\u6ce8\u518c\u6570<\/li>

\u5347\u7ea7\u4ed8\u8d39\u6570<\/li>

\u7528\u6237\u5e73\u5747\u6536\u76ca\uff08ARPU\uff09<\/li>

\u6d41\u5931\u7387<\/li>

\u5e74\u91cd\u590d\u6536\u5165\uff08ARR\uff09<\/li>

\u6708\u91cd\u590d\u6536\u5165\uff08MRR\uff09<\/li><\/ul>\n\n\n\n
Ask: \u53d1\u95ee<\/strong><\/p>\n\n\n\n
\u76ee\u6807\u662f\u4ec0\u4e48\uff1f \u660e\u786e\u5317\u6781\u661f\u6307\u6807<\/a><\/span><\/li><\/ul>\n\n\n\n
\u4f18\u5316\u6760\u6746\u6709\u54ea\u4e9b\uff1f
\u6d41\u5931\u7387<\/li>
\u7528\u6237\u5e73\u5747\u6536\u76ca\uff08ARPU\uff09<\/li>
\u7528\u6237\u6570<\/li><\/ul><\/li>
\u4f18\u5148\u6295\u5165\u54ea\u91cc\uff1f
\u65b0\u624b\u89c6\u89d2\u4e0d\u65ad\u4f53\u9a8c\u4ea7\u54c1\uff0c\u4f8b\u5982\u5b9a\u671f\u91cd\u65b0\u8d2d\u4e70\u4ea7\u54c1\uff0c\u8d70\u4e00\u904d\u65b0\u624b\u6d41\u7a0b<\/li>
\u5efa\u7acb\u4f18\u5316\u673a\u5236\uff0c\u4f8b\u5982ICE \u4f18\u5148\u7ea7\u8bc4\u4f30\uff0c\u901a\u8fc7Impact-\u5f71\u54cd\uff0cConfidence-\u786e\u5b9a\u6027\uff0cEase-\u5b9e\u73b0\u96be\u4ee5\u7a0b\u5ea6\uff0c\u6574\u4f53\u786e\u5b9a\u5f85\u505a\u4e8b\u9879\u7684\u8bc4\u5206\u3002<\/li><\/ul><\/li><\/ul>\n\n\n\n
Act: \u884c\u52a8<\/strong><\/p>\n\n\n\n
\u901a\u8fc7\u548c\u56e2\u961f\uff0c\u7ba1\u7406\u5c42\u534f\u4f5c\uff0c\u5c0f\u6b65\u5feb\u8dd1\u9a8c\u8bc1\u3002<\/strong><\/p>\n\n\n\n
2. \u4fdd\u9f84\u7403\u9986\u6846\u67b6-\u7528\u6237Onboarding \u6846\u67b6<\/strong><\/p>\n\n\n\n
\u76f4\u7ebf -\u53ef\u80fd\u7684\u6700\u597d\u4ea7\u54c1\u4f53\u9a8c<\/li>
\u4ea7\u54c1\u4fdd\u9669\u6760 – \u4ea7\u54c1\u5185\u5e2e\u52a9\u7528\u6237\u4e0a\u624b\u4f7f\u7528<\/li>
\u5bf9\u8bdd\u4fdd\u9669\u6760 – \u5f15\u5bfc\u5ba2\u6237\uff0c\u633d\u56de\u5ba2\u6237\u6700\u7ec8\u5f15\u5bfc\u5347\u7ea7\u8d26\u6237<\/li><\/ul>\n\n\n\n
\u5982\u4e0a\u56fe\uff0c \u6bcf\u4e00\u4e2a\u6a21\u5757\u90fd\u6709\u5f88\u591a\u65b9\u5f0f\u53ef\u4ee5\u8fdb\u884c\u63a2\u7d22\u3002\u6587\u4e2d\u5bf9\u6bcf\u4e00\u79cd\u65b9\u5f0f\u90fd\u8fdb\u884c\u4e86\u8be6\u89e3\uff0c\u7ed9\u51fa\u4e86\u6bd4\u8f83\u597d\u6216\u4e0d\u597d\u7684\u6848\u4f8b\uff0c\u975e\u5e38\u5177\u6709\u5b9e\u8df5\u501f\u9274\u4ef7\u503c\u3002<\/p>\n\n\n\n
3. \u63d0\u9ad8\u7528\u6237\u5e73\u5747\u6536\u76ca\uff08ARPU\uff09<\/strong><\/p>\n\n\n\n
\u8ba1\u7b97\u516c\u5f0f<\/strong><\/p>\n\n\n\n
\u7528\u6237\u5e73\u5747\u6536\u76ca\uff08ARPU\uff09 = \u6708\u5ea6\u603b\u6536\u5165 \/ \u603b\u7528\u6237\u6570<\/p>\n\n\n\n
\u4e3a\u4ec0\u4e48\u5173\u6ce8ARPU\uff1f<\/strong><\/p>\n\n\n\n
\u5173\u7cfb\u5230\u5982\u4f55\u5236\u5b9a\u5e02\u573a\u7b56\u7565, \u9ad8ARPU\u7684\u6a21\u5f0f\uff0c\u53ef\u4ee5\u91c7\u7528\u4f01\u4e1a\u7ea7\u7684\u9500\u552e\uff0c\u4e2d\u7b49ARPU\u7684\u6a21\u5f0f\uff0c\u9002\u5408\u4ed8\u8d39\u5e7f\u544a\u7b49\uff0c\u8f83\u4f4eARPU\u7684\u6a21\u5f0f\uff0c\u901a\u5e38\u4f7f\u7528\u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff0c\u5185\u5bb9\u8425\u9500\u7b49\u6a21\u5f0f\u3002<\/p>\n\n\n\n
\u5982\u4f55\u4f18\u5316ARPU\uff1f<\/strong><\/p>\n\n\n\n
\u4f7f\u7528\u4ef7\u503c\u6307\u6807<\/li>
\u4f18\u5316\u5b9a\u4ef7<\/li>
\u63d0\u9ad8\u52a0\u9ad8<\/li>
\u9ad8\u4f18\u5bf9\u5f85\u9ad8\u7ea7\u7528\u6237<\/li>
\u5411\u4e0a\u9500\u552e\u548c\u4ea4\u53c9\u9500\u552e<\/strong><\/li><\/ul>\n\n\n\n

4. \u964d\u4f4e\u6d41\u5931\u7387<\/strong><\/p>\n\n\n\n
\u7528\u6237\u6d41\u5931<\/strong><\/p>\n\n\n\n
\u884c\u4e1a\u6807\u51c6\uff0c\u5927\u578b\u4f01\u4e1a\u7528\u6237\u6d41\u5931\u4f4e\uff0c\u4e2d\u5c0f\u578b\u8f83\u9ad8\u3002\u4f46\u884c\u4e1a\u6807\u51c6\u4e5f\u4ec5\u4f9b\u53c2\u8003\uff0c\u6700\u7ec8\u8fd8\u662f\u8981\u548c\u81ea\u5df1\u4ea7\u54c1\u7684\u6570\u5b57\u8fdb\u884c\u5bf9\u7167\u3002<\/p>\n\n\n\n
\u6536\u5165\u6d41\u5931<\/strong><\/p>\n\n\n\n
\u6536\u5165\u6d41\u5931\u548c\u7528\u6237\u6d41\u5931\u4e0d\u6210\u6b63\u6bd4\uff0c\u4e0d\u540c\u7528\u6237\u5e26\u6765\u7684\u6536\u5165\u4e0d\u4e00\u6837\u3002<\/p>\n\n\n\n
\u6d3b\u8dc3\u6d41\u5931<\/strong><\/p>\n\n\n\n
\u76f8\u5bf9\u4e8e\u7528\u6237\u548c\u6536\u5165\u7684\u6d41\u5931\uff0c\u6d3b\u8dc3\u6d41\u5931\u4f1a\u5148\u4e8e\u524d\u9762\u4e8c\u8005\u7684\u53d1\u751f\uff0c\u63d0\u524d\u76d1\u6d4b\u4e5f\u53ef\u4ee5\u4f18\u5316\u524d\u9762\u4e8c\u8005\u3002<\/p>\n\n\n\n
\u7528\u6237\u6d3b\u8dc3\uff08Engagement\uff09<\/strong><\/p>\n\n\n\n
\u901a\u8fc7\u5b9a\u4e49\uff0c\u76d1\u63a7\uff0c\u8ba1\u7b97\u7528\u6237\u5bf9\u4ea7\u54c1\u7684\u4f7f\u7528\u6d3b\u8dc3\u5ea6\uff0c\u4f5c\u4e3a\u4e1a\u52a1\u7684\u76d1\u63a7\u6307\u6807\u3002<\/p>\n\n\n\n
5. \u4e3a\u4ec0\u4e48\u771f\u6b63\u4f1f\u5927\u7684\u516c\u53f8\u90fd\u5728\u5efa\u7acb\u4ea7\u54c1\u9a71\u52a8<\/strong><\/p>\n\n\n\n
\u5148\u8bd5\u518d\u4e70\u662f\u8d2d\u4e70\u6d41\u7a0b\u7684\u5fc5\u8981\u73af\u8282\uff0c\u5546\u4e1a\u6a21\u5f0f<\/a><\/span>\u9700\u8981\u4e0e\u6301\u4e45\u7684\u6d88\u8d39\u8d8b\u52bf\u76f8\u7ed3\u5408\uff0c\u5982\u4f55\u9500\u552e\u548c\u9500\u552e\u4ec0\u4e48\u540c\u7b49\u91cd\u8981\u3002<\/p>\n\n\n\n
\n\n\n\n
\u76f8\u6bd4\u524d\u4e24\u7ae0\u8282\u8ba8\u8bba\u7b56\u7565\u548c\u5b9a\u4ef7\uff0c\u7b2c\u4e09\u7ae0\u8282\u66f4\u504f\u4ea7\u54c1\u4f53\u9a8c\u8bbe\u8ba1\u548c\u6570\u636e\u9a71\u52a8\u5c42\u9762\uff0c\u5bf9\u4e8e\u5927\u90e8\u5206\u4ea7\u54c1\u7ecf\u7406\u7684\u65e5\u5e38\u5de5\u4f5c\u6709\u6bd4\u8f83\u5927\u7684\u542f\u53d1\u548c\u501f\u9274\u610f\u4e49\u3002<\/p>\n\n\n\n
\u4ee5\u4e0a\u63d0\u5230\u7684Onboarding \u6846\u67b6\u91cc\u7684\u65b9\u5f0f\uff0c\u4ee5\u53ca\u7528\u6237\u4f7f\u7528\u6d3b\u8dc3\u5ea6\uff08Engegement\uff09\uff0c\u90fd\u53ef\u4ee5\u5b9e\u8df5\u8d77\u6765\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"
1. \u5efa\u7acb\u4f18\u5316\u6d41\u7a0b\uff1a Analyze:\u00a0\u5206\u6790 \u6bcf\u4e2a\u6708\u56fa\u5b9a\u65f6\u95f4\u5206\u6790\u6570\u636e\uff0c\u4ee5\u4e86\u89e3\u54ea\u4e9b\u6295\u5165\u4f1a\u5e26\u6765\u4ec0\u4e48\u6837\u7684\u4ea7\u51fa\u3002 \u5206\u6790\u6570\u636e\u5305\u62ec\u4e0d\u9650\u4e8e\uff1a \u6ce8\u518c\u6570 \u5347\u7ea7\u4ed8\u8d39\u6570 \u7528\u6237\u5e73\u5747\u6536\u76ca\uff08ARPU\uff09 \u6d41\u5931\u7387\u2026<\/p>\n","protected":false},"author":1,"featured_media":51872,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[146],"tags":[4705,1529,2308],"special":[],"class_list":["post-51871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product","tag-plg","tag-1529","tag-2308","entry"],"views":56659,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/51871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=51871"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/51871\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/51872"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=51871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=51871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=51871"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=51871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}