{"id":69796,"date":"2022-05-30T09:24:35","date_gmt":"2022-05-30T01:24:35","guid":{"rendered":"https:\/\/www.growthhk.cn\/?p=69796"},"modified":"2022-05-30T09:24:36","modified_gmt":"2022-05-30T01:24:36","slug":"%e6%95%b0%e5%ad%97%e5%8c%96%e8%bd%ac%e5%9e%8b%e4%b8%ba%e4%bb%80%e4%b9%88%e9%82%a3%e4%b9%88%e9%9a%be","status":"publish","type":"post","link":"https:\/\/www.growthhk.cn\/cgo\/market\/69796.html","title":{"rendered":"\u6570\u5b57\u5316\u8f6c\u578b\u4e3a\u4ec0\u4e48\u90a3\u4e48\u96be"},"content":{"rendered":"\n<p>\u6700\u8fd1\u4e00\u4f4d\u4f20\u7edf\u4f01\u4e1a\u7684CMO\u670b\u53cb\u95ee\u6211\u4e00\u4e2a\u95ee\u9898\uff1a\u5230\u5e95\u600e\u4e48\u505a<span class=\"wpcom_tag_link\"><a href=\"https:\/\/www.growthhk.cn\/tag\/%e6%95%b0%e5%ad%97%e5%8c%96%e8%bd%ac%e5%9e%8b\" title=\"\u6570\u5b57\u5316\u8f6c\u578b\" target=\"_blank\">\u6570\u5b57\u5316\u8f6c\u578b<\/a><\/span>\uff1f\u5982\u4f55\u5bf9\u4f20\u7edf\u7684\u5e02\u573a\u8425\u9500\u56e2\u961f\u8fdb\u884c\u5347\u7ea7\uff1f<\/p>\n\n\n\n<p>\u6211\u5728\u6211\u7684\u589e\u957f\u6cd5\u5219\u91cc\u9762\u6709\u4e00\u7ae0\u8282\u4e13\u95e8\u8bb2\u6570\u5b57\u5316\u8425\u9500\u8f6c\u578b\u9762\u4e34\u7684\u6311\u6218\uff0c\u5982\u4f55\u8f6c\u578b\uff0c\u4eca\u5929\u9488\u5bf9\u8fd9\u4e2a\u8bdd\u9898\uff0c\u6211\u60f3\u4e13\u95e8\u518d\u6765\u68b3\u7406\u4e00\u4e0b\u6570\u5b57\u5316\u8425\u9500\u8f6c\u578b\u7684\u601d\u8def\u3002<\/p>\n\n\n\n<p>\u8981\u642d\u5efa\u4e00\u4e2a\u6570\u5b57\u5316\u56e2\u961f\uff0c\u6211\u8ba4\u4e3a\u5148\u4ece\u8bbe\u5b9a\u597d\u6570\u5b57\u5316\u8425\u9500\u7684\u613f\u666f\u548c\u76ee\u6807\u662f\u4ec0\u4e48\uff1f\u8fd9\u662f\u672a\u67653-5\u5e74\u7684\u4e8b\u60c5\u3002<\/p>\n\n\n\n<p>\u6570\u5b57\u8425\u9500\u8f6c\u578b\u7684\u613f\u666f\u662f\u4ec0\u4e48\uff1f\u7531\u4e8e\u5ba2\u6237\u9700\u6c42\u548c\u6d88\u8d39\u7ed3\u6784\u5728\u6570\u5b57\u7ecf\u6d4e\u65f6\u4ee3\u53d1\u751f\u4e86\u6839\u672c\u6027\u7684\u53d8\u5316\uff0c\u800c\u6570\u5b57\u5316\u7ecf\u6d4e\u5e26\u6765\u7684\u57fa\u672c\u4ef7\u503c\u662f\u6548\u7387\u7684\u63d0\u5347\uff0c\u4f53\u73b0\u5230\u6570\u5b57\u8425\u9500\u4e0a\u4e5f\u662f\u6548\u7387\u7684\u6539\u5584\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>01 \u7f51\u7edc\u6548\u5e94\u548c\u8fde\u63a5<\/strong><\/h2>\n\n\n\n<p>\u8fd9\u51e0\u5929\u548c\u4e00\u4f4d\u5728\u65b0\u80fd\u6e90\u4f01\u4e1a\u5de5\u4f5c\u7684CMO\u804a\u5929\uff0c\u65b0\u80fd\u6e90\u4f01\u4e1a\u6253\u9020\u8425\u9500\u7684\u601d\u8def\u662f\u5b8c\u5168\u4e0d\u4e00\u6837\u7684\uff0c\u4ed6\u5f3a\u8c03\u548c\u7528\u6237\u7684\u5171\u521b\uff0c\u6bd4\u5982\u6253\u9020\u4e00\u4e2a\u201c\u4ee5\u7528\u6237\u4e3a\u4e2d\u5fc3\u201d\u7684\u793e\u533a\uff0c\u5728\u7528\u6237\u4e2d\u6311\u9009\u4e00\u4e9b\u884c\u4e1a\u9886\u8896\u548c\u4ee3\u8868\uff0c\u53bb\u4ed6\u4eec\u6253\u9020\u7684\u793e\u533a\u8bba\u575b\u6f14\u8bb2\uff0c\u5bf9\u5168\u4e2d\u56fd\u7684\u7528\u6237\u8bb2\u3002\u8fd9\u5176\u5b9e\u5c31\u662f\u4e00\u79cd\u5b8c\u5168\u4e0d\u4e00\u6837\u7684\u8425\u9500\u65b9\u5f0f\u4e86\uff0c\u7528\u6237\u548c\u54c1\u724c\u5171\u521b\uff0c\u5171\u8d62\uff0c\u54c1\u724c\u548c\u7528\u6237\u52a0\u5f3a\u6df1\u5ea6\u94fe\u63a5\u548c\u7c98\u6027\u3002<\/p>\n\n\n\n<p>\u8fd9\u91cc\u8981\u63d0\u5230\u4e00\u4e2a\u8bcd\uff0c\u53eb\u7f51\u7edc\u6548\u5e94\uff0c\u4ec0\u4e48\u662f\u7f51\u7edc\u6548\u5e94\uff1f<\/p>\n\n\n\n<p>\u5f53\u6d88\u8d39\u540c\u79cd\u5546\u54c1\u548c\u670d\u52a1\u7684\u6d88\u8d39\u8005\u8d8a\u591a\u65f6\uff0c\u8fd9\u79cd\u5546\u54c1\u548c\u670d\u52a1\u8d8a\u6709\u4ef7\u503c\u3002\u8fd9\u4e9b\u5546\u54c1\u9700\u8981\u548c\u5176\u5b83\u5546\u54c1\u540c\u65f6\u4f7f\u7528\u65f6\uff0c\u5f53\u5b83\u4eec\u5355\u72ec\u4f7f\u7528\u65f6\uff0c\u53ea\u6709\u5f88\u5c11\u6216\u8005\u51e0\u4e4e\u6ca1\u6709\u4ef7\u503c\u3002<\/p>\n\n\n\n<p>\u6211\u89c9\u5f97\u201c\u7528\u6237\u5171\u521b\u201d\u7684\u6982\u5ff5\u5c31\u662f\u201c\u7f51\u7edc\u6548\u5e94\u201d\u5728\u8425\u9500\u5c42\u9762\u7684\u5e94\u7528\uff0c\u5f53\u8d8a\u6765\u8d8a\u591a\u7684\u4eba\u53c2\u4e0e\u5230\u54c1\u724c\u6253\u9020\u7684\u793e\u533a\u6d3b\u52a8\uff0c\u5206\u4eab\u89c2\u70b9\uff0c\u751a\u81f3\u53c2\u4e0e\u4ea7\u54c1\u7684\u5171\u521b\uff0c\u5e26\u6765\u66f4\u597d\u7684\u4ea7\u54c1\u4f53\u9a8c\u548c\u4ea7\u54c1\u6210\u672c\u7684\u964d\u4f4e\uff0c\u800c\u8fd9\u4e5f\u4f1a\u5e26\u52a8\u66f4\u591a\u4eba\u53c2\u4e0e\u5230\u793e\u533a\uff0c\u5e2e\u52a9\u4ea7\u54c1\u66f4\u5feb\u7684\u6539\u8fdb\uff0c\u66f4\u597d\u7684\u54c1\u724c\u548c\u4ea7\u54c1\u4f53\u9a8c\uff0c\u54c1\u724c\u548c\u4ea7\u54c1\u7684\u5173\u7cfb\u6108\u53d1\u7d27\u5bc6\uff0c\u8fd9\u79cd\u201c\u8fde\u63a5\u201d\u5e26\u6765\u7684\u964d\u4f4e\u7684\u8425\u9500\u6210\u672c\uff0c\u4ea4\u6613\u6210\u672c\u548c\u4ea7\u54c1\u6210\u672c\u4f1a\u8ba9\u6bcf\u4e00\u4f4d\u7528\u6237\u53d7\u76ca\uff0c\u8fd9\u662f\u6b63\u5411\u98de\u8f6e\u6548\u5e94\u3002<\/p>\n\n\n\n<p>\u6570\u5b57\u5316\u5546\u4e1a\u65f6\u4ee3\u672c\u8d28\u8981\u62a2\u593a\u7684\u662f\u7528\u6237\u7a00\u7f3a\u7684\u201c\u6ce8\u610f\u529b\u201d\uff0c\u800c\u54c1\u724c\u548c\u7528\u6237\u7684\u201c\u6df1\u5ea6\u8fde\u63a5\u201d\u662f\u65e0\u53ef\u66ff\u4ee3\u7684\u6838\u5fc3\u7ade\u4e89\u529b\u3002<\/p>\n\n\n\n<p>\u8fd9\u662f\u5177\u6709\u4e92\u8054\u7f51\u601d\u7ef4\u7684\u4f01\u4e1a\u5bf9\u4f20\u7edf\u4f01\u4e1a\u7684\u964d\u7ef4\u6253\u51fb\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>02 \u6570\u5b57\u5316\u8425\u9500\u8f6c\u578b\u65e2\u662fCMO\u5de5\u7a0b\u4e5f\u662fCEO\u5de5\u7a0b<\/strong><\/h2>\n\n\n\n<p>\u4f20\u7edf\u4f01\u4e1a\u66fe\u7ecf\u5f15\u4ee5\u4e3a\u50b2\u7684\u4f18\u52bf\u53ef\u80fd\u5728\u6570\u5b57\u5316\u7ecf\u6d4e\u65f6\u4ee3\u4e0d\u4e00\u5b9a\u518d\u80fd\u5c55\u73b0\u4ef7\u503c\uff0c\u6240\u4ee5\u6570\u5b57\u5316\u8f6c\u578b\u8feb\u5728\u7709\u776b\uff0c\u5fc5\u987b\u62e5\u62b1\u53d8\u9769\uff0c\u9002\u5e94\u53d1\u5c55\u7684\u53d8\u5316\u3002\u90a3\u4e48\u4ece\u54ea\u91cc\u5f00\u59cb\u5165\u624b\u5462\uff1f<\/p>\n\n\n\n<p>\u6570\u5b57\u5316\u6539\u9769\u4e00\u822c\u4ece\u6570\u5b57\u8425\u9500\u5f00\u59cb\uff0c\u8425\u9500\u79bb\u5ba2\u6237\u6700\u8fd1\uff0c\u6240\u4ee5\u8fd9\u5c31\u8981\u6c42\u4f20\u7edf\u4f01\u4e1a\u8f6c\u53d8\u601d\u8def\uff0c\u7528\u201c\u6570\u5b57\u5316\u601d\u7ef4\u201d\u6765\u5bf9\u4f20\u7edf\u8425\u9500\u8fdb\u884c\u53d8\u9769\uff0c\u8fd9\u662f\u4e00\u9879CMO\u5de5\u7a0b\uff0c\u4e5f\u662f\u4e00\u9879CEO\u5de5\u7a0b\u3002<\/p>\n\n\n\n<p>\u8bf4\u5b83\u662fCMO\u5de5\u7a0b\uff0c\u662f\u56e0\u4e3a\u5728\u9879\u76ee\u4e0a\uff0c\u7531CMO\u5f15\u9886\u56e2\u961f\u5b8c\u6210\u8425\u9500\u8f6c\u578b\u9879\u76ee\u7684\u7b56\u7565\u5236\u5b9a\uff0c\u843d\u5730\u548c\u6267\u884c\uff1b\u4f46\u662f\u5728\u6570\u5b57\u5316\u6587\u5316\u7684\u6784\u5efa\uff0c\u601d\u60f3\u7684\u8f6c\u578b\u4e0a\uff0c\u5fc5\u987b\u7531CEO\u81f3\u4e0a\u800c\u4e0b\u5730\u5b8c\u6210\u8fd9\u9879\u5de5\u4f5c\uff0c\u5728\u4e00\u5207\u53ef\u4ee5\u5ba3\u8bb2\u601d\u60f3\uff0c\u6539\u53d8\u4f17\u4eba\u89c2\u5ff5\u7684\u573a\u5408\u8fdb\u884c\u957f\u65f6\u95f4\u5730\u6f14\u8bb2\uff0c\u5f15\u9886\u53d8\u9769\u3002<\/p>\n\n\n\n<p>\u601d\u60f3\u548c\u6587\u5316\u662f\u5f62\u800c\u4e0a\u7684\u9876\u5c42\u6218\u7565\uff0c\u4e5f\u662f\u5f71\u54cd\u53d8\u9769\u6700\u7ec8\u662f\u5426\u80fd\u591f\u6210\u529f\u7684\u5148\u51b3\u6761\u4ef6\uff0c\u8fd9\u9700\u8981\u65f6\u95f4\uff0c\u957f\u65f6\u95f4\u7684\u6559\u80b2\u3002\u800c\u6700\u7ec8\u51b3\u5b9a\u8f6c\u578b\u80fd\u5426\u6210\u529f\uff0c\u53d6\u5f97\u9884\u671f\u7ed3\u679c\u7684\u5219\u662f\u9879\u76ee\u843d\u5730\u548c\u6267\u884c\u73af\u8282\u3002\u9876\u5c42\u6218\u7565\u548c\u843d\u5730\u6267\u884c\u4e24\u8005\u5bf9\u6570\u5b57\u5316\u8f6c\u578b\u6210\u529f\u90fd\u4e0d\u53ef\u6216\u7f3a\u3002<\/p>\n\n\n\n<p>\u4f5c\u4e3a\u4e00\u5bb6\u4f20\u7edf\u4f01\u4e1a\uff0c\u6570\u5b57\u5316\u8425\u9500\u8f6c\u578b\u53ef\u4ee5\u4ece\u54ea\u4e9b\u65b9\u9762\u5165\u624b\u5462\uff1f\u6211\u8ba4\u4e3a\u53ef\u4ee5\u4ece\u5185\u90e8\u548c\u5916\u90e8\u4e24\u4e2a\u89c6\u89d2\u770b\u3002<\/p>\n\n\n\n<p>\u5bf9\u5185\u53c8\u5206\u6210\u4e24\u90e8\u5206\uff0c\u4e00\u90e8\u5206\u662f\u5de5\u4f5c\u65b9\u5f0f\uff0c\u6d41\u7a0b\u548c\u4eba\u624d\u7684\u6570\u5b57\u5316\u3002<\/p>\n\n\n\n<p>\u53e6\u4e00\u90e8\u5206\u662f\u4f53\u73b0\u4e3a\u201c\u4ee5\u5ba2\u6237\u4e3a\u4e2d\u5fc3\u201d\u7684<span class=\"wpcom_keyword_link\"><a href=\"https:\/\/www.growthhk.cn\/model\" title=\"\u5546\u4e1a\u6a21\u5f0f\">\u5546\u4e1a\u6a21\u5f0f<\/a><\/span>\u7684\u6539\u9020\u548c\u521b\u65b0\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u5de5\u4f5c\u65b9\u5f0f\uff0c\u6d41\u7a0b\u548c\u4eba\u624d\u7684\u6570\u5b57\u5316<\/strong><\/h3>\n\n\n\n<p>\u4f20\u7edf\u7684\u8425\u9500\u5de5\u4f5c\u6d41\u7a0b\u9762\u4e34\u7740\u74f6\u9888\uff0c\u5b98\u50da\u5316\u4f53\u5236\u7684\u5f0a\u7aef\uff0c\u51b3\u7b56\u6162\uff0c\u804c\u80fd\u4e0d\u591f\u6e05\u6670\uff0c\u4e2d\u5c42\u5229\u76ca\u5b58\u5728\u51b2\u7a81\u7684\u73b0\u8c61\u5fc5\u987b\u8fdb\u884c\u6539\u53d8\u3002<\/p>\n\n\n\n<p>\u6570\u5b57\u5316\u65f6\u4ee3\u7684\u7ec4\u7ec7\u7ed3\u6784\u66f4\u52a0\u8d8b\u5411\u4e8e\u6241\u5e73\uff0c\u6570\u5b57\u5316\u8425\u9500\u8f6c\u578b\u9700\u8981\u7684\u4eba\u624d\u5982\u6570\u5b57\u8425\u9500\u4e13\u5bb6\uff0c\u6570\u636e\u79d1\u5b66\u5bb6\uff0c\u6570\u636e\u5206\u6790\u5e08\uff0c\u7535\u5546\u4e13\u5bb6\uff0c\u8fd0\u8425\u4e13\u5bb6\u8fd9\u4e9b\u5bf9\u4f20\u7edf\u4f01\u4e1a\u6bd4\u8f83\u65b0\u7684\u804c\u80fd\uff0c\u8fd9\u4e9b\u4eba\u624d\u53ef\u4ee5\u4ece\u5916\u90e8\u5f15\u8fdb\uff0c\u4e5f\u53ef\u4ee5\u4ece\u5185\u57f9\u517b\u3002<\/p>\n\n\n\n<p>\u5728\u6241\u5e73\u7684\u7ec4\u7ec7\u7ed3\u6784\u4e2d\uff0c\u4ed6\u4eec\u5404\u81ea\u8d1f\u8d23\u81ea\u5df1\u7684\u9886\u57df\uff0c\u5e76\u4e14\u9700\u8981\u6a2a\u5411\u534f\u4f5c\uff0c\u5411\u9879\u76ee\u8f6c\u578b\u8d1f\u8d23\u4eba\u6c47\u62a5\u3002<\/p>\n\n\n\n<p>\u5728\u51b3\u7b56\u673a\u5236\u4e0a\uff0c\u9700\u8981\u66f4\u52a0\u654f\u6377\uff0c\u5e76\u4e14\u6743\u529b\u4e0b\u653e\uff0c\u5145\u5206\u6388\u6743\uff0c\u5404\u4e2a\u4e13\u5bb6\u5728\u81ea\u5df1\u7684\u804c\u8d23\u8303\u56f4\u5185\u62e5\u6709\u51b3\u7b56\u6743\uff0c\u5141\u8bb8\u5148\u51b3\u7b56\uff0c\u8bd5\u9a8c\uff0c\u603b\u7ed3\uff0c\u54ea\u6015\u5728\u8fd9\u8fc7\u7a0b\u4e2d\u5b58\u5728\u72af\u9519\u7684\u53ef\u80fd\u6027\uff0c\u4f46\u662f\u56e0\u4e3a\u6574\u4e2a\u7ec4\u7ec7\u9700\u91c7\u53d6\u66f4\u52a0\u654f\u6377\u7684\u5de5\u4f5c\u65b9\u5f0f\uff0c\u6309\u7167\u4f20\u7edf\u7684\u65b9\u5f0f\u5f00\u5927\u4f1a\uff0c\u6240\u6709\u4eba\u90fd\u540c\u610f\u4e86\u90fd\u518d\u63a8\u8fdb\uff0c\u8bd5\u9a8c\u5468\u671f\u53d8\u957f\uff0c\u90a3\u4e48\u8fd9\u4e2a\u548c\u6570\u5b57\u5316\u65f6\u4ee3\u7684\u201c\u4e92\u8054\u7f51\u201d\u601d\u7ef4\u662f\u6709\u6240\u8fdd\u80cc\u7684\uff0c\u5bb9\u6613\u9519\u5931\u65f6\u673a\u3002<\/p>\n\n\n\n<p>\u6240\u4ee5\u8981\u5141\u8bb8\u4e14\u9f13\u52b1\u4e00\u7ebf\u6267\u884c\u4eba\u5458\u52c7\u4e8e\u505a\u51b3\u7b56\u7684\u7ec4\u7ec7\u884c\u4e3a\uff0c\u5f00\u5927\u4f1a\u7684\u76ee\u7684\u662f\u590d\u76d8\uff0c\u603b\u7ed3\uff0c\u5b66\u4e60\u548c\u63d0\u51fa\u6539\u8fdb\u65b9\u6848\u3002<\/p>\n\n\n\n<p class=\"has-text-align-center\"><img decoding=\"async\" src=\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2022\/05\/1653811084583.jpg\"><\/p>\n\n\n\n<p>\u53c2\u4e0e\u6570\u5b57\u8425\u9500\u8f6c\u578b\u7684\u4e24\u4e2a\u6838\u5fc3\u90e8\u95e8\u5373\u5e02\u573a\u548c\u9500\u552e\u9700\u8981\u4ee5\u66f4\u52a0\u5bc6\u5207\u7684\u65b9\u5f0f\u5c55\u5f00\u5de5\u4f5c\uff0c\u5f62\u6210\u5de5\u4f5c\u6d41\u7a0b\u95ed\u73af\u3002\u4f8b\u5982\u5e02\u573a\u90e8\u5728\u5f00\u53d1\u573a\u666f\u5185\u5bb9\u65f6\uff0c\u9500\u552e\u8981\u53c2\u4e0e\u8fdb\u6765\uff0c\u800c\u9500\u552e\u5728\u8ddf\u8e2a\u8f6c\u5316\u5ba2\u6237\u65f6\uff0c\u5ba2\u6237\u9047\u5230\u7684\u5b9e\u9645\u95ee\u9898\u548c\u53cd\u9988\uff0c\u6240\u5904\u9636\u6bb5\u7b49\u4fe1\u606f\u4e5f\u8981\u53ca\u65f6\u53cd\u9988\u5e02\u573a\uff0c\u505a\u5230\u4fe1\u606f\u900f\u660e\u3002\u8fd9\u6837\u5728\u63d0\u4f9b\u7684\u5b8c\u6574\u4fe1\u606f\u7684\u57fa\u7840\u4e0a\u6570\u5b57\u5316\u8f6c\u578b\u56e2\u961f\u53ef\u4ee5\u505a\u5230\u5145\u5206\u6316\u6398\u6570\u636e\u7684\u4ef7\u503c\uff0c\u8d4b\u80fd\u9500\u552e\u8f6c\u5316\u548c\u5ba2\u6237\u670d\u52a1\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>\u4f53\u73b0\u4e3a\u201c\u4ee5\u5ba2\u6237\u4e3a\u4e2d\u5fc3\u201d\u7684\u5546\u4e1a\u6a21\u5f0f\u7684\u6539\u9020\u548c\u521b\u65b0<\/strong><\/h3>\n\n\n\n<p>\u8fd9\u4e2a\u5728\u4e0d\u540c\u7684\u884c\u4e1a\u4f1a\u6709\u4e0d\u540c\u7684\u5b9a\u4e49\u3002\u6211\u4eec\u62ff\u4f20\u7edfB2B\u4f01\u4e1a\u4e3e\u4f8b\uff0c\u5f88\u591a\u4f20\u7edf2B\u4f01\u4e1a\u662f\u4ee5\u4ea7\u54c1\u548c\u9500\u552e\u4e3a\u5bfc\u5411\u7684\u601d\u7ef4\uff0c\u4ea7\u54c1\u751f\u4ea7\u51fa\u6765\u4e4b\u540e\uff0c\u76f4\u63a5\u7531\u9500\u552e\u53bb\u627e\u7ec8\u7aef\u5ba2\u6237\uff0c\u8fdb\u884c\u8f6c\u5316\uff0c\u800c\u6709\u7684\u5546\u4e1a\u6a21\u5f0f\u4e0b\u5219\u662f\u901a\u8fc7\u4ea7\u54c1\u5356\u7ed9\u7ecf\u9500\u5546\uff0c\u7531\u7ecf\u9500\u5546\u5356\u7ed9\u91cd\u70b9\u5ba2\u6237\u3002<\/p>\n\n\n\n<p>\u800c\u201c\u5ba2\u6237\u4e3a\u4e2d\u5fc3\u201d\u7684\u5546\u4e1a\u6a21\u5f0f\u7684\u8f6c\u53d8\u6307\u7684\u662f\u76f4\u9762\u7ec8\u7aef\u5ba2\u6237\uff0c\u56f4\u7ed5\u7ec8\u7aef\u5ba2\u6237\u5c55\u5f00\u4e00\u7cfb\u5217\u7684\u8425\u9500\u8bbe\u8ba1\uff0c\u5b83\u5305\u62ec\u5728\u4ef7\u503c\u521b\u9020\u73af\u8282\uff0c\u5373\u4ea7\u54c1\u7814\u53d1\u548c\u751f\u4ea7\u7aef\u5c31\u7531\u5ba2\u6237\u4ecb\u5165\uff0c\u7ed9\u5230\u53cd\u9988\uff0c\u5ba2\u6237\u53c2\u4e0e\u8c03\u7814\u548c\u4ea7\u54c1\u5f00\u53d1\u7684\u8fc7\u7a0b\uff0c\u800c\u5728\u4ea7\u54c1\u6d41\u901a\u5411\u5e02\u573a\u7684\u73af\u8282\uff0c\u4e5f\u5c31\u662f\u4ef7\u503c\u4f20\u9012\u7684\u73af\u8282\uff0c\u91c7\u53d6\u4ee5\u76f4\u63a5\u89e6\u8fbe\u7ec8\u7aef\u5ba2\u6237\u4e3a\u76ee\u6807\u7684\u8425\u9500\u6a21\u5f0f\uff0c\u5168\u6e20\u9053\u89e6\u8fbe\u7ec8\u7aef\u5ba2\u6237\uff0c\u6536\u96c6360\u5ea6\u7528\u6237\u6570\u636e\u548c\u753b\u50cf\uff0c\u56f4\u7ed5\u7528\u6237\u7279\u5f81\u5c55\u5f00\u83b7\u5ba2\uff0c\u7ebf\u7d22\u57f9\u80b2\uff0c\u5546\u673a\u8f6c\u5316\u7684\u4e00\u7cfb\u5217\u8425\u9500\u4e3e\u63aa\u3002<\/p>\n\n\n\n<p>\u56f4\u7ed5\u7528\u6237\u5c55\u5f00\u7684\u6bd4\u5982\u5e94\u7528\u6700\u65b0\u7684\u4eba\u5de5\u667a\u80fd\u6280\u672f\u5bf9\u7528\u6237\u8fdb\u884c\u5206\u7c7b\uff0c\u52a8\u6001\u6807\u7b7e\u8bbe\u7f6e\uff0c\u4ee5\u53ca\u7b97\u6cd5\u6a21\u578b\u9884\u6d4b\u5ba2\u6237\u8f6c\u5316\u6210\u529f\u7684\u53ef\u80fd\u6027\u548c\u672a\u6765\u5355\u4e2a\u5ba2\u6237\u5e26\u6765\u7684\u751f\u547d\u5468\u671f\u4ef7\u503c\u5219\u90fd\u53ef\u4ee5\u5b9e\u73b0\uff0c\u8fd9\u4e5f\u662f\u5173\u4e8e\u6570\u5b57\u5316\u6280\u672f\u521b\u65b0\u5728\u8425\u9500\u9886\u57df\u7684\u5e94\u7528\uff0c\u4f46\u8fd9\u4e00\u5207\u53ef\u4ee5\u505a\u7684\u524d\u63d0\u662f\u201c\u4ee5\u5ba2\u6237\u4e3a\u4e2d\u5fc3\u201d\u5546\u4e1a\u6a21\u5f0f\u7684\u6539\u9020\u3002<\/p>\n\n\n\n<p>\u6570\u5b57\u5316\u8425\u9500\u8f6c\u578b\u5bf9\u5916\u5c42\u9762\u4e5f\u53ef\u4ee5\u5206\u6210\u4e24\u90e8\u5206\uff0c\u4e00\u90e8\u5206\u4f53\u73b0\u662f\u5ba2\u6237\u4f53\u9a8c\u7684\u6570\u5b57\u5316\u3002\u53e6\u4e00\u90e8\u5206\u4f53\u73b0\u5728\u751f\u6001\u5408\u4f5c\u4f19\u4f34\u7684\u6570\u5b57\u5316\u6218\u7565\u4e0a\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>01 \u5ba2\u6237\u4f53\u9a8c\u7684\u6570\u5b57\u5316<\/strong><\/h3>\n\n\n\n<p>\u6570\u5b57\u5316\u8425\u9500\u7684\u76ee\u6807\u4e0d\u662f\u4e3a\u4e86\u8f6c\u578b\u672c\u8eab\uff0c\u6838\u5fc3\u76ee\u6807\u662f\u4e3a\u4e86\u63d0\u5347\u670d\u52a1\u5ba2\u6237\u7684\u6548\u7387\uff0c\u964d\u4f4e\u670d\u52a1\u5ba2\u6237\u7684\u6210\u672c\uff0c\u4ece\u800c\u9a71\u52a8\u9500\u552e\u7684\u589e\u957f\u3002\u5982\u679c\u4e0d\u91c7\u53d6\u8f6c\u578b\uff0c\u7528\u4f20\u7edf\u7684\u5de5\u4f5c\u65b9\u5f0f\u548c\u9500\u552e\u53ef\u4ee5\u53d6\u5f97\u540c\u6837\u7684\u9500\u552e\u7ed3\u679c\uff0c\u90a3\u4e48\u8f6c\u578b\u5927\u53ef\u4e0d\u5fc5\uff0c\u6240\u4ee5\u8f6c\u578b\u4e0d\u662f\u4e3a\u4e86\u8f6c\u800c\u8f6c\uff0c\u800c\u662f\u8981\u5efa\u7acb\u5728\u80fd\u591f\u66f4\u597d\u5730\u670d\u52a1\u5ba2\u6237\uff0c\u63d0\u5347\u5ba2\u6237\u4f53\u9a8c\u4e0a\u3002<\/p>\n\n\n\n<p>\u672a\u6765\u662f\u4e07\u7269\u4e92\u8054\u7684\u65f6\u4ee3\uff0c\u4fe1\u606f\u4f20\u64ad\u6548\u7387\u8d8a\u6765\u8d8a\u9ad8\u3002\u6570\u5b57\u5316\u65f6\u4ee3\u610f\u5473\u7740\u54c1\u724c\u4f20\u9012\u4fe1\u606f\uff0c\u5ba2\u6237\u63a5\u53d7\u4fe1\u606f\u7684\u65b9\u5f0f\u53d1\u751f\u4e86\u6839\u672c\u7684\u53d8\u5316\uff0c\u65e0\u8bba\u662f\u8ddf\u5ba2\u6237\u4f20\u8fbe\u4ea7\u54c1\u4e0a\u5e02\u7684\u4fe1\u606f\uff0c\u9080\u8bf7\u5ba2\u6237\u5bf9\u4ea7\u54c1\u63d0\u4f9b\u53cd\u9988\uff0c\u8fd9\u4e00\u5207\u5f62\u5f0f\u90fd\u53d1\u751f\u4e86\u53d8\u5316\u3002<\/p>\n\n\n\n<p>\u8fc7\u53bb\u51e0\u5e74\uff0c\u4e92\u8054\u7f51\u7528\u6237\u7684\u6570\u91cf\u548c\u7528\u6237\u5728\u4e92\u8054\u7f51\u5e73\u53f0\uff0c\u793e\u4ea4\u5a92\u4f53\uff0c\u77ed\u89c6\u9891\u5a92\u4f53\u505c\u7559\u7684\u65f6\u95f4\u66fe\u7206\u70b8\u5f0f\u589e\u957f\uff0c\u4f20\u7edf\u54c1\u724c\u8425\u9500\u7684\u9635\u5730\u81ea\u7136\u4e5f\u53d1\u751f\u4e86\u53d8\u5316\u3002<\/p>\n\n\n\n<p>\u56f4\u7ed5\u5ba2\u6237\u5c55\u5f00\u5ba2\u6237\u65c5\u7a0b\u7684\u6570\u5b57\u5316\u8bbe\u8ba1\uff0c\u4f9d\u636eAIPL\u6a21\u578b\u4ece\u8ba4\u77e5\uff0c\u8003\u8651\uff0c\u8d2d\u4e70\uff0c\u590d\u8d2d\u7b49\u65c5\u7a0b\u7684\u6bcf\u4e00\u4e2a\u9636\u6bb5\u8fdb\u884c\u7528\u6237\u670d\u52a1\uff0c\u8f6c\u5316\uff0c\u548c\u7559\u5b58\u4e3a\u76ee\u7684\u7684\u6d88\u8d39\u8005\u4f53\u9a8c\u7684\u6570\u5b57\u5316\u8bbe\u8ba1\u6210\u4e3a\u91cd\u4e2d\u4e4b\u91cd\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>02 \u751f\u6001\u5408\u4f5c\u4f19\u4f34\u7684\u6570\u5b57\u5316\u6218\u7565\u6253\u9020<\/strong><\/h3>\n\n\n\n<p>\u6570\u5b57\u7ecf\u6d4e\u65f6\u4ee3\uff0c\u5a92\u4f53\u548c\u5356\u573a\u7684\u8fb9\u754c\u53d8\u5f97\u6a21\u7cca\uff0c\u5a92\u4f53\u5373\u5356\u573a\u3002\u5ba2\u6237\u524d\u4e00\u5206\u949f\u8fd8\u5728\u770b\u6296\u97f3\uff0c\u8fdb\u884c\u4ee5\u793e\u4ea4\u4e3a\u76ee\u7684\u7684\u6d3b\u52a8\uff0c\u540e\u4e00\u79d2\u949f\u56e0\u4e3a\u4e00\u4e2aKOL\u7684\u63a8\u8350\u4ed6\u53ef\u80fd\u540c\u65f6\u5c31\u8d2d\u4e70\u4e86\u4ea7\u54c1\u3002\u6240\u4ee5\u793e\u4ea4\uff0c\u5a31\u4e50\uff0c\u8d2d\u4e70\u8fd9\u4e9b\u9700\u6c42\u5df2\u7ecf\u5f00\u59cb\u878d\u5408\uff0c\u573a\u666f\u8425\u9500\u5e94\u8fd0\u800c\u751f\u3002\u8425\u9500\u59cb\u4e8e\u573a\u666f\uff0c\u7ec8\u4e8e\u573a\u666f\u3002<\/p>\n\n\n\n<p>\u4f20\u7edf\u4e0a\uff0c\u4ea7\u54c1\u5728\u6d41\u901a\u73af\u8282\u901a\u8fc7\u7ecf\u9500\u5546\uff0c\u6279\u53d1\u5546\uff0c\u96f6\u552e\u5546\u6d41\u901a\u5230\u6700\u7ec8\u7528\u6237\u624b\u4e0a\uff0c\u4f46\u662f\u6570\u5b57\u5316\u65f6\u4ee3\uff0c\u8fd9\u4e00\u5207\u4e5f\u53d1\u751f\u4e86\u53d8\u5316\uff0c\u8d2d\u4e70\u94fe\u8def\u5927\u5927\u7f29\u77ed\uff0c\u4ea7\u54c1\u53ef\u80fd\u76f4\u63a5\u4ece\u54c1\u724c\u65b9\u4e00\u6b21\u76f4\u64ad\u4e2d\u6d88\u8d39\u8005\u76f4\u63a5\u4e0b\u5355\uff0c\u7b2c\u4e8c\u5929\u5c31\u4f9b\u5e94\u94fe\u5408\u4f5c\u65b9\u6d41\u901a\u5230\u4e86\u5ba2\u6237\u624b\u4e0a\uff0c\u62e5\u62b1\u65b0\u7684\u6570\u5b57\u5408\u4f5c\u4f19\u4f34\u4ee5\u63d0\u5347\u5546\u54c1\u6d41\u901a\uff0c\u7269\u6d41\u73af\u8282\u7684\u6548\u7387\uff0c\u6210\u4e3a\u91cd\u4e2d\u4e4b\u91cd\u3002\u800c\u4f9b\u5e94\u94fe\u5408\u4f5c\u4f19\u4f34\u7684\u6548\u7387\u4e5f\u76f4\u63a5\u51b3\u5b9a\u7740\u5546\u54c1\u7684\u6210\u672c\uff0c\u4ee5\u53ca\u5ba2\u6237\u7684\u6ee1\u610f\u5ea6\u3002\u5ba2\u6237\u6ee1\u610f\u5ea6\u662f\u8861\u91cf\u5ba2\u6237\u4f53\u9a8c\u7684\u6700\u91cd\u8981\u6307\u6807\u4e4b\u4e00\u3002<\/p>\n\n\n\n<p>\u5408\u4f5c\u4f19\u4f34\u7684\u4f5c\u7528\u662f\u5e2e\u52a9\u54c1\u724c\u5b8c\u6210\u4ef7\u503c\u4f20\u9012\u7684\u8fc7\u7a0b\uff0c\u5728\u4ef7\u503c\u4f20\u9012\u73af\u8282\u7684\u6838\u5fc3\u662f\u4fe1\u606f\u6d41\uff0c\u8d44\u91d1\u6d41\uff0c\u7269\u6d41\u3002\u5ba2\u6237\u4e86\u89e3\u4fe1\u606f\uff0c\u63a5\u53d7\u4fe1\u606f\u7684\u8fc7\u7a0b\u662f\u4fe1\u606f\u6d41\uff0c\u6211\u4eec\u53ef\u4ee5\u7531\u5ba2\u6237\u4f53\u9a8c\u7684\u6570\u5b57\u5316\u8bbe\u8ba1\u5b8c\u6210\uff0c\u800c\u8d44\u91d1\u6d41\u548c\u7269\u6d41\u5219\u5fc5\u987b\u901a\u8fc7\u6570\u5b57\u5316\u751f\u6001\u5408\u4f5c\u4f19\u4f34\u53bb\u5b8c\u6210\uff0c\u5ba2\u6237\u4e0b\u5355\u540e\uff0c\u5408\u4f5c\u65b9\u5907\u8d27\uff0c\u53d1\u8d27\uff0c\u7136\u540e\u901a\u8fc7\u7269\u6d41\u4ea4\u4ed8\u5230\u5ba2\u6237\u624b\u4e0a\uff0c\u6240\u4ee5\u6570\u5b57\u5316\u5408\u4f5c\u4f19\u4f34\u89e3\u51b3\u7684\u662f\u4e00\u4e2a\u95ee\u9898\uff1a\u6548\u7387\u3002\u66f4\u5feb\u5730\u5c06\u4ea7\u54c1\u4ea4\u4ed8\u5230\u7528\u6237\u624b\u4e0a\uff0c\u5e76\u63d0\u4f9b\u66f4\u9ad8\u6548\u7684\u4e2a\u6027\u5316\u670d\u52a1\u3002<\/p>\n\n\n\n<p>\u6570\u5b57\u5316\u8425\u9500\u8f6c\u578b\u662f\u4e00\u9879\u9876\u5c42\u8bbe\u8ba1\uff0c\u4ece\u5ba2\u6237\u6570\u5b57\u5316\u65c5\u7a0b\u4f53\u9a8c\u8bbe\u8ba1\u5f00\u59cb\uff0c\u521b\u65b0\u5546\u4e1a\u6a21\u5f0f\uff0c\u6253\u9020\u5168\u65b0\u7684\u5185\u90e8\u7ec4\u7ec7\u548c\u5de5\u4f5c\u65b9\u5f0f\uff0c\u51b3\u7b56\u65b9\u5f0f\uff0c\u518d\u5230\u6570\u5b57\u5316\u751f\u6001\u5408\u4f5c\u4f19\u4f34\u7684\u9009\u62e9\uff0c\u8def\u6f2b\u6f2b\uff0c\u4f46\u662f\u5b83\u662f\u964d\u7ef4\u6253\u51fb\uff0c\u52bf\u5728\u5fc5\u884c\uff0c3-5\u5e74\u4e00\u5b9a\u4f1a\u53d1\u751f\uff0c\u5b83\u662f\u4f01\u4e1a\u7684\u7ec8\u5c40\u4e4b\u6218\u3002<\/p>\n\n\n\n<p class=\"has-text-align-right\">\u6587\uff1aJade\u5927\u8bdd\u6570\u5b57\u8425\u9500<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u6700\u8fd1\u4e00\u4f4d\u4f20\u7edf\u4f01\u4e1a\u7684CMO\u670b\u53cb\u95ee\u6211\u4e00\u4e2a\u95ee\u9898\uff1a\u5230\u5e95\u600e\u4e48\u505a\u6570\u5b57\u5316\u8f6c\u578b\uff1f\u5982\u4f55\u5bf9\u4f20\u7edf\u7684\u5e02\u573a\u8425\u9500\u56e2\u961f\u8fdb\u884c\u5347\u7ea7\uff1f \u6211\u5728\u6211\u7684\u589e\u957f\u6cd5\u5219\u91cc\u9762\u6709\u4e00\u7ae0\u8282\u4e13\u95e8\u8bb2\u6570\u5b57\u5316\u8425\u9500\u8f6c\u578b\u9762\u4e34\u7684\u6311\u6218\uff0c\u5982\u4f55\u8f6c\u578b\uff0c\u4eca\u5929\u9488\u5bf9\u8fd9\u2026<\/p>\n","protected":false},"author":2,"featured_media":69797,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[147],"tags":[885],"special":[],"class_list":["post-69796","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-market","tag-885","entry"],"views":30819,"_links":{"self":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/69796"}],"collection":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/comments?post=69796"}],"version-history":[{"count":0,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/posts\/69796\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media\/69797"}],"wp:attachment":[{"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/media?parent=69796"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/categories?post=69796"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/tags?post=69796"},{"taxonomy":"special","embeddable":true,"href":"https:\/\/www.growthhk.cn\/wp-json\/wp\/v2\/special?post=69796"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}