\u540c\u65f6\uff0c\u5728\u8fdb\u884c\u5185\u90e8\u521b\u4e1a\uff0c\u6216\u8005\u8fdb\u884c\u4e00\u4e2a\u5927\u7248\u672c\u66f4\u65b0\u65f6\uff0c\u4e0d\u80fd\u662f\u7ba1\u7406\u8005\u4e00\u62cd\u8111\u888b\u5c31\u60f3\u51fa\u6765\u4e00\u4e2a\u6a21\u5f0f\u5c31\u5f00\u59cb\u5e72\u4e86\uff0c\u4e00\u5b9a\u8981\u8fdb\u884cMVP\u6d4b\u8bd5\u3002<\/p>\n\n\n\n<p class=\"has-text-align-right\">\u6587\uff1a\u8fdc\u884c\u5ba2<\/p>\n\n\n\n<p class=\"has-text-align-center\">\u2014\u2014 \u5982\u679c\u89c9\u5f97\u6587\u7ae0\u8fd8OK\uff0c\u8bf7\u8f6c\u53d1 \u2014\u2014<\/p>\n\n\n\n<p class=\"has-vivid-red-color has-text-color\"><strong>\u7279\u522b\u63d0\u793a\uff1a\u5173\u6ce8\u672c\u4e13\u680f\uff0c\u522b\u9519\u8fc7\u884c\u4e1a\u5e72\u8d27\uff01<\/strong><\/p>\n\n\n\n<p>PS\uff1a\u672c\u53f8\u627f\u63a5 <span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/mcn\/xiaohongshu\" target=\"_blank\" title=\"\u5c0f\u7ea2\u4e66\">\u5c0f\u7ea2\u4e66<\/a><\/span> \/ \u6dd8\u5b9d\u901b\u901b \/ \u6296\u97f3 \/ \u767e\u5ea6\u7cfb \/ \u77e5\u4e4e \/ \u5fae\u535a\/\u5927\u4f17\u70b9\u8bc4 \u7b49 \u5168\u7f51\u5404\u5e73\u53f0\u63a8\u5e7f\uff1b<\/p>\n\n\n\n<p class=\"has-luminous-vivid-orange-color has-text-color\">\u54a8\u8be2\u5fae\u4fe1\uff1a139 1053 2512 (\u540c\u7535\u8bdd)<\/p>\n\n\n\n<p><strong>\u9996\u5e2d\u589e\u957f\u5b98CGO\u8350\u8bfb\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u300a<a rel=\"noreferrer noopener\" href=\"https:\/\/www.growthhk.cn\/tag\/%e9%a6%96%e5%b8%ad%e5%a2%9e%e9%95%bf%e5%ae%98\" target=\"_blank\">\u9996\u5e2d\u589e\u957f\u5b98 \u2013 \u589e\u957f\u9ed1\u5ba2 Growth Hacker<\/a>\u300b<\/li><li>\u300a<a rel=\"noreferrer noopener\" href=\"https:\/\/www.growthhk.cn\/tag\/%e5%b0%8f%e7%ba%a2%e4%b9%a6\" target=\"_blank\">\u5c0f\u7ea2\u4e66 \u2013 \u589e\u957f\u9ed1\u5ba2 Growth Hacker<\/a>\u300b<\/li><li>\u300a<a href=\"https:\/\/www.growthhk.cn\/tag\/%E8%A7%86%E9%A2%91%E5%8F%B7\" target=\"_blank\" rel=\"noreferrer noopener\">\u89c6\u9891\u53f7 \u2013 \u589e\u957f\u9ed1\u5ba2 Growth Hacker<\/a>\u300b<\/li><\/ul>\n\n\n\n<p>\u66f4\u591a\u7cbe\u5f69\uff0c\u5173\u6ce8\uff1a\u589e\u957f\u9ed1\u5ba2\uff08GrowthHK.cn\uff09<\/p>\n\n\n\n<p>\u589e\u957f\u9ed1\u5ba2\uff08Growth Hacker\uff09\u662f\u4f9d\u9760\u6280\u672f\u548c\u6570\u636e\u6765\u8fbe\u6210\u5404\u79cd\u8425\u9500\u76ee\u6807\u7684\u65b0\u578b\u56e2\u961f\u89d2\u8272\u3002\u4ece\u5355\u7ebf\u601d\u7ef4\u8005\u65f6\u5e38\u5ffd\u7565\u7684\u89d2\u5ea6\u548c\u9ad8\u5ea6\uff0c\u68b3\u7406\u6574\u5408\u4ea7\u54c1\u53d1\u5c55\u7684\u56e0\u7d20\uff0c\u5b9e\u73b0\u4f4e\u6210\u672c\u751a\u81f3\u96f6\u6210\u672c\u5e26\u6765\u7684\u6709\u6548\u589e\u957f\u2026<\/p>\n\n\n\n<p class=\"has-text-align-right\">  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u6700\u8fd1\u8bfb\u4e86\u51e0\u672c\u5173\u4e8e\u589e\u957f\u9ed1\u5ba2\u7684\u4e66\uff0c\u4e5f\u505a\u4e86\u4e00\u4e9b\u8bfb\u4e66\u7b14\u8bb0\u3002\u8fd9\u51e0\u672c\u4e66\u662f \u300a\u5f15\u7206\u7528\u6237\u589e\u957f\u300b \u300a\u589e\u957f\u601d\u7ef4\u300b \u300a\u7845\u8c37\u589e\u957f\u9ed1\u5ba2\u5b9e\u6218\u7b14\u8bb0\u300b \u300a\u7528\u6237\u589e\u957f\u65b9\u6cd5\u8bba\u300b \u300a\u589e\u957f\u9ed1\u5ba2\uff08\u8303\u51b0 \u8457\uff09\u300b \u300a\u589e\u957f\u9ed1\u5ba2\uff08\u8096\u2026<\/p>\n","protected":false},"author":1,"featured_media":41292,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2036,4130],"tags":[3209,2648,40],"special":[],"class_list":["post-27007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan","category-coo","tag-mvp","tag-pmf","tag-40","entry"],"views":189486,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/27007","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=27007"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/27007\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/41292"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=27007"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=27007"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=27007"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=27007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}