{"id":51583,"date":"2021-11-30T11:38:58","date_gmt":"2021-11-30T03:38:58","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=51583"},"modified":"2021-11-30T11:39:02","modified_gmt":"2021-11-30T03:39:02","slug":"%e6%9c%80%e6%96%b0%e4%bc%b0%e5%80%bc200%e4%ba%bf%ef%bc%8c%e5%b0%8f%e7%ba%a2%e4%b9%a6%e8%bf%99%e4%b8%89%e5%b9%b4%e7%9a%84%e6%b5%ae%e4%b8%8e%e6%b2%89","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/mcn\/xiaohongshu\/51583.html","title":{"rendered":"\u6700\u65b0\u4f30\u503c200\u4ebf\uff0c\u5c0f\u7ea2\u4e66\u8fd9\u4e09\u5e74\u7684\u6d6e\u4e0e\u6c89"},"content":{"rendered":"\n<p>\u7559\u7ed9<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e5%b0%8f%e7%ba%a2%e4%b9%a6\" title=\"\u5c0f\u7ea2\u4e66\" target=\"_blank\">\u5c0f\u7ea2\u4e66<\/a><\/span>\u7684\u7a97\u53e3\u671f\u4f3c\u4e4e\u4e0d\u591a\u4e86\u3002<\/p>\n\n\n\n<p>\u4eca\u5e74\u4ee5\u6765\uff0c<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/mcn\/xiaohongshu\" 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src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/11\/c88e4099357f44e182b3ec85f004a430.jpg\" alt=\"\u6700\u65b0\u4f30\u503c200\u4ebf\uff1f\u5c0f\u7ea2\u4e66\u8fd9\u4e09\u5e74\u7684\u6d6e\u4e0e\u6c89\"\/><\/figure>\n\n\n\n<h1 class=\"wp-block-heading\"><strong>\u201c\u6709\u7528\u201d\u2014\u2014\u5c0f\u7ea2\u4e66\u7684\u6838\u5fc3\u4ef7\u503c<\/strong><\/h1>\n\n\n\n<p>\u65e0\u8bba\u662f\u8bde\u751f\u521d\u671f\u4f5c\u4e3a\u6d77\u5916\u5bfc\u8d2d\u6307\u5357\uff0c\u8fd8\u662f\u8f6c\u578b\u4e3a\u8d2d\u7269\u5206\u4eab\u793e\u533a\uff0c\u518d\u5230\u540e\u6765\u7684\u7efc\u5408\u7c7b\u79cd\u8349\u793e\u533a\uff0c\u5c0f\u7ea2\u4e66\u7684\u6838\u5fc3\u4ef7\u503c\u5728\u4e8e\u201c\u6709\u7528\u201d\u3002<\/p>\n\n\n\n<p>\u6709\u7528\u4e0d\u540c\u4e8e\u5b9e\u7528\uff0c\u4ed6\u6e90\u4e8e\u7528\u6237\u5bf9\u4e8e\u5e73\u53f0\u4e0e\u535a\u4e3b\u7684\u4fe1\u4efb\u611f\uff0c\u6216\u8bb8\u4e00\u7bc7\u201c\u79cd\u8349\u7b14\u8bb0\u201d\u5bf9\u5f53\u4e0b\u7684\u7528\u6237\u6ca1\u6709\u660e\u663e\u5b9e\u7528\u4ef7\u503c\uff0c\u4f46\u662f\u7528\u6237\u4f9d\u7136\u4f1a\u5c06\u5176\u6536\u85cf\uff0c\u56e0\u4e3a\u5176\u4ef7\u503c\u8ba9\u7528\u6237\u4ea7\u751f\u4e86\u201c\u672a\u6765\u6216\u8bb8\u6709\u7528\u201d\u7684\u60f3\u6cd5\uff0c\u8fd9\u4e5f\u8ba9\u5c0f\u7ea2\u4e66\u5177\u6709\u4e86\u4e0d\u540c\u4e8e\u5176\u4ed6\u540c\u7c7b\u793e\u533a\u7684\u957f\u5c3e\u6548\u5e94\u3002<\/p>\n\n\n\n<p>\u5c0f\u7ea2\u4e66\u63a8\u8350\u673a\u5236\u91cd\u6536\u85cf\u800c\u8f7b\u7c89\u4e1d\uff0c\u5373\u4f7f\u4e00\u4e2a\u7d20\u4eba\u7528\u6237\u53d1\u5e03\u7684\u201c\u79cd\u8349\u7b14\u8bb0\u201d\uff0c\u53ea\u8981\u5185\u5bb9\u7cbe\u826f\u3001\u5e72\u8d27\u5341\u8db3\uff0c\u5c31\u6709\u673a\u4f1a\u88ab\u66f4\u591a\u7528\u6237\u5173\u6ce8\u4e0e\u6536\u85cf\u3002<\/p>\n\n\n\n<p>\u8fd9\u79cd\u6b63\u5411\u7684\u6fc0\u52b1\u673a\u5236\u8ba9\u5c0f\u7ea2\u4e66\u4ea7\u751f\u51fa\u6570\u91cf\u5e9e\u5927\u4e14\u6709\u7528\u7684\u6307\u5357\uff0c\u5176\u4e2d\u4e00\u4e2a\u5178\u578b\u7684\u4f8b\u5b50\u662f\u75ab\u60c5\u653b\u7565\u30022019\u5e74\u5e95\u75ab\u60c5\u6765\u88ad\uff0c\u5927\u91cf\u6d77\u5916\u534e\u4eba\u4e0e\u7559\u5b66\u751f\u7fa4\u4f53\u88ab\u56f0\u56fd\u5916\uff0c\u5f00\u59cb\u9891\u7e41\u5730\u5728\u5c0f\u7ea2\u4e66\u4e0a\u5206\u4eab\u75ab\u60c5\u52a8\u5411\u4ee5\u53ca\u9694\u79bb\u63aa\u65bd\u3001\u8fc7\u5173\u4e8b\u9879\u7b49\u653b\u7565\uff0c\u5927\u91cf\u88ab\u56f0\u7684\u6d77\u5916\u5b66\u5b50\u6839\u636e\u653b\u7565\u5185\u5bb9\u90fd\u5e73\u5b89\u8fd4\u56de\u4e86\u5bb6\u4e61\u3002\u5929\u707e\u9762\u524d\uff0c\u5c0f\u7ea2\u4e66\u826f\u597d\u7684\u793e\u533a\u6c1b\u56f4\u4e5f\u4e3a\u7528\u6237\u63d0\u4f9b\u4e86\u4e00\u4e2a\u96be\u5f97\u7684\u5fc3\u7075\u6e2f\u6e7e\uff0c\u4e0d\u5c11\u7528\u6237\u5728\u75ab\u60c5\u671f\u95f4\u5206\u4eab\u4e86\u5927\u91cf\u7684\u201c\u5b85\u5bb6\u653b\u7565\u201d\uff0c\u9f13\u52b1\u5927\u5bb6\u5373\u4f7f\u53d7\u75ab\u60c5\u6240\u56f0\u5728\u5bb6\uff0c\u4e5f\u8981\u6ee1\u6000\u70ed\u60c5\u4e0e\u52c7\u6c14\u9762\u5bf9\u751f\u6d3b\uff0c\u5171\u6e21\u96be\u5173\u3002\u6570\u636e\u663e\u793a\u57282020\u5e741\u6708\u75ab\u60c5\u7206\u53d1\u81f35\u6708\u521d\u6b65\u89e3\u5c01\uff0c\u5c0f\u7ea2\u4e66\u4eba\u5747\u65e5\u4f7f\u7528\u65f6\u957f\u5747\u4fdd\u6301\u5728\u8f83\u9ad8\u6c34\u5e73\uff0c\u540c\u6bd42019\u5e74\u540c\u671f\u6709\u5927\u5e45\u5ea6\u589e\u957f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2021\/11\/242269eabfe2430bb0e2c34823b2c225.jpg\" alt=\"\u6700\u65b0\u4f30\u503c200\u4ebf\uff1f\u5c0f\u7ea2\u4e66\u8fd9\u4e09\u5e74\u7684\u6d6e\u4e0e\u6c89\"\/><\/figure>\n\n\n\n<h1 class=\"wp-block-heading\"><strong>\u5c0f\u7ea2\u4e66\u5546\u4e1a\u5316\u9053\u8def\u4e0a\u7684\u8ff7\u4e0e\u5931<\/strong><\/h1>\n\n\n\n<p>\u5728\u8fd9\u4e00\u65f6\u671f\u5e73\u53f0\u6d3b\u8dc3\u5ea6\u9ad8\u6da8\uff0c\u4e5f\u8bde\u751f\u4e86\u8bb8\u591a\u7d20\u4eba\u535a\u4e3b\uff0c\u5728\u63a5\u4e0b\u6765\u5e73\u53f0\u7684\u53d1\u5c55\u8fc7\u7a0b\u4e2d\uff0c\u7d20\u4eba\u535a\u4e3b\u9010\u6e10\u6210\u4e3a\u5e73\u53f0\u5185\u5bb9\u53d1\u5c55\u7684\u6838\u5fc3\u52a8\u529b\u3002<\/p>\n\n\n\n<p>\u4e8b\u5b9e\u4e0a\u7528\u6237\u5bf9\u5c0f\u7ea2\u4e66\u7684\u4fe1\u4efb\u548c\u7c98\u6027\uff0c\u5f88\u5927\u7a0b\u5ea6\u4e0a\u4e5f\u662f\u6e90\u81ea\u5e73\u53f0\u4e0a\u7d20\u4eba\u5185\u5bb9\u5e26\u6765\u7684\u6109\u60a6\u4f53\u9a8c\uff0c\u800c\u8fd9\u4e00\u7c7b\u7d20\u4eba\u535a\u4e3b\u88ab\u7edf\u79f0\u4e3aKOC\uff08Key Opinion Consumer\uff0c\u5173\u952e\u610f\u89c1\u6d88\u8d39\u8005\uff09\uff0c\u4ed6\u4eec\u867d\u7136\u6ca1\u6709KOL\uff08Key Opinion 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