{"id":67464,"date":"2022-05-05T21:23:03","date_gmt":"2022-05-05T13:23:03","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=67464"},"modified":"2022-05-05T21:23:08","modified_gmt":"2022-05-05T13:23:08","slug":"%e6%96%b0%e6%b6%88%e8%b4%b9%e5%93%81%e7%89%8c%e7%9a%844%e5%a4%a7%e7%b1%bb%e5%9e%8b%e4%b8%8e%e5%85%b8%e5%9e%8b%e6%89%93%e6%b3%95","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/quan\/67464.html","title":{"rendered":"\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5"},"content":{"rendered":"\n

2022\u5e74\uff0c\u5bf9\u4e8e\u54c1\u724c<\/a><\/span>\u800c\u8a00\u662f\u91cd\u8981\u7684\u4e00\u5e74\u3002<\/p>\n\n\n\n

\u4eca\u5e74\u6211\u4eec\u542c\u5230\u4e86\u5f88\u591a\u58f0\u97f3\u5728\u5531\u8870\u65b0\u6d88\u8d39<\/a><\/span>\uff0c\u4f46\u662f\u5200\u6cd5\u59cb\u7ec8\u76f8\u4fe1\uff0c\u4e2d\u56fd\u4e00\u5b9a\u4f1a\u51fa\u73b0\u4e16\u754c\u7ea7\u7684\u597d\u54c1\u724c\u3002\u4f5c\u4e3a\u300c\u63d0\u4f9b\u54c1\u724c\u89e3\u51b3\u65b9\u6848\u7684\u5e73\u53f0\u673a\u6784\u300d\uff0c\u8d8a\u662f\u8270\u96be\u65f6\u523b\uff0c\u6211\u4eec\u8d8a\u662f\u8981\u5e2e\u52a9\u54c1\u724c\u6210\u957f\uff0c\u8d4b\u80fd\u54c1\u724c\u3002<\/p>\n\n\n\n

\u5f88\u591a\u4eba\u8ba4\u4e3a\u65b0\u6d88\u8d39\u54c1\u724c\u662f\u6dd8\u54c1\u724c\u7684\u53e6\u4e00\u79cd\u5f62\u5f0f\uff0c\u6362\u6c64\u4e0d\u6362\u836f\uff0c\u53ea\u662f\u628a\u6e20\u9053\u4ece\u6dd8\u7cfb\u6362\u6210\u4e86\u6296\u97f3\u7b49\u65b0\u6e20\u9053\uff0c\u4f46\u6211\u8ba4\u4e3a\u8fd9\u5e76\u4e0d\u662f\u65b0\u6d88\u8d39\u54c1\u724c\u7684\u672c\u8d28\u5dee\u5f02\u3002<\/strong><\/p>\n\n\n\n

\u65b0\u6d88\u8d39\u54c1\u724c\u7684\u6838\u5fc3\u53d8\u5316\u662f\u80cc\u540e\u8fd0\u8425\u54c1\u724c\u7684\u601d\u7ef4\u6b63\u5728\u53d1\u751f\u53d8\u5316\uff0c\u4ece\u8fc7\u53bb\u7684\u52a8\u9500\u9a71\u52a8\u6a21\u5f0f\uff0c\u5230\u4ee5\u4eba\u4e3a\u672c\u3001\u4ece\u6e20\u9053\u9a71\u52a8\u5230\u54c1\u724c\u9a71\u52a8\u3001\u4ece\u5927\u5206\u9500\u5230DTC\u3002<\/strong><\/p>\n\n\n\n

\u4e8e\u662f\u5206\u4eab\u4e86\u6700\u65b0\u5347\u7ea7\u8fed\u4ee3\u7684\u300c\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b 2.0\u300d\u3001\u5bf9\u672a\u6765\u54c1\u724c\u53d1\u5c55\u8d8b\u52bf\u8fdb\u7684\u51e0\u70b9\u5224\u65ad\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u300c\u52a8\u52bf\u80fd\u6a21\u578b\u300d<\/p>\n\n\n\n

\u63a5\u4e0b\u6765\u7684\u5206\u4eab\u5c06\u5206\u4e3a 2 \u4e2a\u90e8\u5206\u5c55\u5f00\uff1a<\/p>\n\n\n\n

1\u3001 \u52a8\u52bf\u80fd\u6a21\u578b\u5347\u7ea7\uff1a\u300c\u52a8\u52bf\u80fd\u56db\u8c61\u9650\u300d\u62c6\u89e3\u52a8\u80fd\u548c\u52bf\u80fd\u54c1\u724c\u6709\u5404\u81ea\u7684\u7c7b\u76ee\u7279\u6027<\/strong><\/p>\n\n\n\n

2\u30012022\u6d88\u8d39\u54c1\u724c\u53d1\u5c55\u8d8b\u52bf\uff1a\u4ee5\u4eba\u4e3a\u672c\u505a\u52a8\u52bf\u80fd\u54c1\u724c<\/strong><\/p>\n\n\n\n

01<\/strong><\/p>\n\n\n\n

\u52a8\u52bf\u80fd\u7406\u8bba\u5347\u7ea7\uff1a\u52a8\u80fd\u548c\u52bf\u80fd\u54c1\u724c\u5404\u81ea\u7684\u673a\u4f1a\u70b9\u4e0e\u6253\u6cd5\u662f\u4ec0\u4e48\uff1f<\/strong><\/p>\n\n\n\n

\u9996\u5148\uff0c\u6211\u60f3\u95ee\u5927\u5bb6\u4e00\u4e2a\u7075\u9b42\u62f7\u95ee\uff1a\u201c\u54c1\u724c\u662f\u4ec0\u4e48\uff1f\u201d\uff0c\u6216\u8005\u8bf4\uff0c\u201c\u4ec0\u4e48\u6837\u7684\u54c1\u724c\u662f\u597d\u54c1\u724c\uff0c\u4ec0\u4e48\u6837\u7684\u54c1\u724c\u662f\u574f\u54c1\u724c\uff1f\u201d<\/p>\n\n\n\n

\u76f8\u4fe1\u6bcf\u4e2a\u4eba\u5fc3\u4e2d\uff0c\u5bf9\u201c\u54c1\u724c\u201d\u90fd\u6709\u4e0d\u540c\u7684\u5b9a\u4e49\uff0c\u6709\u7684\u53ef\u80fd\u60f3\u5230\u7684\u662f\u54c1\u724c\u4f01\u4e1a\uff0c\u6709\u4e9b\u8e66\u51fa\u6765\u7684\u662f\u201c\u54c1\u724c\u8425\u9500\u201d\u3002<\/p>\n\n\n\n

\u90a3\u4e48\u4eca\u5929\uff0c\u6211\u60f3\u501f\u7528\u54c8\u4f5b\u5546\u5b66\u9662\u7684\u4e00\u4e2a\u7406\u5ff5\u6765\u7edf\u4e00\u8bdd\u8bed\u4f53\u7cfb\u300c\u4e00\u4e2a\u54c1\u724c\u6839\u672c\u6ca1\u6709\u5ba2\u89c2\u5b58\u5728\uff1a\u5b83\u53ea\u662f\u6d88\u8d39\u8005\u5934\u8111\u4e2d\u73b0\u6709\u8ba4\u77e5\u7684\u96c6\u5408\u3002\u300d<\/strong>\u4e5f\u5c31\u662f\u8bf4\uff0c\u54c1\u724c\u5bf9\u6d88\u8d39\u8005\u800c\u8a00\uff0c\u662f\u4e00\u79cd\u5fc3\u7406\u5370\u8bb0\uff0c\u5305\u542b\u529f\u80fd\u8054\u60f3\u548c\u7cbe\u795e\u8054\u60f3\u4e24\u4e2a\u5c42\u9762\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u800c\u8fd9\u4e24\u4e2a\u5c42\u9762\uff0c\u6070\u6070\u5206\u522b\u5bf9\u5e94\u4e86\u52a8\u80fd\u548c\u52bf\u80fd\u6a21\u578b\u7684\u5e95\u5c42\u903b\u8f91\u3002<\/p>\n\n\n\n

\u5c31\u50cf\u6211\u4e4b\u524d\u63d0\u5230\u7684\uff0c\u52a8\u80fd\u54c1\u724c\u50cf\u6696\u7537\uff0c\u52bf\u80fd\u54c1\u724c\u50cf\u7537\u795e\u3002\u90a3\u4e48\u6696\u7537\u548c\u7537\u795e\u7684\u672c\u8d28\u4e0a\u7684\u5dee\u522b\u662f\u4ec0\u4e48\u5462\uff1f<\/p>\n\n\n\n

\u8bf4\u767d\u4e86\uff0c\u6696\u7537\u7684\u6838\u5fc3\u672c\u8d28\u5c31\u662f\u201c\u6613\u83b7\u5f97\u6027\u201d\uff08Accessibility\uff09\uff0c\u4e5f\u5c31\u662f\u53ea\u8981\u6211\u9700\u8981\u7684\u65f6\u5019\uff0c\u4f60\u90fd\u4f1a\u51fa\u73b0\u5728\u6211\u8eab\u8fb9\uff1b\u800c\u7537\u795e\u7684\u672c\u8d28\u5c31\u662f\u201c\u6e34\u671b\u5ea6\u201d\uff08Desirability\uff09\uff0c\u4f60\u5c31\u662f\u5929\u4e0a\u7684\u661f\u661f\uff0c\u867d\u7136\u6211\u591f\u4e0d\u5230\uff0c\u4f46\u662f\u6211\u597d\u60f3\u5f97\u5230\u4f60\u3002\u5728\u6211\u770b\u6765\uff0c\u8fd9\u4e24\u79cd\u72b6\u6001\u662f\u5bf9\u7acb\u7684\uff0c\u5c31\u50cf\u8c08\u604b\u7231\u7684\u65f6\u5019\uff0c\u6ca1\u6709\u4eba\u53ef\u4ee5\u53c8\u662f\u5618\u5bd2\u95ee\u6696\u9001\u836f\u7684\u6696\u7537\uff0c\u540c\u65f6\u53c8\u662f\u82e5\u5373\u82e5\u79bb\u4ee4\u4eba\u65e5\u601d\u591c\u60f3\u7684\u7537\u795e\u3002<\/p>\n\n\n\n

\u7ecf\u8fc7\u8fd9\u6837\u4e00\u756a\u601d\u8003\u540e\uff0c\u56f4\u7ed5\u54c1\u724c\u7684\u6613\u83b7\u5f97\u6027 vs \u6e34\u671b\u5ea6\u3001\u529f\u80fd\u9700\u6c42\u504f\u5411 vs \u7cbe\u795e\u9700\u6c42\u504f\u5411\uff0c\u6211\u5347\u7ea7\u8fed\u4ee3\u4e86\u300c\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b 2.0\u2014\u2014\u52a8\u52bf\u80fd\u56db\u8c61\u9650\u300d<\/strong>\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u4e3a\u4ec0\u4e48\u6211\u4f1a\u8fd9\u6837\u5212\u5206\u5462\uff1f<\/p>\n\n\n\n

\u9996\u5148\u6211\u53d1\u73b0\uff0c\u65e0\u8bba\u4e00\u4e2a\u54c1\u724c\u7684\u52a8\u80fd\u6216\u52bf\u80fd\u7279\u6027\u6709\u591a\u660e\u663e\uff0c\u6700\u7ec8\u8fd8\u662f\u8981\u5f52\u5230\u54c1\u7c7b\u7279\u6027\u4e0a\u6765\u3002\u6bd4\u5982\u5185\u8863\u3001\u8fd0\u52a8\u670d\u88c5\u7b49\u54c1\u7c7b\uff0c\u5c31\u975e\u5e38\u5f3a\u8c03\u529f\u80fd\u9700\u6c42\u3002\u65e0\u8bba\u4e00\u4e2a\u5185\u8863\u54c1\u724c\u591a\u4e48\u52aa\u529b\u6253\u9020\u7cbe\u795e\u4ef7\u503c\u63d0\u5347\u54c1\u724c\u52bf\u80fd\uff0c\u6700\u7ec8\u6d88\u8d39\u8005\u5bf9\u54c1\u724c\u7684\u4f53\u611f\uff0c\u8fd8\u662f\u8981\u56de\u5230\u662f\u5426\u8212\u670d\u3001\u597d\u7a7f\u7b49\u54c1\u7c7b\u7279\u6027\u4e0a\u6765\u3002<\/p>\n\n\n\n

\u5176\u6b21\uff0c\u6709\u4e00\u5929\u67d0\u5976\u8336\u54c1\u724c\u521b\u59cb\u4eba\u8ddf\u6211\u8bf4\uff0c\u5976\u8336\u8fd9\u4e2a\u54c1\u7c7b\uff0c\u4e0d\u7ba1\u54c1\u724c\u5982\u4f55\u53bb\u63d0\u5347\u52bf\u80fd\uff0c\u4f46\u6700\u7ec8\u6d88\u8d39\u8005\u4e70\u4e0d\u5230\u3001\u559d\u4e0d\u5230\uff0c\u90a3\u4e5f\u662f\u6ca1\u6709\u610f\u4e49\u7684\u3002\u5c31\u50cf\u5927\u90e8\u5206\u4eba\u53ef\u80fd\u90fd\u4f1a\u5f88\u7231\u8336\u989c\u60a6\u8272\uff0c\u4f46\u53ea\u6709\u4e00\u90e8\u5206\u4eba\u4f1a\u4e70\uff0c\u5176\u4ed6\u4eba\u4e0d\u662f\u4e0d\u60f3\u4e70\uff0c\u800c\u662f\u56e0\u4e3a\u5b83\u53ea\u5f00\u5728\u957f\u6c99\u3002\u56e0\u6b64\uff0c\u201c\u600e\u4e48\u505a\u54c1\u724c\u201d\u548c\u54c1\u724c\u6240\u5728\u7684\u54c1\u7c7b\u7279\u6027\u6709\u5f88\u5927\u7684\u5173\u7cfb\u3002<\/p>\n\n\n\n

\u6240\u4ee5\uff0c\u54c1\u7c7b\u7279\u6027\uff0c\u662f\u6211\u8fed\u4ee3\u8fd9\u5957\u300c\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b 2.0\u300d\u7684\u5173\u952e\u56e0\u7d20\u3002<\/p>\n\n\n\n

\u5728\u65b0\u6d88\u8d39\u5d1b\u8d77\u4e4b\u524d\uff0c\u8fc7\u53bb\u5927\u90e8\u5206\u54c1\u724c\u90fd\u4e3b\u6253\u201c\u529f\u80fd\u9700\u6c42\u504f\u5411\u201d\u4e0e\u201c\u6613\u83b7\u5f97\u6027\u201d\uff0c\u6bd4\u5982\u7ea2\u725b\u3001\u6d77\u98de\u4e1d\u3001\u519c\u592b\u5c71\u6cc9\u3001\u8001\u5e72\u5988\u7b49\uff0c\u6211\u4e5f\u628a\u8fd9\u4e9b\u54c1\u724c\u6240\u5728\u7684\u8c61\u9650\u6210\u4e3a\u201c\u5b9e\u7528\u521a\u9700\u5927\u901a\u8d27\u201d\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u8fd9\u7c7b\u54c1\u724c\u5728\u6253\u6cd5\u4e0a\uff0c\u9996\u5148\u91c7\u53d6\u54c1\u7c7b\u6218\u7565\uff0c\u4e5f\u5c31\u662f\u5b9a\u4f4d\u7406\u8bba<\/a><\/span>\u4e2d\u7684\uff0c\u54c1\u724c\u5148\u8981\u627e\u5230\u4e00\u4e2a\u5b9a\u4f4d\uff0c\u7136\u540e\u505a\u5230\u8fd9\u4e2a\u5b9a\u4f4d\u7684\u9886\u5bfc\u8005\uff0c\u5708\u4e0b\u54c1\u7c7b\u5fc3\u667a\u3002<\/p>\n\n\n\n

\u5176\u6b21\u5c31\u662f\u201c\u5927\u6e17\u900f\u3001\u5927\u6e20\u9053\u201d\u7b56\u7565\uff0c\u5728\u7ebf\u4e0b\u5546\u8d85\u3001KA\u5404\u4e2a\u6e20\u9053\u94fa\u8d27\uff0c\u76ee\u6807\u5c31\u662f\u8ba9\u6d88\u8d39\u8005\u4e0d\u4ec5\u80fd\u591f\u8bb0\u4f4f\u6211\uff0c\u8fd8\u80fd\u4e70\u5230\u6211\uff0c\u540c\u65f6\u8d70\u6027\u4ef7\u6bd4\u8def\u7ebf\uff0c\u63d0\u5347\u590d\u8d2d\u7387\u3002<\/p>\n\n\n\n

\u8fd9\u5176\u5b9e\u4e5f\u662f\u8fc7\u53bb\u5927\u90e8\u5206\u4e2d\u56fd\u54c1\u724c\u7684\u5e38\u89c4\u6253\u6cd5\u3002<\/p>\n\n\n\n

\u4f46\u65b0\u6d88\u8d39\u65f6\u4ee3\u6765\u4e34\u4e4b\u540e\uff0c\u65b0\u4eba\u7fa4\u3001\u65b0\u6e20\u9053\u3001\u65b0\u8425\u9500\uff0c\u4ece\u5404\u4e2a\u7ef4\u5ea6\u6d17\u5237\u7740\u8fd9\u5957\u4f20\u7edf\u7684\u54c1\u724c\u7b56\u7565\u3002<\/p>\n\n\n\n

\u9996\u5148\uff0c\u968f\u7740\u65b0\u4eba\u7fa4\u8fed\u4ee3\uff0c\u76f8\u8f83\u4e8e\u559c\u6b22\u56e4\u8d27\u3001\u4fbf\u5b9c\u8d27\u768450-60\u540e\uff0c70-80\u540e\u4eec\u66f4\u559c\u6b22\u6d77\u5916\u540d\u724c\u5e26\u6765\u7684\u793e\u4ea4\u4ef7\u503c\uff0c\u800c\u5f53\u4e0b\u768480-90\u540e\u4eec\u5219\u66f4\u52a0\u8ffd\u6c42\u4e2a\u6027\u5316\u3001\u81ea\u6211\u8ba4\u540c\u7684\u7cbe\u795e\u9700\u6c42\uff0c\u559c\u7231\u56fd\u8d27\u3001\u53cd\u5bf9\u8425\u9500\u5957\u8def\uff1b\u800c\u5728\u6e20\u9053\u65b9\u9762\uff0c\u968f\u7740\u6296\u97f3\u3001\u5929\u732b\u3001\u5c0f\u7ea2\u4e66<\/a><\/span>\u3001B\u7ad9\u7b49\u5e73\u53f0\u7684\u6d8c\u73b0\uff0c\u6d41\u91cf\u7684\u53bb\u4e2d\u5fc3\u5316\u3001\u788e\u7247\u5316\u5df2\u662f\u5e38\u6001\uff0c\u4e0e\u6b64\u540c\u65f6\uff0c\u65b0\u8425\u9500\u65b9\u5f0f\u4ece\u4f20\u7edf\u7684\u201c\u6709\u9650\u5fc3\u667a\u3001\u6709\u9650\u8d27\u67b6\u201d\uff0c\u5230\u5982\u4eca\u5185\u5bb9\u9a71\u52a8\u3001\u53bb\u4e2d\u95f4\u5546\u7684\u201c\u65e0\u9650\u5fc3\u667a\u3001\u65e0\u9650\u8d27\u67b6\u201d\uff0c\u5982\u4eca\u518d\u505a\u5927\u6e20\u9053\u3001\u5927\u6e17\u900f\u5df2\u7ecf\u5f88\u96be\u4e86\u3002<\/p>\n\n\n\n

\u8bf4\u767d\u4e86\uff0c\u53bb\u4e2d\u5fc3\u5316 \u3001\u6d88\u8d39\u5347\u7ea7\u3001\u7cbe\u795e\u8bc9\u6c42 \u3001\u56fd\u6c11\u81ea\u4fe1\uff0c\u8fd9\u56db\u4e2a\u5e95\u5c42\u53d8\u5316\uff0c\u6b63\u5728\u9a71\u52a8\u54c1\u724c\u6218\u7565\u8d8b\u52bf\u53d8\u9769\uff0c\u4e5f\u5c31\u662f\u6211\u4eec\u5e38\u8bf4\u7684\u201c\u6d88\u8d39\u5347\u7ea7\u201d\u3002<\/strong><\/p>\n\n\n\n

\u90a3\u4e48\u201c\u6d88\u8d39\u5347\u7ea7\u201d\u5230\u5e95\u8be5\u600e\u4e48\u505a\u5462\uff1f\u5728\u52a8\u52bf\u80fd\u56db\u8c61\u9650\u4e0a\uff0c\u6211\u4eec\u5c31\u80fd\u770b\u5230\u4e00\u4e2a\u6e05\u6670\u7684\u8def\u5f84\u3002\u6211\u4eec\u53ef\u4ee5\u770b\u5230\u5b9e\u7528\u521a\u9700\u5927\u901a\u8d27\u7684\u8c61\u9650\uff0c\u6b63\u5728\u4e0d\u65ad\u7684\u5f80\u53f3\u4e0a\u89d2\u8fc1\u79fb\u3002\u4e5f\u5c31\u662f\u8bf4\uff0c\u6d88\u8d39\u8005\u60f3\u8981\u66f4\u597d\u7684\u4ea7\u54c1\uff0c\u540c\u65f6\u4e5f\u5728\u52a0\u5f3a\u5bf9\u7cbe\u795e\u9700\u6c42\u7c7b\u54c1\u724c\u7684\u6e34\u671b\u5ea6\u3002<\/p>\n\n\n\n

\u4e8e\u662f\uff0c\u968f\u7740\u8fd9\u6761\u8fc1\u79fb\u7684\u52a8\u7ebf\uff0c\u6211\u4eec\u4e5f\u80fd\u53d1\u73b0\u65b0\u6d88\u8d39\u6709 4 \u79cd\u5178\u578b\u7684\u54c1\u724c\u7c7b\u76ee\uff0c\u5e76\u6709\u7740\u5404\u81ea\u5178\u578b\u7684\u54c1\u724c\u6253\u6cd5\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u5de6\u4e0a\u89d2\u6211\u79f0\u4e4b\u4e3a\u201c\u529f\u6548\u9886\u5148\u201d\u578b\uff0c\u56f4\u7ed5\u529f\u80fd\u9700\u6c42\u504f\u5411\u4e0e\u6e34\u671b\u5ea6\uff0c\u901a\u5e38\u80fd\u591f\u7ed9\u7528\u6237\u5e26\u6765\u4e13\u4e1a\u6027\u6216\u79d1\u6280\u611f\uff0c\u5c31\u50cf\u62a4\u80a4\u7c7b\u54c1\u724c\uff0c\u6bcf\u5e74\u90fd\u4f1a\u6709\u6210\u5206\u3001\u529f\u6548\u7b49\u4e0d\u540c\u7ec6\u5206\u4e0e\u8fed\u4ee3\uff0c\u4ece\u800c\u6740\u51fa\u5f3a\u52bf\u7684\u65b0\u54c1\u724c\u4eec\u3002<\/p>\n\n\n\n

\u53f3\u4e0b\u89d2\u8fd9\u4e2a\u8c61\u9650\uff0c\u6211\u79f0\u4e4b\u4e3a\u201c\u6210\u763e\u5c0f\u786e\u5e78\u201d\u578b\u3002\u540c\u6837\u4e5f\u662f\u6253\u6613\u83b7\u5f97\u6027\uff0c\u4f46\u66f4\u805a\u7126\u7cbe\u795e\u8bf1\u60d1\uff0c\u4e5f\u5c31\u662f\u8ba9\u4eba\u4e0a\u763e\u3002\u6211\u4eec\u53ef\u4ee5\u53d1\u73b0\uff0c\u8fd9\u4e24\u4e09\u5e74\u5496\u5561\u3001\u5976\u8336\u3001\u9152\u7b49\u8d5b\u9053\u91cc\u7684\u54c1\u724c\u7099\u624b\u53ef\u70ed\uff0c\u5c31\u662f\u56e0\u4e3a\u8fd9\u4e2a\u8c61\u9650\u91cc\u7684\u54c1\u724c\uff0c\u4f1a\u8ba9\u4eba\u611f\u5230\u53c8\u5b9e\u7528\u53c8\u4e0a\u763e\uff0c\u5c31\u50cf\u4e00\u4e2a\u8ba9\u4eba\u4e0a\u5934\u7684\u5927\u6696\u7537\uff0c\u6b32\u7f62\u4e0d\u80fd\u3002<\/p>\n\n\n\n

\u53f3\u4e0a\u89d2\u8fd9\u4e2a\u8c61\u9650\uff0c\u6211\u79f0\u4f5c\u201c\u7cbe\u795e\u9886\u8896\u201d\u578b\u3002\u504f\u91cd\u7cbe\u795e\u9700\u6c42\u548c\u6e34\u671b\u5ea6\uff0c\u5f80\u5f80\u662f\u751f\u6d3b\u65b9\u5f0f\u548c\u65f6\u5c1a\u7c7b\u54c1\u724c\u7684\u4e3b\u9635\u5730\u3002<\/p>\n\n\n\n

\u8fd9\u56db\u4e2a\u54c1\u724c\u7c7b\u76ee\uff0c\u5404\u81ea\u5bf9\u5e94\u7740\u4eba\u7684 5 \u5927\u57fa\u7840\u9700\u6c42\u7684\u6ee1\u8db3\uff0c\u4e5f\u5c31\u662f\u9a6c\u65af\u6d1b\u7684\u9700\u6c42\u5c42\u6b21\u7406\u8bba\uff0c\u4ece\u57fa\u7840\u7684\u751f\u7406\u3001\u5b89\u5168\u9700\u6c42\uff0c\u5f80\u81ea\u6211\u5b9e\u73b0\u9700\u6c42\u4e00\u6b65\u6b65\u8fc1\u79fb\u4e0a\u5347\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u90a3\u4e48\uff0c\u53d1\u73b0\u4e86\u8fd9\u56db\u4e2a\u54c1\u724c\u7c7b\u76ee\u540e\uff0c\u5bf9\u6211\u4eec\u63a5\u4e0b\u6765\u505a\u54c1\u724c\u6709\u4ec0\u4e48\u5e2e\u52a9\u5462\uff1f<\/p>\n\n\n\n

\u5f53\u6211\u628a\u4e2d\u5916\u8001\u6d88\u8d39\u3001\u65b0\u6d88\u8d39\u3001DTC\u7b49\u7b49\u54c1\u724c\u90fd\u653e\u5230\u8fd9\u4e2a\u56db\u8c61\u9650\u5750\u6807\u4e2d\u540e\uff0c\u6211\u53d1\u73b0\uff0c\u56fd\u5916\u6d88\u8d39\u54c1\u724c\u5176\u5b9e\u4e5f\u662f\u9075\u5faa\u7740\u4ece\u5de6\u4e0b\u89d2\u5f80\u53f3\u4e0a\u89d2\u8fc1\u79fb\u7684\u8fc7\u7a0b\u3002\u5de6\u4e0b\u89d2\u7684\u201c\u5b9e\u7528\u521a\u9700\u5927\u901a\u8d27\u201d\uff0c\u4e5f\u5c31\u662f\u4ee5\u524d\u5feb\u9500\u96c6\u56e2\u60ef\u7528\u7684\u201c\u89c4\u6a21\u6548\u5e94\u201d\uff0c\u57fa\u4e8e\u54c1\u7c7b\u79ef\u7d2f\u4e0e\u6e20\u9053\u8d44\u6e90\uff0c\u5c55\u5f00\u5927\u6e17\u900f\u3001\u5927\u6e20\u9053\u3001\u5927\u5fc3\u667a\u7684\u7ec4\u5408\u62f3\u6253\u6cd5\u3002<\/p>\n\n\n\n

\u800c\u968f\u7740\u56fd\u5916\u6d88\u8d39\u5e02\u573a\u7684\u6210\u957f\uff0c\u6d88\u8d39\u54c1\u724c\u9010\u6e10\u5f80\u53f3\u4e0a\u89d2\u8fc1\u79fb\u8fed\u4ee3\u540e\uff0c\u53d1\u751f\u4e86\u4ec0\u4e48\u5462\uff1f<\/p>\n\n\n\n

\u6bcf\u4e2a\u8c61\u9650\u90fd\u51fa\u73b0\u4e86\u4ee3\u8868\u6027\u7684\u54c1\u724c\uff0c\u6bd4\u5982\uff0c\u5de6\u4e0a\u89d2\u201c\u7cbe\u795e\u9886\u8896\u201d\u8c61\u9650\u51fa\u73b0\u4e86 lululemon \uff1b\u53f3\u4e0a\u89d2\u201c\u79d1\u6280\u9886\u5148\u201d\u8c61\u9650\uff0c\u51fa\u73b0\u4e86\u6234\u68ee\u3001\u7279\u65af\u62c9\u7b49\u79d1\u6280\u54c1\u724c\uff1b\u800c\u53f3\u4e0b\u89d2\u201c\u6210\u763e\u5c0f\u786e\u5e78\u201d\u8c61\u9650\u4e5f\u51fa\u73b0\u4e86Monster\u7b49\u63d0\u4f9b\u60c5\u7eea\u4ef7\u503c\u7684\u529f\u80fd\u6027\u996e\u6599\u54c1\u724c\u3002<\/p>\n\n\n\n

\u5982\u679c\u6211\u4eec\u5bf9\u6bd4\u4e2d\u56fd\u6d88\u8d39\u54c1\u724c\u7684\u6210\u957f\u8f68\u8ff9\uff0c\u4e5f\u53ef\u4ee5\u53d1\u73b0\u5728\u8fd9 3 \u4e2a\u8c61\u9650\uff0c\u4e5f\u5df2\u7ecf\u51fa\u73b0\u4e86\u5f88\u591a\u6709\u4ee3\u8868\u6027\u7684\u54c1\u724c\u6b63\u5728\u51fa\u73b0\uff0c\u800c\u8fd9\u4e5f\u6070\u6070\u610f\u5473\u7740\u65b0\u6d88\u8d39\u54c1\u724c\uff0c\u533a\u522b\u4e8e\u8001\u6d88\u8d39\u54c1\u724c\u8d70\u51fa\u7834\u5c40\u5dee\u5f02\u5316\u7684\u673a\u4f1a\u2014\u2014\u5f80\u8fd9 3 \u4e2a\u8c61\u9650\u8d70\uff0c\u53ef\u4ee5\u83b7\u5f97\u66f4\u5927\u7684\u8d62\u9762\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u4f46\u4e5f\u4e0d\u662f\u8bf4\u5de6\u4e0b\u89d2\u7684\u201c\u5b9e\u7528\u521a\u9700\u5927\u901a\u8d27\u201d\u8fd9\u4e2a\u8c61\u9650\uff0c\u5bf9\u4e8e\u65b0\u6d88\u8d39\u54c1\u724c\u6765\u8bf4\u5c31\u6ca1\u6709\u673a\u4f1a\u4e86\u3002\u6211\u4eec\u4e5f\u53ef\u4ee5\u770b\u5230\uff0c\u5143\u6c14\u68ee\u6797\u3001Wonderlab\u7b49\u54c1\u724c\u540c\u6837\u6740\u51fa\u4e86\u4e00\u6761\u8840\u8def\u3002\u5173\u952e\u8fd8\u662f\u8981\u56de\u5230\uff0c\u4f60\u7684\u4ea7\u54c1\u662f\u4e0d\u662f\u771f\u7684\u6ee1\u8db3\u4e86\u6d88\u8d39\u8005\u5c1a\u672a\u88ab\u53d1\u6398\u6216\u6ee1\u8db3\u7684\u57fa\u672c\u9700\u6c42\u3002<\/p>\n\n\n\n

\u53e6\u4e00\u65b9\u9762\uff0c\u9488\u5bf9\u8fd9\u56db\u4e2a\u54c1\u724c\u7c7b\u76ee\uff0c\u5176\u5bf9\u5e94\u7684\u54c1\u724c\u6253\u6cd5\u5176\u5b9e\u4e5f\u663e\u800c\u6613\u89c1\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u5de6\u8fb9\u529f\u80fd\u9700\u6c42\u504f\u5411\uff0c\u54c1\u724c\u9700\u8981\u7a81\u663e\u529f\u80fd\u4ef7\u503c\u4e0e\u5229\u76ca\u70b9\u3002\u6240\u4ee5\u6211\u4eec\u53ef\u4ee5\u53d1\u73b0\uff0c\u8fd9\u4e00\u7c7b\u54c1\u724c\uff0c\u901a\u5e38\u90fd\u662f\u8d70\u5b9a\u4f4d\u7406\u8bba\u4e0eUSP\u7406\u8bba\uff08Unique Selling Proposition\uff0c\u201c\u72ec\u7279\u7684\u9500\u552e\u4e3b\u5f20\u201d\uff09\u3002<\/p>\n\n\n\n

\u53f3\u4fa7\u4fa7\u91cd\u7cbe\u795e\u9700\u6c42\u504f\u5411\uff0c\u54c1\u724c\u91cd\u70b9\u5c31\u4e0d\u662f\u529f\u80fd\u4ef7\u503c\uff0c\u800c\u662f\u60c5\u611f\u4ef7\u503c\uff0c\u6216\u662f\u60c5\u611f\u9700\u6c42\u7684\u573a\u666f\u7684\u6253\u9020\uff0c\u6bd4\u5982\u201c\u60c5\u7eea\u53d1\u6cc4\u201d\u578b\u7684\u6d74\u5ba4\u573a\u666f\uff0c\u201c\u81ea\u6211\u63a2\u7d22\u201d\u7684\u7761\u7720\u573a\u666f\u7b49\u7b49\uff0c\u54c1\u724c\u6218\u7565\u4e0a\u4e5f\u4f1a\u66f4\u504f\u5411\u4e8e\u91c7\u7528\u7c7b\u4f3c\u6587\u5316\u6218\u7565\u7684\u65b9\u5f0f\uff0c\u5f3a\u5316\u54c1\u724c\u7684\u7cbe\u795e\u5c5e\u6027\u3002<\/p>\n\n\n\n

\u4e0a\u65b9\u52bf\u80fd\u54c1\u724c\u8def\u7ebf\uff0c\u4e3b\u8981\u662f\u521b\u9020\u6e34\u671b\u5ea6\u3002\u901a\u5e38\u54c1\u724c\u4eec\u4f1a\u4f7f\u7528\u54c1\u724c\u5f62\u8c61\u8bba\uff0c\u6765\u63d0\u5347\u54c1\u724c\u7684\u9ad8\u5ea6\u4e0e\u6df1\u5ea6\uff0c\u5c31\u50cf\u5973\u795e\u4e00\u6837\uff0c\u8ba9\u4eba\u5fc3\u4e4b\u5411\u5f80\uff0c\u60f3\u8981\u62e5\u6709\u6216\u6210\u4e3a\u5979\uff1b\u800c\u4e0b\u65b9\u7684\u52a8\u80fd\u8def\u7ebf\uff0c\u8bb2\u7a76\u7684\u662f\u6613\u83b7\u5f97\u6027\uff0c\u76f8\u8f83\u4e8e\u4ee5\u5f80\u7684\u5927\u6e17\u900f\u3001\u5927\u6e20\u9053\u3001\u5927\u5206\u9500\uff0c\u5230\u4e86\u5f53\u4e0b\u7684\u65b0\u5a92\u4f53\u8bed\u5883\u4e2d\u5c31\u662f\u5927\u5206\u9500\u3001\u5927\u94fa\u91cf\u3002<\/p>\n\n\n\n

\u5927\u90e8\u5206\u54c1\u724c\u90fd\u53ef\u4ee5\u4ece\u8fd9\u4e2a\u6253\u6cd5\u5730\u56fe\u4e2d\uff0c\u627e\u5230\u81ea\u5df1\u6240\u5c5e\u4e8e\u7684\u7c7b\u76ee\uff0c\u9009\u62e9\u76f8\u5e94\u7684\u6253\u6cd5\u3002\u4f46\u76ee\u524d\u8fd9\u4e2a\u6253\u6cd5\u5730\u56fe\u4e5f\u5b58\u5728\u4e00\u4e9b\u6f0f\u6d1e\uff0c\u8fd9\u4e2a\u8bdd\u9898\u6211\u4eec\u53ef\u4ee5\u4e0b\u4e00\u90e8\u5206\u6df1\u804a\uff0c\u4e5f\u6b22\u8fce\u5927\u5bb6\u5728\u8bc4\u8bba\u533a\u548c\u6211\u4ea4\u6d41\u3002<\/p>\n\n\n\n

\u6211\u5148\u6765\u548c\u5927\u5bb6\u5206\u4eab\uff0c\u6211\u5728\u8fd9\u5957\u6253\u6cd5\u5730\u56fe\u4e2d\u770b\u5230\u7684\u4e00\u4e2a\u66f4\u6e05\u6670\u7684\u6d88\u8d39\u54c1\u673a\u4f1a\u3002<\/p>\n\n\n\n

\u6309\u7167\u52a8\u52bf\u80fd\u56db\u8c61\u9650\u5f52\u7c7b\u7684\u8bdd\uff0c\u6211\u4f1a\u628a\u5b9d\u6d01\u5f52\u7c7b\u5230\u5de6\u4e0b\u89d2\u201c\u5b9e\u7528\u521a\u9700\u5927\u901a\u8d27\u201d\u8fd9\u4e00\u7c7b\u578b\uff0c\u867d\u7136\u5b9d\u6d01\u4e5f\u4e0d\u80fd\u5b8c\u5168\u8fd9\u6837\u5b9a\u4e49\u3002\u4f46\u5982\u679c\u6211\u4eec\u628a\u89c6\u7ebf\u653e\u5230\u53f3\u4e0a\u89d2\u8fd9\u4e00\u7c7b\u76ee\u7684\u54c1\u724c\uff0c\u53ef\u4ee5\u53d1\u73b0\uff0c\u8fd9\u7c7b\u54c1\u724c\u5f88\u5c11\u8bf4\u81ea\u5df1\u662f\u201c\u7c7b\u76ee\u7b2c\u4e00\u201d\u3001\u201cxxx\u884c\u4e1a\u7684\u9886\u5bfc\u8005\u201d\u8fd9\u79cd\u5b9a\u4f4d\u7b56\u7565\uff0c\u800c\u662f\u4e3b\u6253\u6587\u5316\u6218\u7565\u3002<\/p>\n\n\n\n

\u4e0e\u6b64\u540c\u65f6\uff0c\u5728\u6253\u6cd5\u4e0a\uff0c\u53f3\u4e0a\u89d2\u7684\u54c1\u724c\u4eec\u4e5f\u4e0d\u662f\u91c7\u53d6\u5927\u5206\u9500\u505a\u9500\u91cf\uff0c\u800c\u662f\u5f80\u5f80\u9009\u62e9\u4e86DTC\u8def\u7ebf\uff08Direct to Consumer\uff0c\u76f4\u63a5\u89e6\u8fbe\u6d88\u8d39\u8005\u7684\u54c1\u724c\u5546\u4e1a\u6a21\u5f0f<\/a><\/span>\uff09\uff0c\u56e0\u4e3a\u4ed6\u4eec\u66f4\u91cd\u89c6\u4e0e\u8d85\u7ea7\u7528\u6237\u4e2d\u95f4\u7684\u5173\u7cfb\u7ecf\u8425<\/strong>\uff0c\u505a\u597d\u54c1\u724c\u7684\u5708\u5c42\u6548\u5e94\u3002\u5e76\u4e14\u5b83\u4eec\u4e5f\u4e0d\u518d\u6253\u6027\u4ef7\u6bd4\uff0c\u800c\u662f\u4f1a\u521b\u9020\u4e00\u5b9a\u7684\u54c1\u724c\u6ea2\u4ef7\u7a7a\u95f4\u3002<\/p>\n\n\n\n

\u663e\u800c\u6613\u89c1\uff0c\u8fd9\u4e24\u7c7b\u54c1\u724c\u8d70\u7684\u662f\u5b8c\u5168\u4e0d\u540c\u7684\u8def\u5f84\u3002\u8fd9\u4e5f\u8bf4\u660e\u4e86\u5f53\u4e0b\u6d88\u8d39\u54c1\u724c\u6b63\u5728\u53d1\u751f\u7684\u6539\u53d8\u3002<\/p>\n\n\n\n

\u4f46\u6211\u4eec\u5728\u5de6\u4e0b\u89d2\u7684\u8c61\u9650\u4e2d\uff0c\u5176\u5b9e\u4e5f\u80fd\u770b\u5230\u65b0\u6d88\u8d39\u54c1\u724c\u7684\u8eab\u5f71\uff0c\u6bd4\u5982\u5143\u6c14\u68ee\u6797\u3002\u5143\u6c14\u68ee\u6797\u7684\u201c0\u7cd60\u53610\u8102\u201d\u5b9a\u4f4d\u5207\u5f97\u975e\u5e38\u7cbe\u7ec6\uff0c\u4f46\u4e8b\u5b9e\u4e0a\u5728\u6253\u6cd5\u4e0a\uff0c\u5b83\u8ddf\u4ee5\u524d\u53ef\u53e3\u53ef\u4e50\u7b49\u996e\u6599\u7684\u7b56\u7565\u6ca1\u6709\u533a\u522b\u3002\u8fd9\u4e5f\u6ce8\u5b9a\u4e86\u5143\u6c14\u68ee\u6797\u4f1a\u8d70\u4e00\u6761\u6bd4\u8f83\u8270\u96be\u7684\u9053\u8def\uff0c\u56e0\u4e3a\u5b83\u5728\u4f20\u7edf\u8d5b\u9053\u3001\u6253\u6cd5\u4e0a\uff0c\u4e0e\u5927\u96c6\u56e2\u76f4\u63a5\u5bf9\u7ebf\u5bf9\u521a\u3002\u4f46\u5927\u96c6\u56e2\u5728\u8fd9\u4e9b\u65b9\u9762\uff0c\u5176\u5b9e\u5df2\u7ecf\u6709\u5f88\u6df1\u7684\u79ef\u7d2f\u4e86\uff0c\u6bd4\u5982\u6211\u7684\u8001\u4e1c\u5bb6\u8054\u5408\u5229\u534e\uff0c\u6709\u4e2a\u6781\u5927\u7684\u4f18\u52bf\u5c31\u662f\uff0c\u62e5\u6709\u8d85\u591a\u7684\u7ecf\u9500\u5546\u548c\u7f51\u70b9\uff0c\u6709\u6e20\u9053\u7684\u8d44\u6e90\u3002\u65b0\u54c1\u724c\u548c\u5b83\u786cPK\uff0c\u771f\u7684\u662f\u975e\u5e38\u96be\u7684\u3002<\/p>\n\n\n\n

\u6211\u4e5f\u66fe\u4e86\u89e3\u5230\u5143\u6c14\u68ee\u6797\u60f3\u901a\u8fc7\u5185\u5bb9\u8425\u9500\u6765\u7834\u5c40\uff0c\u4f46\u6700\u7ec8\u6ca1\u6709\u6fc0\u8d77\u4ec0\u4e48\u6c34\u82b1\u3002\u5176\u5b9e\u5728\u6211\u770b\u6765\uff0c\u5728\u8fd9\u4e00\u8c61\u9650\u91cc\u7684\u54c1\u724c\uff0c\u505a\u7cbe\u795e\u7c7b\u7684\u5185\u5bb9\u8425\u9500\u4f5c\u7528\u662f\u4e0d\u5927\u7684\uff0c\u6700\u5173\u952e\u7684\u662f\u8981\u628a\u81ea\u5df1\u7684\u529f\u80fd\u5229\u76ca\u70b9\u3001\u54c1\u724c\u5b9a\u4f4d\u5fc3\u667a\u7d27\u7d27\u5360\u7262\u3002\u4e5f\u5c31\u662f\u5143\u6c14\u68ee\u6797\u7684\u201c0\u7cd60\u53610\u8102\u201d\uff0c\u7136\u540e\u62fc\u547d\u94fa\u6e20\u9053\u7f51\u70b9\u3001\u6295\u5206\u4f17\u5e7f\u544a\uff0c\u8ba9\u6d88\u8d39\u8005\u80fd\u591f\u770b\u5230\u4e70\u5230\u3002\u6211\u8ba4\u4e3a\u8fd9\u662f\u5de6\u4e0b\u89d2\u7c7b\u76ee\u54c1\u724c\u8be5\u505a\u7684\u4e8b\u60c5\u3002<\/p>\n\n\n\n

\u4eca\u5929\uff0c\u6211\u4eec\u53ef\u4ee5\u4e5f\u770b\u5230\uff0c\u5de6\u4e0b\u89d2\u4e5f\u6709\u5f88\u591a\u54c1\u724c\u5c1d\u8bd5\u8d70\u65b0\u6d88\u8d39\u3001DTC\u8def\u7ebf\uff0c\u4f46\u662f\u6700\u7ec8\u6ca1\u8dd1\u8d77\u6765\uff0c\u4e3a\u4ec0\u4e48\u5462\uff1f\u5c31\u662f\u56e0\u4e3a\u5728\u8fd9\u4e2a\u8c61\u9650\u660e\u660e\u6700\u5e94\u8be5\u505a\u7684\u5c31\u662f\u5927\u94fa\u8d27\u3001\u5927\u6e17\u900f\u3001\u62fc\u6548\u7387\uff0c\u4f46\u5374\u629b\u53bb\u505a\u5185\u5bb9\u8425\u9500\u6253\u7cbe\u795e\u9700\u6c42\u4e86\uff0c\u5f52\u6839\u5230\u5e95\u662f\u7528\u9519\u4e86\u65b9\u5f0f\u3002<\/strong><\/p>\n\n\n\n

\u800c\u76f8\u5e94\u7684\uff0c\u65b0\u54c1\u724c\u8981\u662f\u60f3\u548c\u8001\u54c1\u724c\u5927\u96c6\u56e2\u5f62\u6210\u5dee\u5f02\u5316\uff0c\u5f2f\u9053\u8d85\u8f66\u7684\u8bdd\uff0c\u6211\u89c9\u5f97\u6700\u597d\u9009\u62e9\u5176\u5b83\u4e09\u4e2a\u8c61\u9650\u7684\u54c1\u724c\u8def\u5f84\u3002\u56e0\u4e3a\u4e00\u65b9\u9762\u4e0d\u7528\u6311\u6218\u4ed6\u4eec\u5728\u6e20\u9053\u80fd\u529b\u4e0a\u7684\u4f18\u52bf\uff0c\u53e6\u4e00\u65b9\u9762\uff0c\u8fd9\u4e9b\u5927\u54c1\u724c\u4e00\u65f6\u534a\u4f1a\u513f\u4e5f\u6ca1\u529e\u6cd5\u5f80\u8fd9\u4e9b\u54c1\u7c7b\u62d3\u5c55\uff0c\u8fd9\u65f6\u5019\u6b63\u597d\u7ed9\u4e86\u65b0\u54c1\u724c\u6210\u957f\u7684\u65f6\u95f4\u548c\u571f\u58e4\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u8fd9\u6216\u8bb8\u4e5f\u662f\u6211\u4e00\u4e2a\u4e0d\u6210\u719f\u7684\u7406\u89e3\uff0c\u5982\u679c\u4f60\u6709\u4e0d\u540c\u7684\u60f3\u6cd5\uff0c\u4e5f\u6b22\u8fce\u5728\u8bc4\u8bba\u533a\u548c\u6211\u4ea4\u6d41\u4f60\u7684\u6d1e\u5bdf\u548c\u89c2\u70b9\u3002<\/p>\n\n\n\n

02<\/strong><\/p>\n\n\n\n

\u4ee5\u4eba\u4e3a\u672c\u7684\u65f6\u4ee3\uff0c2022\u52a8\u52bf\u80fd\u54c1\u724c\u53d1\u5c55\u8d8b\u52bf\u9884\u5224<\/strong><\/p>\n\n\n\n

\u867d\u7136\u8bf4\u5f80\u53f3\u4e0a\u89d2\u8fc1\u79fb\u662f\u65b0\u6d88\u8d39\u54c1\u724c\u7684\u673a\u4f1a\u70b9\uff0c\u4f46\u5f53\u6211\u4eec\u628a\u89c6\u7ebf\u653e\u5230\u6d77\u5916\u5e02\u573a\uff0c\u53ef\u4ee5\u770b\u5230\u5f88\u591aDTC\u54c1\u724c\u90fd\u9677\u5165\u4e86\u5229\u6da6\u6a21\u5f0f\u8dd1\u4e0d\u8dd1\u5f97\u901a\u7684\u4e89\u8bae\u4e2d\uff0c\u6bd4\u5982Casper \u7684\u5e8a\u57ab\uff0c\u5356\u7740\u5356\u7740\u4e5f\u4e0d\u8d5a\u94b1\uff0c\u4f46\u4e5f\u6ca1\u6709\u90a3\u4e48\u7edd\u5bf9\uff0cWarby Parker \u5728\u4e0a\u5e02\u540e\uff0c\u76ee\u524d\u7684\u76c8\u5229\u6a21\u5f0f\u8fd8\u662f\u76f8\u5bf9\u5065\u5eb7\u7684\u3002<\/p>\n\n\n\n

\u8fd9\u4e5f\u5c31\u53cd\u5e94\u51fa\u4e86\u53e6\u4e00\u4e2a\u8bdd\u9898\uff0c\u6d88\u8d39\u54c1\u724c\u5728\u4ece\u5de6\u4e0b\u89d2\u5411\u53f3\u4e0a\u89d2\u8fc1\u79fb\u7684\u8fc7\u7a0b\u4e2d\uff0c\u5982\u679c\u6211\u4eec\u53bb\u770b\u5b83\u4eec\u7684\u589e\u957f\u6a21\u5f0f\uff0c\u4f1a\u53d1\u73b0\u4e00\u4e2a\u975e\u5e38\u6709\u610f\u601d\u7684\u70b9\uff0c\u5c31\u662f\u4e0d\u65ad\u5730\u5728\u9760\u8fd1 DTC \u54c1\u724c\u3002\u6bd4\u5982\uff0c\u5b83\u4eec\u5f88\u5c11\u505a\u5206\u9500\u3001\u91c7\u7528\u7ecf\u9500\u5546\uff0c\u6ca1\u6709\u5de6\u4e0b\u89d2\u8fd9\u7c7b\u54c1\u724c\u90a3\u6837\u5feb\u901f\u5730\u94fa\u5f00\u7f51\u7edc\uff0c\u800c\u662f\u82b1\u4e86\u66f4\u5927\u7684\u7cbe\u529b\u5728\u505a\u6df1\u5c42\u7684\u7528\u6237\u5173\u7cfb\u7ecf\u8425\u4e0a\uff0c\u79bb\u7528\u6237\u66f4\u8fd1\uff0c\u4ee5\u4eba\u4e3a\u672c\u3002<\/p>\n\n\n\n

\u6211\u8ba4\u4e3a\uff0c\u8fd9\u4e5f\u662f\u65b0\u6d88\u8d39\u54c1\u724c\u6240\u5e26\u6765\u7684\u6700\u5927\u7684\u53d8\u5316\uff0c\u4e0d\u4ec5\u4ec5\u662f\u80cc\u540e\u7684\u9700\u6c42\u53d8\u4e86\u3001\u4eba\u53d8\u4e86\uff0c\u54c1\u724c\u5e95\u5c42\u7684\u7ecf\u8425\u6a21\u5f0f\u4e5f\u5728\u53d1\u751f\u53d8\u5316\u3002<\/strong><\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u8fc7\u53bb\uff0c\u867d\u7136\u5f88\u591a\u54c1\u724c\u90fd\u4f1a\u8bf4\uff0c\u4ee5\u7528\u6237\u4e3a\u4e2d\u5fc3\uff0c\u4ee5\u6d88\u8d39\u8005\u4e3a\u4e2d\u5fc3\u3002\u4f46\u5176\u5b9e\u5927\u90e8\u5206\u54c1\u724c\u5f80\u5f80\u6700\u5173\u6ce8\u7684\u8fd8\u662f\u5728\u52a8\u9500\u95ee\u9898\u4e0a\uff0c\u6838\u5fc3\u5c31\u662f\u5927\u5206\u9500\uff0c\u601d\u8003\u600e\u4e48\u5356\u8d27\uff1f\u600e\u4e48\u8ba9\u6e20\u9053\u7ed9\u5230\u66f4\u597d\u7684\u4f4d\u7f6e\uff0c\u5356\u51fa\u66f4\u591a\u9500\u91cf\uff1f\u8fd9\u662f\u6211\u4eec\u4ee5\u524d\u5728\u5feb\u9500\u96c6\u56e2\u5e38\u505a\u7684\u4e8b\uff0c\u903b\u8f91\u4e0a\u4e3b\u8981\u662f\u4ee5\u54c1\u7c7b\u4e3a\u672c\u505a\u54c1\u724c\uff0c\u5f80\u5f80\u901a\u8fc7\u4e00\u4e2a\u5927\u5355\u54c1\u6765\u5b9a\u4e49\u8fd9\u4e2a\u54c1\u7c7b\uff0c\u7136\u540e\u7528\u5708\u5730\u903b\u8f91\uff0c\u8ba9\u81ea\u5df1\u7684\u54c1\u724c\u6210\u4e3a\u54c1\u7c7b\u6807\u6746\u3002<\/p>\n\n\n\n

\u4f46\u5728\u4ee5\u4eba\u4e3a\u672c\u7684\u6d88\u8d39\u54c1\u65f6\u4ee3\uff0c\u6211\u4eec\u53ef\u4ee5\u53d1\u73b0\uff0c\u73b0\u5728\u8d8a\u6765\u8d8a\u591a\u54c1\u724c\u5f00\u59cb\u201c\u4ee5\u4f7f\u547d\u4e3a\u672c\u505a\u54c1\u724c\u201d\u3002\u5b83\u4eec\u4f1a\u9996\u5148\u5f3a\u8c03\u505a\u8fd9\u4ef6\u4e8b\uff0c\u80cc\u540e\u4ee3\u8868\u7740\u4ec0\u4e48\u6837\u7684\u4f7f\u547d\uff1f\u4ee3\u8868\u7740\u600e\u6837\u4e00\u4e2a\u5708\u5c42\uff1f\u6bd4\u5982\u6211\u6709\u4e24\u4e2a\u975e\u5e38\u559c\u6b22\u7684\u54c1\u724c\uff0c\u4e09\u987f\u534a\u548c\u851a\u6765\u6c7d\u8f66\u3002<\/p>\n\n\n\n

\u4e09\u987f\u534a\u4ece\u6765\u4e0d\u4f1a\u8bf4\u201c\u901f\u6eb6\u5496\u5561\u5c31\u9009\u4e09\u987f\u534a\u201d\uff0c\u751a\u81f3\u5b83\u4e0d\u4f1a\u5411\u4f60\u5f3a\u8c03\u5b83\u7684slogan \u662f\u4ec0\u4e48\uff0c\u4f46\u4ece\u54c1\u724c\u7684\u6bcf\u4e00\u4e2a\u52a8\u4f5c\uff0c\u90fd\u80fd\u8ba9\u6211\u9690\u9690\u7ea6\u7ea6\u611f\u53d7\u5230\uff0c\u5b83\u7684\u4f7f\u547d\u662f\u8ba9\u5927\u5bb6\u559d\u5230\u597d\u7684\u5496\u5561\u3002\u4e0e\u6b64\u540c\u65f6\uff0c\u901a\u8fc7\u8fd4\u822a\u8ba1\u5212\u3001\u7ebf\u4e0b\u95e8\u5e97\u7b49\u54c1\u724c\u52a8\u4f5c\uff0c\u6709\u8282\u594f\u7684\u5708\u5c42\u8fd0\u8425\u6d88\u8d39\u8005\uff0c\u505a\u597d\u6838\u5fc3\u7528\u6237\u3001\u8d85\u7ea7\u7528\u6237\u7684\u7ecf\u8425\uff0c\u521b\u9020\u66f4\u591a\u6d88\u8d39\u8005\u4f53\u9a8c\u573a\u666f\u3002<\/p>\n\n\n\n

\u6362\u8a00\u4e4b\uff0c\u4e3a\u4e86\u5bf9\u6297\u539f\u672c\u5927\u5206\u9500\u5927\u6e20\u9053\u7684\u54c1\u724c\u7ecf\u8425\u7b56\u7565\uff0c\u5b83\u4eec\u91c7\u53d6\u7684\u65b9\u5f0f\u662f\uff0c\u63d0\u5347\u7528\u6237\u7684LTV\uff0c\u5e76\u4e14\u6301\u7eed\u5730\u5438\u5f15\u66f4\u591a\u7528\u6237\uff0c\u4e3a\u54c1\u724c\u521b\u9020\u53e3\u7891\u548c\u5f71\u54cd\u529b\u3002\u4ee5\u4eba\u4e3a\u672c\u505a\u54c1\u724c\uff0c\u5c31\u662f\u65b0\u6d88\u8d39\u548c\u8fc7\u5f80\u4ee5\u52a8\u9500\u4e3a\u672c\u505a\u54c1\u724c\uff0c\u6700\u5927\u7684\u5dee\u5f02\u70b9\u3002<\/strong><\/p>\n\n\n\n

\u4eca\u5929\u7684\u65b0\u6d88\u8d39\uff0c\u7edd\u5bf9\u4e0d\u662f\u5f53\u5e74\u7684\u6dd8\u54c1\u724c\u6362\u4e86\u65b0\u7684\u6e20\u9053\u3002\u6211\u8ba4\u8bc6\u548c\u4ea4\u6d41\u8fc7\u7684\u5f88\u591a\u65b0\u6d88\u8d39\u54c1\u724c\u521b\u59cb\u4eba\uff0c\u4ed6\u4eec\u662f\u5e26\u7740\u7406\u60f3\u3001\u4ef7\u503c\u89c2\u548c\u4f7f\u547d\u89c9\u609f\u6295\u8eab\u8fd9\u4e2a\u884c\u4e1a\u7684\u3002\u4ed6\u4eec\u5e38\u5e38\u4f1a\u8ddf\u6211\u8bf4\uff0c\u201c\u6211\u60f3\u8981\u521b\u9020\u4ec0\u4e48\u6837\u7684\u4ef7\u503c\u201d\u3002\u5c31\u50cf\u6211\u5728\u4eca\u5929\u7684\u5206\u4eab\u4e00\u5f00\u59cb\u5c31\u8bf4\u4e86\uff0c\u54c1\u724c\u7684\u6838\u5fc3\u662f\u5fc3\u7406\u5370\u8bb0\uff0c\u5f53\u4e0b\u505a\u54c1\u724c\u4e00\u5b9a\u662f\u8131\u79bb\u4ee5\u6e20\u9053\u4e3a\u672c\u505a\u5206\u9500\uff0c\u56de\u5230\u4ee5\u4eba\u4e3a\u672c\u7684\u54c1\u724c\u7ecf\u8425\u4e2d\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u8ba9\u6211\u4eec\u5728\u56de\u5230\u300c\u52a8\u52bf\u80fd\u56db\u8c61\u9650\u300d\u91cc\uff0c\u6211\u521a\u521a\u4e5f\u63d0\u5230\u4e86\uff0c\u76ee\u524d\u8fd9\u4e2a\u6a21\u578b\u4e2d\u4e5f\u6709\u4e00\u4e9b\u6f0f\u6d1e\uff0c\u6bd4\u5982\u65e0\u8bba\u662f\u201c\u5708\u4eba\u201d\u8fd8\u662f\u201c\u5708\u5730\u201d\uff0c\u8fd9\u4e24\u4e2a\u6982\u5ff5\u90fd\u5e26\u4e86\u70b9\u7406\u60f3\u4e3b\u4e49\u8272\u5f69\u3002\u56e0\u4e3a\u5728\u4e2d\u56fd\u590d\u6742\u7684\u7f51\u7edc\u548c\u73af\u5883\uff0c\u5176\u5b9e\u5f88\u96be\u6216\u8005\u5f88\u5c11\u89c1\u4f1a\u770b\u5230100%\u7eaf\u7cb9DTC \u548c100%\u7eaf\u7cb9\u7684\u5206\u9500\u3002<\/p>\n\n\n\n

\u636e\u6211\u4eec\u6240\u77e5\uff0c\u6709\u5f88\u591a\u7684\u5927\u54c1\u724c\u4e5f\u6b63\u5728\u5f00\u53d1DTC\u4e1a\u52a1\uff0c\u6e34\u671b\u76f4\u63a5\u89e6\u8fbe\u7528\u6237\uff0c\u4ee5\u7528\u6237\u4e3a\u4e2d\u5fc3\u505a\u54c1\u724c\uff1b\u540c\u65f6\uff0c\u4e00\u4e9bDTC\u54c1\u724c\uff0c\u5c24\u5176\u662f\u6d77\u5916DTC\u54c1\u724c\uff0c\u5230\u4e86\u4e00\u5b9a\u9636\u6bb5\u540e\u4e5f\u4f1a\u8fdb\u5165\u5206\u9500\u6e20\u9053\uff0c\u56e0\u4e3a\u5206\u9500\u7684\u6548\u7387\u66f4\u9ad8\u3002\u5f80\u5f80\u90a3\u4e9b\u8fd8\u505c\u7559\u5728DTC\u6a21\u5f0f\u7684\u54c1\u724c\uff0c\u662f\u56e0\u4e3a\u5b83\u89c9\u5f97\u81ea\u5df1\u7684\u54c1\u724c\u52bf\u80fd\u8fd8\u6ca1\u6709\u79ef\u7d2f\u5230\u8db3\u591f\u652f\u6491\u5206\u9500\u7684\u9636\u6bb5\u3002<\/p>\n\n\n\n

\u6211\u4eec\u5728\u56de\u8fc7\u6765\u770b\u4e2d\u56fd\uff0c\u4e2d\u56fd\u590d\u6742\u7684\u73af\u5883\uff0c\u5176\u5b9e\u4f1a\u8ba9\u54c1\u724c\u7ecf\u5e38\u5904\u4e8e\u4e00\u4e2a\u4e2d\u95f4\u6001\u3002\u7531\u6b64\uff0c\u6211\u4e5f\u4ea7\u751f\u4e86\u51e0\u4e2a\u9884\u5224\u7684\u89c2\u70b9\uff0c\u8fd9\u4e9b\u89c2\u70b9\u53ef\u80fd\u4f1a\u4e0d\u5bf9\uff0c\u4e5f\u6b22\u8fce\u5927\u5bb6\u548c\u6211\u4ea4\u6d41\u63a2\u8ba8\u3002<\/p>\n\n\n\n

\u7b2c\u4e00\uff0c\u4e2d\u56fd\u7684\u5feb\u901f\u6570\u5b57\u5316\u548c\u6587\u5316\u5e95\u8574\uff0c\u4f1a\u8ba9\u4e2d\u56fd\u4ea7\u751f\u8bb8\u591a\u6bd4\u56fd\u5916\u66f4\u5f3a\u7684DTC\u54c1\u724c\u3002<\/strong>\u4eca\u5929\u4e2d\u56fd\u6709\u5f88\u591a\u54c1\u724c\uff0c\u5176\u5b9e\u6ca1\u6709\u53bb\u505a\u5206\u9500\uff0c\u5b83\u5c31\u662fDTC\uff0c\u4e3a\u4ec0\u4e48\u5462\uff1f\u56e0\u4e3a\u4e2d\u56fd\u7684\u6570\u5b57\u7f51\u7edc\u3001\u652f\u4ed8\u5b9d\u3001\u963f\u91cc\u5df4\u5df4\u3001\u817e\u8baf\u3001\u6296\u97f3\u3001\u5fae\u535a\u7b49\u7b49\uff0c\u8ba9\u4e2d\u56fd\u7684\u6570\u5b57\u5316\u8425\u9500\u4e00\u5b9a\u4f1a\u6bd4\u5916\u56fd\u8d70\u5f97\u66f4\u5f3a\u3002\u4f46\u662f\u4e2d\u56fd\u53c8\u6709\u590d\u6742\u7684\u6e20\u9053\u73af\u5883\uff0c\u4eca\u5929\u4e5f\u6709\u5f88\u591a\u65b0\u51fa\u73b0\u7684\u62fc\u56e2\u7b49\u7b49\uff0c\u6211\u89c9\u5f97\u4e2d\u56fd\u590d\u6742\u73af\u5883\u4e5f\u4f1a\u8ba9DTC\u548c\u5206\u9500\u53bb\u5171\u751f\u5171\u5b58\u3002<\/p>\n\n\n\n

\u7b2c\u4e8c\uff0c\u5c31\u662f\u5927\u5bb6\u522b\u89c9\u5f97\u6211\u4e00\u76f4\u5728\u5938\u52bf\u80fd\u54c1\u724c\uff0c\u4e8b\u5b9e\u4e0a\u52bf\u80fd\u54c1\u724c\u6709\u725b\u903c\u4e4b\u5904\uff0c\u4f46\u52a8\u80fd\u54c1\u724c\u4e5f\u5145\u6ee1\u4e86\u673a\u4f1a\u3002<\/strong>\u4e2d\u56fd\u8fd8\u6709\u5f88\u591a\u4eba\u6ca1\u6709\u7528\u4e0a\u597d\u4e1c\u897f\uff0c\u800c\u52a8\u80fd\u54c1\u724c\uff0c\u5c31\u662f\u771f\u6b63\u628a\u597d\u7684\u4ea7\u54c1\u3001\u597d\u7684\u54c1\u724c\uff0c\u4ee5\u6bcf\u4e2a\u4eba\u90fd\u80fd\u4e70\u5f97\u8d77\u7684\u65b9\u5f0f\u63d0\u4f9b\u7ed9\u5e02\u573a\uff0c\u63d0\u5347\u6d88\u8d39\u8005\u7684\u751f\u6d3b\u54c1\u8d28\u3002\u6240\u4ee5\u52a8\u80fd\u548c\u52bf\u80fd\u54c1\u724c\u90fd\u6709\u5404\u81ea\u7684\u673a\u4f1a\u70b9\uff0c\u4e5f\u6709\u5404\u81ea\u53d1\u5c55\u7684\u9636\u6bb5\u6027\u3002<\/p>\n\n\n\n

\u6211\u6700\u540e\u60f3\u8bf4\u4e00\u4e2a\u89c2\u70b9\uff0c\u52a8\u52bf\u80fd\u5b83\u662f\u4e00\u79cd\u6a21\u578b\uff0c\u4f46\u5b83\u5176\u5b9e\u4e5f\u662f\u4e00\u79cd\u9636\u6bb5\u3002<\/strong>\u6bd4\u5982\uff0c\u6211\u8ba4\u4e3a\u5b89\u8e0f\u5c31\u662f\u4e2a\u975e\u5e38\u5178\u578b\u7684\u6b63\u5728\u4ece\u52a8\u80fd\u8d70\u4e0a\u52bf\u80fd\u7684\u4e00\u4e2a\u54c1\u724c\u3002<\/p>\n\n\n\n

\u518d\u4e3e\u4e2a\u7ecf\u5178\u7684\u4f8b\u5b50\u2014\u2014\u53ef\u53e3\u53ef\u4e50\u3002\u56e0\u4e3a\u6211\u975e\u5e38\u559c\u6b22\u53ef\u53e3\u53ef\u4e50\uff0c\u5728\u6211\u7814\u7a76\u4e86\u5b83\u767e\u5e74\u4ee5\u6765\u7684slogan\u540e\u53d1\u73b0\uff0c\u53ef\u53e3\u53ef\u4e501.0\u7684\u9636\u6bb5\uff0c\u8bf4\u7684\u662f\u53ef\u53e3\u53ef\u4e50\u7f8e\u5473\u3001\u6e05\u723d\u3001\u63d0\u795e\u9192\u8111\uff0c\u5b83\u6253\u7684\u662fUSP\uff1b\u5230\u4e862.0\u9636\u6bb5\uff0c\u5b83\u8bf4\u4e0d\u884c\u6211\u8981\u5360\u9886\u8fd9\u4e2a\u54c1\u7c7b\uff0c\u6211\u624d\u662f\u771f\u7684\u53ef\u4e50\uff0c\u5f80\u4e0a\u9762\u90a3\u4e2a\u8c61\u9650\u5347\u7ea7\u4e86\uff1b\u5230\u4e863.0\u9636\u6bb5\uff0c\u5b83\u53d1\u73b0\u4e0d\u5355\u5355\u8981\u662f\u771f\u7684\u53ef\u4e50\uff0c\u8fd8\u8981\u8ba9\u6d88\u8d39\u8005\u559d\u53ef\u4e50\u7684\u65f6\u5019\uff0c\u60f3\u5230\u4e00\u79cd\u7406\u5ff5\uff0c\u4e8e\u662f\u5728\u8fd9\u4e2a\u9636\u6bb5\uff0c\u5b83\u5c31\u5f00\u59cb\u8bf4\u5c31\u662f\u51c9\u723d\u548c\u5feb\u4e50\u7684\u5730\u65b9\uff0c\u603b\u662f\u4ee4\u4eba\u5fc3\u65f7\u795e\u6021\u3002<\/p>\n\n\n\n

\u4f46\u8fd9\u4e09\u4e2a\u65f6\u671f\u53ef\u53e3\u53ef\u4e50\u4e00\u76f4\u662f\u5728\u7f8e\u56fd\u7684\uff0c\u6ca1\u6709\u5728\u5168\u7403\u5316\u4e0a\u53d6\u5f97\u5b8c\u5168\u7684\u80dc\u5229\u3002\u6700\u540e\u662f\u4e8c\u6218\u65f6\u671f\uff0c\u51ef\u65cb\u800c\u5f52\u7684\u7f8e\u519b\uff0c\u62ff\u7740\u53ef\u53e3\u53ef\u4e50\u8868\u8fbe\u80dc\u5229\u7684\u559c\u60a6\uff0c\u5e76\u4e14\u5f88\u591a\u62a5\u7eb8\u5a92\u4f53\u4e5f\u5728\u5ba3\u626c\u4e8c\u6218\u56de\u6765\u7f8e\u519b\u90fd\u7231\u559d\u53ef\u4e50\uff0c\u8ba9\u5927\u5bb6\u4ea7\u751f\u53ef\u53e3\u53ef\u4e50\u7b49\u4e8e\u7f8e\u56fd\uff0c\u7b49\u4e8e\u80dc\u5229\u7684\u559c\u60a6\u7684\u8fd9\u4e00\u5fc3\u667a\u3002\u4e8e\u662f\u53ef\u53e3\u53ef\u4e50\u9010\u6e10\u5f00\u59cb\u5728\u5168\u7403\u5e02\u573a\u7ad9\u7a33\u4e86\u811a\u8ddf\u3002<\/p>\n\n\n\n

\"\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b2.0\uff1a\u65b0\u6d88\u8d39\u54c1\u724c\u76844\u5927\u7c7b\u578b\u4e0e\u5178\u578b\u6253\u6cd5\"\/<\/figure>\n\n\n\n

\u5957\u7528\u300c\u52a8\u52bf\u80fd\u56db\u8c61\u9650\u300d\uff0c\u53ef\u53e3\u53ef\u4e50\u767e\u5e74\u6765\u4e00\u76f4\u5728\u8fd9 4 \u4e2a\u8c61\u9650\u4e2d\u8fc1\u79fb\uff0c\u4eca\u5929\u6211\u4eec\u641c\u53ef\u53e3\u53ef\u4e50slogan\uff0c\u4f1a\u53d1\u73b0\u5b83\u4ecd\u65e7\u5728\u8fd9 4 \u4e2a\u8c61\u9650\u4e2d\u4e0d\u505c\u7684\u8df3\u6765\u8df3\u53bb\u3002<\/p>\n\n\n\n

\u56e0\u4e3a\u54c1\u724c\u7684\u52a8\u52bf\u80fd\u662f\u6709\u9636\u6bb5\u6027\u7684\uff0c\u662f\u52a8\u6001\u8c03\u6574\u7684\u3002<\/p>\n\n\n\n

\u8fd9\u5c31\u662f\u6211\u4eca\u5929\u60f3\u548c\u5927\u5bb6\u5206\u4eab\u7684\u300c\u52a8\u52bf\u80fd\u54c1\u724c\u6a21\u578b 2.0\u300d\uff0c\u63a5\u4e0b\u6765\u6211\u4e5f\u4f1a\u57fa\u4e8e\u8fd9\u4e2a\u6a21\u578b\u518d\u6df1\u7814\u63a2\u8ba8\uff0c\u53ef\u80fd\u8fd9\u4e2a\u6a21\u578b\u8fd8\u662f\u4e0d\u591f\u5b8c\u7f8e\uff0c\u6211\u53ef\u80fd\u8bf4\u7684\u90fd\u6709bug\uff0c\u4f46\u662f\u6211\u76f8\u4fe1\uff0c\u6015\u4ec0\u4e48\u771f\u7406\u65e0\u7a77\uff0c\u8fdb\u4e00\u5bf8\u6709\u4e00\u5bf8\u6b22\u559c\u3002\u5982\u679c\u7528\u6211\u4eec\u81ea\u5df1\u7684\u601d\u8003\uff0c\u80fd\u591f\u7ed9\u884c\u4e1a\u5e26\u6765\u66f4\u591a\u7684\u542f\u793a\uff0c\u4ece\u800c\u8bde\u751f\u597d\u7684\u54c1\u724c\uff0c\u7ed9\u5927\u5bb6\u5e26\u6765\u5e0c\u671b\u548c\u4fe1\u5fc3\uff0c\u90a3\u5c31\u8db3\u591f\u4e86\u3002<\/p>\n\n\n\n

\u4f5c\u8005\uff1a\u5200\u59d0doris<\/a><\/span> \u5200\u6cd5Digipont\u521b\u59cb\u4eba\uff0c\u7814\u7a76\u65b0\u6d88\u8d39\u548c\u8425\u9500\u65b9\u6cd5\u8bba\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

2022\u5e74\uff0c\u5bf9\u4e8e\u54c1\u724c\u800c\u8a00\u662f\u91cd\u8981\u7684\u4e00\u5e74\u3002 \u4eca\u5e74\u6211\u4eec\u542c\u5230\u4e86\u5f88\u591a\u58f0\u97f3\u5728\u5531\u8870\u65b0\u6d88\u8d39\uff0c\u4f46\u662f\u5200\u6cd5\u59cb\u7ec8\u76f8\u4fe1\uff0c\u4e2d\u56fd\u4e00\u5b9a\u4f1a\u51fa\u73b0\u4e16\u754c\u7ea7\u7684\u597d\u54c1\u724c\u3002\u4f5c\u4e3a\u300c\u63d0\u4f9b\u54c1\u724c\u89e3\u51b3\u65b9\u6848\u7684\u5e73\u53f0\u673a\u6784\u300d\uff0c\u8d8a\u662f\u8270\u96be\u65f6\u523b\uff0c\u6211\u4eec\u8d8a\u2026<\/p>\n","protected":false},"author":2,"featured_media":67465,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2036],"tags":[4516,675,4586],"special":[],"class_list":["post-67464","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan","tag-doris","tag-675","tag-4586","entry"],"views":37686,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/67464"}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=67464"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/67464\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/67465"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=67464"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=67464"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=67464"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=67464"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}