{"id":53506,"date":"2021-12-20T18:43:04","date_gmt":"2021-12-20T10:43:04","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=53506"},"modified":"2021-12-20T18:43:05","modified_gmt":"2021-12-20T10:43:05","slug":"%e5%9c%a8%e7%ba%bf%e5%b9%bf%e5%91%8a%e5%8f%91%e5%b1%95%e7%ae%80%e5%8f%b2-1994%e5%b9%b4%ef%bc%8c%e7%ac%ac%e4%b8%80%e4%b8%aabanner%e5%b9%bf%e5%91%8a%e6%94%b9%e5%8f%98%e4%ba%86%e4%b8%96","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/quan\/53506.html","title":{"rendered":"\u5728\u7ebf\u5e7f\u544a\u53d1\u5c55\u7b80\u53f2\u2014\u20141994\u5e74\uff0c\u7b2c\u4e00\u4e2aBanner\u5e7f\u544a\u6539\u53d8\u4e86\u4e16\u754c"},"content":{"rendered":"

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$\"640-7\"$ <\/p>\n

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\u4e8c\u3001\u5728\u7ebf\u5e7f\u544a\u53d1\u5c55\u7b80\u53f2<\/p>\n

1\u30011994\u5e74\uff0c\u4e16\u754c\u4e0a\u7b2c\u4e00\u4e2aBanner\u5e7f\u544a\u8bde\u751f<\/p>\n

1994\u5e7410\u670827\u65e5\uff0c\u4e16\u754c\u4e0a\u7b2c\u4e00\u652f\u5728\u7ebf\u5e7f\u544a\u8bde\u751f\u4e86\u3002\u73b0\u5728\u770b\u6765\u4fd7\u6c14\u7684\u5f69\u8679\u5b57\u4f53\u3001\u76f4\u767d\u7684\u5e7f\u544a\u8bed\u2014\u2014\u201c\u4f60\u70b9\u51fb\u8fc7\u8fd9\u91cc\u5417\uff1f\u4f60\u4f1a\u8fd9\u4e48\u505a\u7684\u201d\uff0c\u5374\u5f00\u521b\u4e86\u5728\u7ebf\u5e7f\u544a\u7684\u4e16\u754c\u5386\u53f2\u3002<\/p>\n

$\"640-1\"$ <\/p>\n

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2\u30011995\u5e74\uff0c\u5b9a\u5411\u5e7f\u544a\u95ee\u4e16<\/p>\n

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3\u30011996\u5e74\uff0c\u57fa\u4e8eROI\u7684\u5e7f\u544a\u5b9a\u4ef7\u6a21\u5f0f\u51fa\u73b0<\/p>\n

1996\u5e74\uff0cBanner\u5e7f\u544a\u5728\u4e92\u8054\u7f51\u4e16\u754c\u5df2\u7ecf\u5927\u89c4\u6a21\u666e\u53ca\uff0c\u4f46\u5e7f\u544a\u4e3b\u4ecd\u6ca1\u6709\u5f88\u597d\u7684\u65b9\u6cd5\u6765\u8bc4\u5224\uff0c\u7ebf\u4e0a\u5e7f\u544a\u662f\u5426\u771f\u7684\u4e3a\u81ea\u8eab\u4e1a\u52a1\u5e26\u6765\u5e2e\u52a9\u3002\u8425\u9500\u4eba\u5458\u9700\u8981\u4e00\u79cd\u66f4\u9ad8\u6548\u7684\u7ba1\u7406\u6295\u653e\u6d3b\u52a8\u7684\u65b9\u6cd5\uff0c\u5e76\u5728\u6b64\u8fc7\u7a0b\u4e2d\u9010\u6e10\u4e86\u89e3\u5e7f\u544a\u6570\u636e\u8ba1\u7b97\u8981\u70b9\u3002<\/p>\n

Doubleclick\u4f5c\u4e3aBanner\u5e7f\u544a\u9996\u6279ROI\u8bc4\u5224\u5de5\u5177\u51fa\u73b0\uff0c\u4ed6\u4eec\u4e3a\u5e7f\u544a\u4e3b\u63d0\u4f9b\u4e86\u4e00\u9879\u540d\u4e3aD.A.R.T.\uff08Dynamic Advertising Reporting & Targeting\uff0c\u52a8\u6001\u5e7f\u544a\u62a5\u544a\u548c\u5b9a\u4f4d\uff09\u7684\u65b0\u670d\u52a1\uff0c\u4f7f\u5176\u80fd\u591f\u8ddf\u8e2a\u5e7f\u544a\u5728\u591a\u4e2a\u7f51\u7ad9\u4e0a\u88ab\u67e5\u770b\u548c\u70b9\u51fb\u7684\u6b21\u6570\u3002<\/p>\n

$\"640-8\"$ <\/p>\n

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\u5728Doubleclick\u7684\u5e2e\u52a9\u4e0b\uff0c\u5e7f\u544a\u4e3b\u80fd\u591f\u638c\u63e1\u6295\u653e\u6548\u679c\uff0c\u5e76\u6839\u636e\u6570\u636e\u66f4\u6539\u7b56\u7565\uff0c\u5f53\u8425\u9500\u4eba\u5458\u53d1\u73b0\u67d0\u4e2a\u7f51\u7ad9\u4e0a\u7684\u5e7f\u544a\u6548\u679c\u4e0d\u4f73\u65f6\uff0c\u53ef\u4ee5\u505c\u6b62\u8be5\u7f51\u7ad9\u7684\u5e7f\u544a\u6295\u653e\uff0c\u5e76\u628a\u8fd9\u4e9b\u8d44\u6e90\u6295\u5165\u5230\u6548\u679c\u66f4\u597d\u7684\u7f51\u7ad9\u4e0a\uff0c\u4f18\u5316\u6574\u4f53\u6295\u653e\u7b56\u7565\u3002<\/p>\n

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