\u5982\u679c\u4f60\u4e00\u5165\u804c\uff0c\u5c31\u6709\u4ea7\u54c1\u5927\u795e\u5e26\u4f60\uff0c\u90a3\u4e48\u606d\u559c\u4f60\uff0c\u4f60\u5f88\u5e78\u798f\u3002\u56e0\u4e3a\u6709\u4e2a\u4ea7\u54c1\u5927\u795e\u5e26\u9886\u7740\u4f60\u4e00\u8def\u8fc7\u5173\u65a9\u5c06\uff0c\u6240\u5411\u62ab\u9761\u3002\u4f46\u662f\u5982\u679c\u4f60\u662f\u521a\u5165\u804c\u7684\u5c0f\u516c\u53f8\u4ea7\u54c1\uff0c\u90a3\u4e48\u4f60\u5f88\u53ef\u80fd\u53ea\u662fCEO\u4e0b\u9762\u7684\u4e00\u4e2a\u753b\u56fe\u7ecf\u7406\uff0c\u6709\u60f3\u6cd5\uff0c\u5374\u65e0\u6cd5\u8bf4\u670d\u8001\u677f\u3002\u7ecf\u5e38\u542c\u88ab\u4eba\u8bf4\u62ff\u51fa\u6570\u636e\u6765\uff0c\u53ef\u662f\u627e\u4e86\u4e00\u5806\u6570\u636e\u5374\u4e0d\u77e5\u9053\u5982\u4f55\u7528\u3002\u53ea\u80fd\u9677\u5165\u5c34\u5c2c\u7684\u201c\u4f5b\u7cfb\u201d\u753b\u56fe\u7ecf\u7406\u4e86\u3002<\/p>\n

\u6309\u7167\u60ef\u4f8b\uff0c\u4e8b\u5148\u58f0\u660e\uff0c\u672c\u6587\u4f9d\u7136\u662f\u6559\u4ea7\u54c1\u65b0\u4eba\u5982\u4f55\u8fdb\u884c\u6570\u636e\u5206\u6790<\/a><\/span>\u3002\u5982\u679c\u4f60\u662f\u6570\u636e\u5206\u6790\u5927\u725b\uff0c\u90a3\u4e48\u5e0c\u671b\u4f60\u80fd\u51fa\u4e00\u7bc7\u66f4\u597d\u7684\u6559\u7a0b<\/a><\/span>\u3002\u6211\u4f1a\u4e3a\u4f60\u6253Call\u54e6\u3002<\/p>\n

\u7531\u4e8e\u6ca1\u6709\u62ff\u5f97\u51fa\u624b\u7684\u6570\u636e\uff0c\u7528\u5176\u4ed6\u6570\u636e\u8ba9\u4eba\u89c9\u5f97\u5938\u5938\u5176\u8c08\uff0c\u65e0\u6cd5\u843d\u5730\u3002<\/p>\n

\u4e3a\u4e86\u66f4\u597d\u5730\u5e2e\u52a9\u4f60\u7406\u89e3\u548c\u8fd0\u7528\uff0c\u76f4\u63a5\u7528\u6211\u4e0a\u4e00\u7bc7\u5199\u7684\u6587\u7ae0\u505a\u57fa\u7840\u6570\u636e\u5206\u6790\uff0c\u5373\u5206\u6790\u6211\u7684\u6587\u7ae0\u5728\u54ea\u4e2a\u5e73\u53f0\u8f93\u51fa\u4ef7\u503c\u6700\u9ad8\uff0c\u4ee5\u5e2e\u52a9\u6211\u5728\u4ee5\u540e\u8f93\u51fa\u6587\u7ae0\u65f6\u9009\u62e9\u9996\u53d1\u5e73\u53f0\u3002<\/p>\n

\u4e00\u3001\u786e\u5b9a\u5206\u6790\u65b9\u6cd5\u548c\u83b7\u53d6\u57fa\u7840\u6570\u636e\u548c<\/strong><\/p>\n

\u83b7\u53d6\u6570\u636e\u7684\u65b9\u6cd5\u6709\u5f88\u591a\uff0c\u5404\u79cd\u7f51\u7ad9\u90fd\u6709\uff0c\u8fd9\u4e2a\u5e94\u8be5\u4e0d\u9700\u8981\u6211\u6765\u7ed9\u5927\u5bb6\u6307\u8def\u3002<\/p>\n

\u672c\u6587\u4e3a\u4e86\u843d\u5730\u5206\u6790\uff0c\u76f4\u63a5\u4f7f\u7528\u6211\u4e0a\u4e00\u7bc7\u6587\u7ae0\u300a\u601d\u8def\uff5c\u4ea7\u54c1\u65b0\u4eba\u5e94\u5982\u4f55\u64b0\u5199\u6d4b\u8bd5\u7528\u4f8b\uff08\u529f\u80fd\u6027\u6d4b\u8bd5\uff09\u300b\u5728\u51e0\u4e2a\u4e3b\u8981\u5e73\u53f0\u7684\u6587\u7ae0\u6570\u636e\uff0c\u5206\u6790\u5404\u4e2a\u5e73\u53f0\u7684\u8f93\u51fa\u4ef7\u503c\u3002<\/p>\n

\u60f3\u8981\u77e5\u9053\u5404\u4e2a\u5e73\u53f0\u7684\u8f93\u51fa\u4ef7\u503c\uff0c\u9996\u5148\u5f97\u77e5\u9053\u6587\u7ae0\u8f93\u51fa\u4ef7\u503c\u4e0e\u90a3\u4e9b\u6570\u636e\u76f8\u5173\u3002\u7531\u4e8e\u8fd9\u662f\u6211\u81ea\u5df1\u5b9a\u4e49\u7684\u4e00\u4e2a\u540d\u8bcd\uff0c\u6240\u4ee5\u6211\u4ece\u9605\u8bfb\u8005\u548c\u4f5c\u8005\u4e24\u4e2a\u65b9\u9762\u9610\u8ff0\u4e0b\u6587\u7ae0\u8f93\u51fa\u4ef7\u503c\u662f\u4ec0\u4e48\u4e1c\u897f\u3002<\/p>\n

\u5bf9\u4e8e\u9605\u8bfb\u8005\u6765\u8bf4\u83b7\u53d6\u77e5\u8bc6\u5373\u4f53\u73b0\u4e86\u8fd9\u7bc7\u6587\u7ae0\u7684\u4ef7\u503c\uff0c\u5177\u4f53\u4f53\u73b0\u5728\u9605\u8bfb\uff0c\u8ba2\u9605\u3001\u70b9\u8d5e\u3001\u6536\u85cf\u3001\u8bc4\u8bba\u7b49\u6570\u636e\uff1b<\/p>\n

\u5bf9\u4e8e\u4f5c\u8005\u6765\u8bf4\u6709\u66f4\u591a\u7684\u4eba\u9605\u8bfb\uff0c\u8ba9\u4f5c\u8005\u5199\u7684\u4e1c\u897f\u6ca1\u6709\u767d\u8d39\uff0c\u83b7\u5f97\u4e00\u5b9a\u4ef7\u503c\u3002\u5177\u4f53\u4f53\u73b0\u5728\u9605\u8bfb\u3001\u7c89\u4e1d\u3001\u70b9\u8d5e\u3001\u6536\u85cf\u7b49\u6570\u636e\uff1b<\/p>\n

\u5bf9\u4e8e\u4f5c\u8005\u6765\u8bf4\uff0c\u83b7\u5f97\u989d\u5916\u7684\u6536\u76ca\uff0c\u8fd9\u662f\u6700\u5b9e\u5728\u7684\u4ef7\u503c\uff0c\u5177\u4f53\u4f53\u73b0\u5728\u8d5e\u8d4f\uff0c\u7c89\u4e1d\u7b49\u6570\u636e\u3002<\/p>\n

\u57fa\u4e8e\u4ee5\u4e0a\u4e09\u70b9\u3002\u6211\u4eec\u9700\u8981\u9605\u8bfb\u3001\u8ba2\u9605\u3001\u6536\u85cf\u7b49\u7b49\u8fd9\u4e9b\u6587\u7ae0\u7684\u57fa\u672c\u6570\u636e\u6765\u8fdb\u884c\u4e0b\u4e00\u6b65\u5206\u6790\u3002<\/p>\n

*\u6ce8\uff1a\u6216\u8005\u66f4\u591a\uff0c\u7531\u4e8e\u8fd9\u662f\u4e00\u7bc7\u7ed9\u521d\u5b66\u8005\u7684\u6587\u7ae0\uff0c\u6240\u4ee5\u5c31\u6ca1\u6709\u5177\u4f53\u5c55\u5f00\u3002<\/p>\n

\u4ee5\u4e0b\u662f\u6536\u96c6\u5404\u4e2a\u5e73\u53f0\u7684\u57fa\u672c\u6570\u636e\u3002<\/p>\n

<\/p>\n

\u6211\u7684\u6587\u7ae0\u5728\u5404\u5927\u5e73\u53f0\u7684\u9605\u8bfb\u91cf\u3001\u6536\u85cf\u91cf\u7b49\u7b49\u6570\u636e\u6709\u70b9\u60e8\uff0c\u4f60\u4eec\u5c31\u5c06\u5c31\u5c06\u5c31\u5427\uff0c\u53cd\u6b63\u6211\u662f\u6ca1\u8138\u770b\u3002<\/p>\n

<\/p>\n

\u4e8c\u3001\u5206\u6790\u6570\u636e<\/strong><\/p>\n

\u65e2\u7136\u5df2\u7ecf\u83b7\u53d6\u5230\u4e86\u6570\u636e\uff0c\u90a3\u4e48\u5c31\u8981\u5f00\u59cb\u5bf9\u6570\u636e\u8fdb\u884c\u5206\u6790\u4e86\u3002\u4e0d\u8fc7\u4e00\u822c\u5982\u679c\u4ece\u6b63\u5e38\u4e1a\u52a1\u4e2d\u83b7\u53d6\u7684\u6570\u636e\uff0c\u90fd\u9700\u8981\u5148\u8fdb\u884c\u6570\u636e\u6e05\u6d17\uff0c\u624d\u80fd\u5206\u6790\u3002\u4e0d\u8fc7\u8fd9\u91cc\u6211\u4eec\u5c31\u7701\u7565\u4e86\uff0c\u6bd5\u7adf\u90fd\u662f\u7528excel\u5206\u6790\u7684\uff0c\u5c31\u4e0d\u73a9\u90a3\u4e48\u9ad8\u5927\u4e0a\u4e86\u3002<\/p>\n

1\u3001\u6570\u636e\u6807\u51c6\u5316\u5904\u7406<\/strong><\/p>\n

\u6240\u8c13\u6807\u51c6\u5316\u5373\u5c06\u5927\u989d\u6570\u636e\u5f52\u7ed3\u5230\u4e00\u4e2a\u5f88\u5c0f\u7684\u6570\u636e\u4e2d\uff0c\u8fd9\u4e2a\u8fc7\u7a0b\u4e5f\u88ab\u79f0\u4e3a\u201c\u5f52\u4e00\u5316\u201d\u3002\u901a\u4fd7\u5730\u8bf4\uff0c\u5c31\u662f\u628a\u6240\u6709\u6570\u636e\u90fd\u5f52\u7ed3\u5230[0,1]\u4e4b\u95f4\u3002<\/p>\n

\u6570\u636e\u6807\u51c6\u5316\u901a\u5e38\u6709\u4e24\u79cd\u65b9\u5f0f\u3002\u5206\u522b\u4e3amin-max<\/strong>\u3001z-score<\/strong>\u3002\u8fd9\u91cc\u6211\u4e3b\u8981\u7528min-max\u6807\u51c6\u5316\u3002<\/p>\n

min-max\u516c\u5f0f\u4e3a\uff1a<\/p>\n

x* = (x-min)\/(max-min)\u00a0<\/strong><\/p>\n

\u6211\u8fd9\u91cc\u5c06\u6807\u51c6\u5316\u540e\u7684\u6570\u636e\u90fd\u00d710\uff0c\u751f\u6210\u4ee5\u4e0b\u6570\u636e\uff1a<\/p>\n

<\/p>\n

\u6ce8\uff1a\u6570\u636e\u00d710\u4e3b\u8981\u662f\u4e3a\u4e86\u597d\u770b\u3002\u4f60\u8981\u662f\u559c\u6b22\u4e5f\u53ef\u4ee5\u4e0d\u00d710\u3002<\/p>\n

\u4ee5\u4e0a\u662f\u6211\u4eec\u901a\u8fc7\u57fa\u672c\u6570\u636e\u8fdb\u884c\u5206\u6790\u7684\u7b2c\u4e00\u6b65\uff0c\u5c06\u6570\u636e\u6807\u51c6\u5316\u5904\u7406\u3002<\/p>\n

2\u3001\u6839\u636e\u7ef4\u5ea6\u8fdb\u884c\u52a0\u6743\u8bc4\u5206<\/strong><\/p>\n

\u6240\u8c13\u52a0\u6743\u8bc4\u5206\uff0c\u5c31\u662f\u5c06\u7b2c\u4e00\u6b65\u5f97\u51fa\u7684\u6570\u636e\u8fdb\u884c\u52a0\u6743\u5904\u7406\uff0c\u5373\uff1a<\/p>\n

\u52a0\u6743\u8bc4\u5206\u503c = \u6807\u51c6\u5316\u6570\u636e \u00d7 \u6743\u91cd<\/strong><\/p>\n

\u5728\u8fdb\u884c\u52a0\u6743\u8bc4\u5206\u524d\uff0c\u6211\u4eec\u5148\u5f97\u8fdb\u884c\u6743\u91cd\u5904\u7406\uff0c\u6743\u91cd\u5904\u7406\u53ef\u4ee5\u4f7f\u7528\u77e9\u5f62\u5206\u6790<\/strong>\u6cd5\u83b7\u5f97\u3002<\/p>\n

\u5982\u4e0b\u56fe\uff1a<\/p>\n

<\/p>\n

\u4e86\u89e3\u6bcf\u4e2a\u7ef4\u5ea6\u7684\u542b\u4e49\uff0c\u7136\u540e\u901a\u8fc7\u4ee5\u4e0b\u6b65\u9aa4\u8fdb\u884c\u6743\u91cd\u5206\u6790\uff1a<\/p>\n

\u8bbe\u7f6e\u57fa\u672c\u539f\u5219\u3002<\/strong> \u6211\u4e2a\u4eba\u8ba4\u4e3a\u91cd\u8981\u6027\u5e94\u6309\u6253\u8d4f > \u8ba2\u9605 > \u8bc4\u8bba > \u6536\u85cf > \u70b9\u8d5e >\u9605\u8bfb\u8fdb\u884c\u6392\u5e8f\uff0c\u7531\u4e8e\u9605\u8bfb\u8005\u613f\u610f\u6253\u8d4f\uff0c\u90a3\u4e48\u6587\u7ae0\u80af\u5b9a\u5e2e\u52a9\u5230\u4e86\u4ed6\uff0c\u4ee5\u6b64\u7c7b\u63a8\u5206\u6790\uff1b<\/p>\n

\u6839\u636e\u8bbe\u7f6e\u7684\u539f\u5219\uff0c\u8fdb\u884c\u5904\u7406\u3002<\/strong>\u5373\u884c\u5217\u5bf9\u6bd4\uff0c\u5982\u679c\u884c\u6bd4\u5217\u91cd\u8981\u7684\u8bbe\u4e3a1\uff0c\u884c\u6ca1\u6709\u5217\u91cd\u8981\u7684\u8bbe\u4e3a0\u3002<\/p>\n

\u5bf9\u6bcf\u4e00\u884c\u6570\u636e\u8fdb\u884c\u5408\u8ba1\uff1b<\/p>\n

\u5bf9\u5408\u8ba1\u8fdb\u884c\u6743\u91cd\u8ba1\u7b97\uff0c\u5373\uff1a\u7ef4\u5ea6\u6743\u91cd=\u7ef4\u5ea6\u5408\u8ba1\/\u603b\u7ef4\u5ea6\u5408\u8ba1\uff0c\u7531\u4e8e\u67d0\u4e9b\u7ef4\u5ea6\u5408\u8ba1\u4e3a\u96f6\uff0c\u56e0\u6b64\u9700\u8981\u5bf9\u6240\u6709\u7ef4\u5ea6\u5408\u8ba1\u8fdb\u884c**+1**\u5904\u7406\u3002<\/p>\n

\u6839\u636e\u4ee5\u4e0a\u6b65\u9aa4\u5f97\u51fa\u6570\u636e\uff0c\u9605\u8bfb\u91cf\u6743\u91cd=1\/\uff081+4+2+5+6+5)*100%=4.35%\uff0c\u5176\u4ed6\u6570\u636e\u4ee5\u6b64\u7c7b\u63a8\u3002\u5f97\u51fa\u4e0a\u56fe\u4e2d\u7684\u5404\u4e2a\u7ef4\u5ea6\u6743\u91cd\u7684\u6570\u636e\u3002<\/p>\n

<\/p>\n

\u5c06\u6743\u91cd\u4e0e\u8bc4\u5206\u7ed3\u5408\uff0c\u5373\u5f97\u51fa\u4e0a\u56fe\u7684\u7ef4\u5ea6\u6743\u91cd\u8bc4\u5206\u6570\u636e<\/p>\n

\u56db\u3001\u5bf9\u5e73\u53f0\u8fdb\u884c\u52a0\u6743\u8bc4\u5206<\/strong><\/p>\n

\u540c\u7406\uff0c\u6211\u4eec\u9700\u8981\u5148\u786e\u5b9a\u5404\u4e2a\u5e73\u53f0\u7684\u6743\u91cd\u6bd4\uff0c\u56e0\u4e3a\u6211\u4eec\u8981\u5206\u6790\u8fd9\u7bc7\u6587\u7ae0\u5728\u54ea\u4e2a\u5e73\u53f0\u53d1\u5e03\u7684\u4ef7\u503c\u66f4\u9ad8\uff0c\u90a3\u4e48\u5e94\u8be5\u4ece\u5e73\u53f0\u7684\u5f71\u54cd\u7528\u6237\u6570\u53bb\u6bd4\u8f83\u3002\u90a3\u4e48\uff0c\u6211\u4eec\u53ef\u4ee5\u6839\u636ePV\/UV\u53bb\u5224\u65ad\u5e73\u53f0\u7684\u7528\u6237\u6570\u6765\u8bbe\u7f6e\u6743\u91cd\u3002<\/p>\n

<\/p>\n

\u4e0a\u56fe\u4e3a\u5404\u4e2a\u5e73\u53f0\u7684\u6743\u91cd\uff0c\u8fd9\u91cc\u9700\u8981\u8bf4\u660e\u4e00\u4e0b\uff0c\u7531\u4e8e\u4eba\u4eba\u90fd\u662f\u4ea7\u54c1\u7ecf\u7406\u548cPMCAFF\u90fd\u662f\u4ea7\u54c1\u7ecf\u7406\u8ba8\u8bba\u7684\u5e73\u53f0\uff0c\u5728\u6b64\u4e0d\u505a\u4f18\u52a3\u8bc4\u6bd4\uff0c\u56e0\u6b64\u6743\u91cd\u5360\u6bd4\u8bbe\u4e3a\u4e00\u6837\u3002<\/p>\n

<\/p>\n

\u6839\u636e\u5e73\u53f0\u6743\u91cd\uff0c\u90a3\u4e48\u53ef\u4ee5\u8f7b\u6613\u5f97\u51fa\u6211\u7684\u6587\u7ae0\u5728\u5404\u4e2a\u5e73\u53f0\u7684\u6587\u7ae0\u8f93\u51fa\u4ef7\u503c\u3002<\/p>\n

\u4e09\u3001\u6570\u636e\u603b\u7ed3<\/strong><\/p>\n

\u901a\u8fc7\u4e0a\u9762\u7684\u65b9\u6cd5\uff0c\u53ef\u4ee5\u8f7b\u6613\u5f97\u51fa\u60f3\u8981\u7684\u5206\u6790\u7ed3\u679c\u3002\u6839\u636e\u8fd9\u4efd\u7ed3\u679c\uff0c\u6211\u5982\u679c\u8fd8\u60f3\u53d1\u6587\u7ae0\uff0c\u80af\u5b9a\u4f1a\u8003\u8651\u8fd9\u4e2a\u6765\u9009\u62e9\u9996\u53d1\u5e73\u53f0\u3002\u800c\u4e0d\u662f\u901a\u8fc7\u62cd\u8111\u95e8\u51b3\u5b9a\u9996\u53d1\u3002<\/p>\n

\u4ee5\u4e0a\u4e3a\u5165\u95e8\u6570\u636e\u5206\u6790\u65b9\u6cd5\uff0c\u5982\u679c\u4f60\u5b66\u4f1a\u4e86\uff0c\u90a3\u4e48\u5c31\u7528\u8d77\u6765\uff0c\u5f00\u59cb\u603c\u4f60\u7684BOSS\uff01 \u55ef\uff0c\u5c31\u662f\u8fd9\u6837\u3002<\/p>\n

\u4f5c\u8005\uff1a\u5149\u70b9\u795e\u5947\uff0c\u5fae\u4fe1\u516c\u4f17\u53f7\uff1a\u4ea7\u54c1\u7814\u7a76\u6240\u3002<\/em><\/span><\/p>\n

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