![](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/02\/v2_7f7473360ed8421cad149330d2d5989a_oswg1043712oswg908oswg749_img_000.png\")
<\/figure>\n\u6765\u6e90 | \u4f2f\u864e\u8d22\u7ecf\uff08bohuFN\uff09<\/p>\n
\u4f5c\u8005 | \u7075\u7075<\/p>\n
![](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/02\/v2_bb9df5dc389747abb7c0acd9e019a252_oswg388oswg143oswg7_img_000.png\")
<\/figure>\n\u8fd9\u4e2a\u6625\u8282\uff0c\u7ebf\u4e0b\u8d85\u5e02\u53eb\u82e6\u8fde\u5929\uff0c\u7ebf\u4e0a\u8d85\u5e02\u5374\u5728\u7115\u53d1\u65b0\u7684\u751f\u673a\u4e0e\u53ef\u80fd\u3002<\/p>\n
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01 \u6296\u97f3\u8d85\u5e02\uff0c\u957f\u5565\u6837\uff1f<\/strong><\/h3>\n1\u670828\u65e5\uff0c\u6296\u97f3\u6b63\u5f0f\u5f00\u653e\u6296\u97f3\u8d85\u5e02\u3002\u5728\u6296\u97f3APP\u641c\u7d22\u201c\u6296\u97f3\u8d85\u5e02\u201d\uff0c\u5c31\u53ef\u4ee5\u8fdb\u5165\u6296\u97f3\u8d85\u5e02\u4e86\u3002<\/p>\n
\u5728\u6296\u97f3\u8d85\u5e02\u9996\u9875\uff0c\u53ef\u4ee5\u770b\u5230\u4e3b\u8425\u7684\u54c1\u7c7b\u5305\u62ec\u4e73\u996e\u51b2\u8c03\u3001\u7eb8\u54c1\u6d17\u8863\u3001\u9152\u6c34\u4fdd\u5065\u3001\u5bb6\u5ead\u6e05\u6d01\u3001\u4e2a\u62a4\u7f8e\u5986\u3001\u96f6\u98df\u7cd6\u5de7\u3001\u6bcd\u5a74\u5ba0\u7269\u3001\u7cae\u6cb9\u901f\u98df\u3001\u7535\u5668\u767e\u8d27\u4e5d\u5927\u7c7b\uff0c\u57fa\u672c\u8986\u76d6\u4e86\u8d85\u5e02\u7ecf\u8425\u7684\u5546\u54c1\u95e8\u7c7b\u3002<\/p>\n
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\u90a3\u4e48\uff0c\u4e3a\u4ec0\u4e48\u6296\u97f3\u4e5f\u60f3\u50cf\u5929\u732b\u3001\u4eac\u4e1c\u4e00\u6837\u6765\u505a\u8d85\u5e02\uff1f<\/p>\n
![](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/02\/v2_cb0b1956052945fa92e92b8f97651e3c_oswg1064892oswg1080oswg647_img_000.png\")
<\/figure>\n\uff08\u56fe\u6e90\u7f51\u7edc\uff09<\/p>\n
02 \u6296\u97f3\u4e3a\u4f55\u8981\u505a\u8d85\u5e02\uff1f<\/strong><\/h3>\n\u201c\u5174\u8da3\u7535\u5546\u201d\u8fd9\u4e00\u6982\u5ff5\u7684\u6f2b\u5929\u98de\u8d77\uff0c\u5176\u5b9e\u5df2\u7ecf\u8db3\u4ee5\u8868\u8fbe\u6296\u97f3\u5bf9\u7535\u5546\u7684\u5174\u8da3\u4e0e\u91ce\u5fc3\u3002<\/p>\n
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2022\u5e74\uff0c\u4e3b\u64ad\u591a\u5e73\u53f0\u76f4\u64ad\u7684\u8d8b\u52bf\u8d8a\u6765\u8d8a\u660e\u663e\uff0c\u5728\u6296\u97f3\u8d77\u5bb6\u540e\uff0c\u53c8\u53bb\u6dd8\u5b9d\u6269\u5927\u76f4\u64ad\u76d8\u5b50\u7684\u4e3b\u64ad\u6570\u4e0d\u80dc\u6570\uff0c\u66f4\u6709\u5982\u4e1c\u65b9\u7504\u9009\u81ea\u5efa\u72ec\u7acbAPP\uff0c\u5168\u5e73\u53f0\u53d1\u5c55\u7684\u91ce\u5fc3\u4e0d\u8a00\u800c\u55bb\u3002<\/p>\n
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03 \u6296\u97f3\u505a\u8d85\u5e02\uff0c\u6709\u4f18\u52bf\u4e5f\u6709\u77ed\u677f<\/strong><\/h3>\n\u6d41\u91cf\uff0c\u662f\u6296\u97f3\u85cf\u4e0d\u4f4f\u7684\u4f18\u52bf\u3002<\/p>\n
\u6570\u636e\u663e\u793a\uff0c2022\u5e74\u6296\u97f3\u7528\u6237\u6570\u91cf\u57288.42\u4ebf\u5de6\u53f3\uff0c\u65e5\u5e38\u6d3b\u8dc3\u4eba\u6570\u8d85\u8fc77\u4ebf\u3002<\/p>\n
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![](\"https:\/\/www.growthhk.cn\/wp-content\/uploads\/2023\/02\/v2_0cf6728a7a6847e6adfad57311f1a078_oswg100330oswg1080oswg608_img_000.jpg\")
<\/figure>\n\uff08\u6296\u97f3\u8d85\u5e02\u9996\u9875\u622a\u56fe\uff09<\/p>\n
\u8fd9\u79cd\u73b0\u8c61\u4e5f\u4f53\u73b0\u5728\u4f60\u4e0b\u5355\u65f6\uff0c\u4e0d\u540c\u5730\u533a\u663e\u793a\u7684\u9001\u8fbe\u65f6\u95f4\u5e76\u4e0d\u540c\u3002\u6bd4\u5982\u5e7f\u5dde\u5929\u6cb3\u67d0\u5730\uff0c\u663e\u793a\u7684\u662f\u6b21\u65e5\u8fbe<\/a><\/span>\uff0c\u800c\u4e0a\u6d77\u95f5\u884c\u533a\u663e\u793a\u7684\u662f\u6b21\u65e5\u53d1\u3002<\/p>\n
\u53c2\u8003\u6765\u6e90\uff1a<\/p>\n
2\u3001\u96f6\u552e\u5708\uff1a\u6296\u97f3\u8d85\u5e02\uff0c\u6765\u4e86<\/p>\n
<\/figure>\n\uff08\u56fe\u6e90\u7f51\u7edc\uff09<\/p>\n
02 \u6296\u97f3\u4e3a\u4f55\u8981\u505a\u8d85\u5e02\uff1f<\/strong><\/h3>\n\u201c\u5174\u8da3\u7535\u5546\u201d\u8fd9\u4e00\u6982\u5ff5\u7684\u6f2b\u5929\u98de\u8d77\uff0c\u5176\u5b9e\u5df2\u7ecf\u8db3\u4ee5\u8868\u8fbe\u6296\u97f3\u5bf9\u7535\u5546\u7684\u5174\u8da3\u4e0e\u91ce\u5fc3\u3002<\/p>\n
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\u8d85\u5e02\u91cc\u7684\u7c7b\u76ee\uff0c\u4e3b\u6253\u751f\u6d3b\u7528\u54c1\uff0c\u8fd9\u7c7b\u4ea7\u54c1\u5f80\u5f80\u4ef7\u683c\u8f83\u4f4e\uff0c\u590d\u8d2d\u7387\u8f83\u9ad8\uff0c\u5bf9\u4e8e\u63d0\u9ad8\u5e73\u53f0\u5ba2\u7fa4\u7c98\u6027\u6709\u7740\u4e00\u5b9a\u7684\u610f\u4e49\u3002<\/p>\n
\u5728\u5f53\u524d\u7684\u5174\u8da3\u7535\u5546\u6a21\u5f0f\u91cc\uff0c\u7528\u6237\u662f\u6296\u97f3\u7684\uff0c\u4f46\u4e0d\u5168\u662f\uff0c\u4ed6\u4eec\u6d3b\u8dc3\u5728\u6296\u97f3\u5e73\u53f0\uff0c\u4f46\u5f80\u5f80\u5fc3\u6709\u6240\u6307\uff0c\u53ef\u4ee5\u662f\u4e1c\u65b9\u7504\u9009\uff0c\u4e5f\u53ef\u4ee5\u662f\u4ea4\u4e2a\u670b\u53cb\uff0c\u8fd8\u53ef\u4ee5\u662f\u5343\u5343\u4e07\u4e07\u6b63\u5728\u6d8c\u8fdb\u5e73\u53f0\u7684\u5e26\u8d27\u4e3b\u64ad\u3002<\/p>\n
2022\u5e74\uff0c\u4e3b\u64ad\u591a\u5e73\u53f0\u76f4\u64ad\u7684\u8d8b\u52bf\u8d8a\u6765\u8d8a\u660e\u663e\uff0c\u5728\u6296\u97f3\u8d77\u5bb6\u540e\uff0c\u53c8\u53bb\u6dd8\u5b9d\u6269\u5927\u76f4\u64ad\u76d8\u5b50\u7684\u4e3b\u64ad\u6570\u4e0d\u80dc\u6570\uff0c\u66f4\u6709\u5982\u4e1c\u65b9\u7504\u9009\u81ea\u5efa\u72ec\u7acbAPP\uff0c\u5168\u5e73\u53f0\u53d1\u5c55\u7684\u91ce\u5fc3\u4e0d\u8a00\u800c\u55bb\u3002<\/p>\n
\u5728\u8fd9\u79cd\u80cc\u666f\u4e0b\uff0c\u63d0\u9ad8\u5e73\u53f0\u7528\u6237\u6d88\u8d39\u7c98\u6027\u3001\u5de9\u56fa\u5e73\u53f0\u7535\u5546\u62a4\u57ce\u6cb3\u7684\u91cd\u8981\u6027\u65e5\u76ca\u51f8\u663e\uff0c\u800c\u6296\u97f3\u8d85\u5e02\u663e\u7136\u662f\u4e0d\u4e8c\u9009\u62e9\u3002<\/p>\n
\u81ea\u8425\u8d85\u5e02\uff0c\u6709\u671b\u5728\u6269\u5927\u589e\u91cf\u7684\u540c\u65f6\uff0c\u642d\u5efa\u8d77\u6296\u97f3\u7684\u7535\u5546\u62a4\u57ce\u6cb3\uff0c\u6210\u4e3a\u5174\u8da3\u7535\u5546\u4e0b\u4e00\u9053\u53ef\u63a7\u7684\u5b89\u5168\u5899\u3002<\/p>\n
\u90a3\u4e48\uff0c\u6296\u97f3\u505a\u7535\u5546\uff0c\u80dc\u7b97\u51e0\u4f55\uff1f<\/p>\n
03 \u6296\u97f3\u505a\u8d85\u5e02\uff0c\u6709\u4f18\u52bf\u4e5f\u6709\u77ed\u677f<\/strong><\/h3>\n\u6d41\u91cf\uff0c\u662f\u6296\u97f3\u85cf\u4e0d\u4f4f\u7684\u4f18\u52bf\u3002<\/p>\n
\u6570\u636e\u663e\u793a\uff0c2022\u5e74\u6296\u97f3\u7528\u6237\u6570\u91cf\u57288.42\u4ebf\u5de6\u53f3\uff0c\u65e5\u5e38\u6d3b\u8dc3\u4eba\u6570\u8d85\u8fc77\u4ebf\u3002<\/p>\n
\u51ed\u501f\u7740\u5f3a\u5927\u7684\u6d41\u91cf\u4f18\u52bf\uff0c\u6296\u97f3\u7535\u5546\u7528\u4e0d\u957f\u7684\u65f6\u95f4\u4ece\u963f\u91cc\u3001\u4eac\u4e1c\u3001\u62fc\u591a\u591a\u6784\u7b51\u7684\u94dc\u5899\u94c1\u58c1\u51b2\u4e86\u51fa\u6765\u3002<\/p>\n
\u636e\u62a5\u9053\uff0c\u6296\u97f3\u53bb\u5e74\u7535\u5546\u4ea4\u6613\u603b\u989d\u4e3a2080\u4ebf\u7f8e\u5143\uff0c\u7ea6\u54081.41\u4e07\u4ebf\u5143\u4eba\u6c11\u5e01\u3002\u53ef\u4ee5\u4e0e\u4e4b\u4f5c\u4e3a\u5bf9\u6bd4\u7684\u662f\uff0c2020\u5e74\uff0c\u62fc\u591a\u591a\u5168\u5e74GMV\u4e3a16676\u4ebf\u5143\u3002<\/p>\n
\u5176\u4e2d\uff0c\u6296\u97f3\u672c\u5730\u751f\u6d3b\u670d\u52a1\u4e5f\u8fce\u6765\u4e86\u5927\u53d1\u5c55\uff0c\u622a\u81f32022\u5e7410\u6708\uff0c\u6296\u97f3\u751f\u6d3b\u670d\u52a1\u5df2\u7ecf\u8986\u76d6\u5168\u56fd377\u4e2a\u57ce\u5e02\uff0c\u6574\u4f53\u4ea4\u6613\u91d1\u989d\u540c\u6bd4\u53bb\u5e74\u589e\u957f\u4e8630\u591a\u500d\u3002<\/p>\n
\u57fa\u4e8e\u6b64\uff0c\u4e0d\u96be\u63a8\u6d4b\uff0c\u5728\u6d41\u91cf\u4f18\u52bf\u7684\u52a0\u6301\u4e0b\uff0c\u6296\u97f3\u8d85\u5e02\u6709\u671b\u8fce\u6765\u53ef\u89c2\u7684\u589e\u957f\u3002<\/p>\n
\u4e0d\u8fc7\uff0c\u6296\u97f3\u7684\u4e00\u4e9b\u77ed\u677f\u4e5f\u96be\u4ee5\u5ffd\u89c6\u3002<\/p>\n
\u4e00\u4e2a\u975e\u5e38\u6709\u610f\u601d\u7684\u60c5\u51b5\u662f\uff0c\u6296\u97f3\u8d85\u5e02\u7684\u5e73\u53f0\u7279\u8272\u662f\u56e0\u5730\u800c\u5f02\u7684\u3002<\/p>\n
\u5982\u679c\u4f60\u5b9a\u4f4d\u5728\u5e7f\u5dde\u5929\u6cb3\u533a\u67d0\u5730\uff0c\u9996\u9875\u5c55\u793a\u7684\u5e73\u53f0\u4f18\u52bf\u662f\uff1a\u5b98\u65b9\u76f4\u53d1\u3001\u6b21\u65e5\u9001\u8fbe\u4e0a\u95e8\u3001\u6ee188\u5143\u5305\u90ae\u3002\u5982\u679c\u4f60\u5b9a\u4f4d\u7684\u662f\u4e0a\u6d77\u95f5\u884c\u533a\u67d0\u5730\uff0c\u663e\u793a\u7684\u5e73\u53f0\u4f18\u52bf\u662f\uff1a\u5b98\u65b9\u76f4\u53d1\u3001\u7cbe\u9009\u597d\u7269\u3001\u552e\u540e\u65e0\u5fe7\u3002<\/p>\n
<\/figure>\n\uff08\u6296\u97f3\u8d85\u5e02\u9996\u9875\u622a\u56fe\uff09<\/p>\n
\u8fd9\u79cd\u73b0\u8c61\u4e5f\u4f53\u73b0\u5728\u4f60\u4e0b\u5355\u65f6\uff0c\u4e0d\u540c\u5730\u533a\u663e\u793a\u7684\u9001\u8fbe\u65f6\u95f4\u5e76\u4e0d\u540c\u3002\u6bd4\u5982\u5e7f\u5dde\u5929\u6cb3\u67d0\u5730\uff0c\u663e\u793a\u7684\u662f\u6b21\u65e5\u8fbe<\/a><\/span>\uff0c\u800c\u4e0a\u6d77\u95f5\u884c\u533a\u663e\u793a\u7684\u662f\u6b21\u65e5\u53d1\u3002<\/p>\n
\u53c2\u8003\u6765\u6e90\uff1a<\/p>\n
2\u3001\u96f6\u552e\u5708\uff1a\u6296\u97f3\u8d85\u5e02\uff0c\u6765\u4e86<\/p>\n
\u6d41\u91cf\uff0c\u662f\u6296\u97f3\u85cf\u4e0d\u4f4f\u7684\u4f18\u52bf\u3002<\/p>\n
\u6570\u636e\u663e\u793a\uff0c2022\u5e74\u6296\u97f3\u7528\u6237\u6570\u91cf\u57288.42\u4ebf\u5de6\u53f3\uff0c\u65e5\u5e38\u6d3b\u8dc3\u4eba\u6570\u8d85\u8fc77\u4ebf\u3002<\/p>\n
\u51ed\u501f\u7740\u5f3a\u5927\u7684\u6d41\u91cf\u4f18\u52bf\uff0c\u6296\u97f3\u7535\u5546\u7528\u4e0d\u957f\u7684\u65f6\u95f4\u4ece\u963f\u91cc\u3001\u4eac\u4e1c\u3001\u62fc\u591a\u591a\u6784\u7b51\u7684\u94dc\u5899\u94c1\u58c1\u51b2\u4e86\u51fa\u6765\u3002<\/p>\n
\u636e\u62a5\u9053\uff0c\u6296\u97f3\u53bb\u5e74\u7535\u5546\u4ea4\u6613\u603b\u989d\u4e3a2080\u4ebf\u7f8e\u5143\uff0c\u7ea6\u54081.41\u4e07\u4ebf\u5143\u4eba\u6c11\u5e01\u3002\u53ef\u4ee5\u4e0e\u4e4b\u4f5c\u4e3a\u5bf9\u6bd4\u7684\u662f\uff0c2020\u5e74\uff0c\u62fc\u591a\u591a\u5168\u5e74GMV\u4e3a16676\u4ebf\u5143\u3002<\/p>\n
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<\/figure>\n\uff08\u6296\u97f3\u8d85\u5e02\u9996\u9875\u622a\u56fe\uff09<\/p>\n
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\u53c2\u8003\u6765\u6e90\uff1a<\/p>\n
2\u3001\u96f6\u552e\u5708\uff1a\u6296\u97f3\u8d85\u5e02\uff0c\u6765\u4e86<\/p>\n