![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/910439ccaba54475b4c6b5f265244f4d.png\")
<\/figure>\n\n\n\n\u77e5\u5916\u6587\u5316\u5408\u4f19\u4eba\u9648\u831c<\/p>\n\n\n\n
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\u5206\u4eab|\u9648 \u831c<\/p>\n\n\n\n
\u6574\u7406|\u82cf\u8363\u83f2<\/p>\n\n\n\n
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/7d1aae74ff6a4feaa1827f5ed6cbb872.png\")
<\/figure>\n\n\n\n1\u3001\u6570\u636e\u7ed3\u6784\u80cc\u540e\uff0c\u77e5\u4e4e\u7684\u6d88\u8d39\u571f\u58e4<\/strong><\/p>\n\n\n\n
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/420908b65e24483eac6c8c43978af6a3.png\")
<\/figure>\n\n\n\n\u5728\u8425\u9500\u5c42\u9762\uff0c\u77e5\u4e4e\u597d\u7269\u63a8\u8350\u7684GMV\u622a\u6b62\u5230Q1\u662f15\u4ebf\u3002\u4ece\u5e7f\u544a\u6295\u653e\u7ecf\u9a8c\u6765\u770b\uff0c Q1\u662f\u5e7f\u544a\u548c\u7535\u5546\u7c7b\u7684\u4f4e\u8c37\u671f\uff0c\u6574\u4f53\u53ea\u5360\u5168\u5e74\u8425\u6536\u768415%\uff0c\u6240\u4ee5\u4eca\u5e74\u597d\u7269\u63a8\u8350\u9884\u8ba1\u80fd\u8fbe\u5230\u767e\u4ebf\u89c4\u6a21\u3002<\/p>\n\n\n\n
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/cd389d6068e243df87f81dcbbc3e8797.png\")
<\/figure>\n\n\n\n2\u3001\u4ece\u7528\u6237\u884c\u4e3a\u4e60\u60ef\uff0c\u770b\u77e5\u4e4e\u7684\u4e24\u5927\u6838\u5fc3\u573a\u666f<\/strong><\/p>\n\n\n\n
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/f73d8491856c448883dbbe73b9c155fa.png\")
<\/figure>\n\n\n\n\u9664\u4e86\u7528\u6237\u5f62\u6001\uff0c\u7528\u6237\u4e60\u60ef\u4e5f\u662f\u91cd\u8981\u7684\u4fe1\u606f\u70b9\u3002<\/strong><\/p>\n\n\n\n
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/69bcbfe3e2f1411997deabbc4560de08.png\")
<\/figure>\n\n\n\n\u5728\u63a8\u8350\u573a\u666f\u4e0b\uff0c\u7528\u6237\u6ca1\u6709\u7279\u5b9a\u76ee\u7684\uff0c\u505c\u7559\u65f6\u95f4\u5f88\u957f\uff0c\u6bcf\u5929\u8d21\u732e\u5927\u91cfPV\uff08Page View,\u8bbf\u95ee\u91cf\uff09\u3002<\/p>\n\n\n\n
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/cc28162b8fc148f78e878e799c9f8a7d.png\")
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/b877553db459490c82b5622c232d773e.png\")
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/190735a3265b4fd9ba2df70bc3c9aa0c.png\")
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/6a886dd2239f4a83b4afaab4c2bf58b9.png\")
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1\u3001\u9009\u5bf9\u95ee\u9898\u7684\u4e94\u5927\u7ef4\u5ea6<\/h1>\n\n\n\n
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/e255901970a34154a6fa92e9abca2572.png\")
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/076c55c94fd2460ab84f202b7aa03269.png\")
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/56c47073d40340a38a5875e313a7bdb8.png\")
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/3cad2c5c2d3845cc8132f22c56ad3a3b.png\")
<\/figure>\n\n\n\n\u673a\u6784\u53f7\u53ef\u4ee5\u4f5c\u4e3a\u54c1\u724c\u9635\u5730\uff0c\u4e0d\u9700\u8981\u6bcf\u5929\u90fd\u6709\u5185\u5bb9\u8f93\u51fa\uff0c\u53ea\u9700\u89812-3\u7bc7\u6700\u6838\u5fc3\u7684\u5185\u5bb9\uff0c\u8ba9\u7528\u6237\u641c\u7d22\u7684\u65f6\u5019\u80fd\u770b\u5230\u6211\u7684\u54c1\u724c\u662f\u4e2a\u6709\u4ef7\u503c\u611f\u548c\u54c1\u724c\u529b\u7684\u4ea7\u54c1\u3002<\/p>\n\n\n\n
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KOL\u5728\u77e5\u4e4e\u53eb\u505aPowerful User\uff0c\u4e3b\u8981\u4f5c\u7528\u662f\u4e13\u4e1a\u5b9a\u8c03\uff0c<\/p>\n\n\n\n
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/9b03aab433094f96a097290d1e227c88.png\")
<\/figure>\n\n\n\n\u7b2c\u4e00\uff0c\u6709\u975e\u5e38\u80fd\u591f\u5438\u5f15\u7528\u6237\u7684\u5f00\u5934\u3002<\/strong><\/p>\n\n\n\n
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/76845c67a8674a2f8e43ec0a009e8a36.png\")
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4\u3001\u9ad8\u8d28\u91cf\u4e92\u52a8\u7684\u7b56\u5212\u4e0e\u5448\u73b0<\/h1>\n\n\n\n\u53e6\u5916\uff0c\u5f88\u591a\u54c1\u724c\u65b9\u5728\u505a\u5185\u5bb9\u7684\u65f6\u5019\u90fd\u4f1a\u5ffd\u7565\u6389\u4e00\u4e2a\u70b9\uff0c\u5c31\u662f\u8bc4\u8bba\u533a\u3002<\/p>\n\n\n\n
![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/f30ef4441f51461a8b7f22709b47ffbb.png\")
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/bfe34aba4ece407792d7824f0550de7b.png\")
<\/figure>\n\n\n\n\u7b2c\u4e00\u79cd\u601d\u8def\u662f\u5728\u6302\u4e1c\u897f\u65f6\u5229\u7528\u53ef\u66ff\u4ee3\u54c1\u4fc3\u8fdb\u8f6c\u5316\uff0c\u53ef\u4ee5\u6302\u5f88\u591a\u53ef\u66ff\u4ee3\u54c1\u7684SKU\uff0c\u6302\u5f97\u8d8a\u591aGMV\u53ef\u80fd\u5c31\u4f1a\u8d8a\u9ad8\uff0c\u56e0\u4e3a\u7528\u6237\u4e0d\u4e70A\u5c31\u53ef\u4ee5\u4e70B\u3002<\/p>\n\n\n\n
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/ca7c560e26064a9eb79bc258e1202dee.png\")
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/6950fbeb78b049dcbd851693cc816ee5.png\")
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/b29f2eb1baa74335910053798fc14ae6.png\")
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![\"\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u5916\u7684\u6d41\u91cf\u65b0\u6d3c\u5730\uff0c\u5728\u77e5\u4e4e\u5e26\u7206\u7684\u54c1\u724c\u90fd\u505a\u5bf9\u4e86\u4ec0\u4e48\uff1f\"\/](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/09\/fdec4d37781c4e0499109f99838a1f81.png\")
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<\/figure>\n\n\n\n\u7b2c\u4e00\u79cd\u662f\u4e13\u4e1a\u578b\u95ee\u9898\u3002<\/strong><\/p>\n\n\n\n
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KOL\u5728\u77e5\u4e4e\u53eb\u505aPowerful User\uff0c\u4e3b\u8981\u4f5c\u7528\u662f\u4e13\u4e1a\u5b9a\u8c03\uff0c<\/p>\n\n\n\n
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